May 28th, 2014
There were only two films in the $10,000 club this weekend. X-Men: Days of Future Past led the way with an average of $22,729 in nearly 4,000 theaters. The only other film was The Dance of Reality with an average of $12,384 in two theaters. However, if one were to include holiday Monday, Words and Pictures would also reach the $10,000 club with an average of $11,544 in ten theaters.
May 25th, 2014
Another weekend, another $90 million opener. This time, there’s an asterisk at least, because X-Men: Days of Future Past will “open” with $110 million, thanks to the four day Memorial Day long weekend, giving Fox an arguable claim to the biggest weekend of the year, and the first $100 million debut. The reality, however, is that it will line up in fourth place when comparing 3-day weekends, with Captain America still out in front, thanks to its $95 million opening back in April. May has seen the three other $90 million-plus weekends, with Godzilla second ($93 million) and The Amazing Spider-Man 2 third ($91.6 million).
May 23rd, 2014
It is not a particularly strong week for limited releases. There are a few that are earning good reviews, but almost none are earning good reviews and any buzz. Cold in July is one of the exceptions and its reviews and star power could have resulted in a fast start, but it is also playing on Video on Demand.
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