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See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States Blu-ray Sales Chart for Week Ending February 7, 2010

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Zombieland 285,566   285,566 $6,827,883 $6,827,883 1
2 (1) Michael Jackson's This Is It 85,184 -69% 356,242 $2,043,572 $8,380,908 2
3 new Planet Hulk 37,438   37,438 $665,642 $665,642 1
4 (7) The Hurt Locker 37,095 +52% 212,151 $852,815 $5,067,632 4
5 (2) Surrogates 27,643 -65% 107,713 $649,329 $2,530,186 2
6 new Ong Bak 2: The Beginning 27,529   27,529 $440,182 $440,182 1
7 (5) Up 22,417 -27% 1,947,727 $995,088 $64,195,891 13
8 (10) Inglourious Basterds 21,874 +15% 1,427,428 $371,645 $26,279,004 8
9 (6) Star Trek 20,304 -28% 2,912,573 $344,961 $57,933,424 12
10 (4) The Hangover 20,018 -43% 2,629,266 $400,163 $45,135,633 8
11 (-) X-Men Origins: Wolverine 19,333 +4,334% 1,328,367 $307,972 $28,981,794 21
12 (21) Night at the Museum: Battle of the Smithsonian 18,647 +92% 502,041 $283,814 $9,694,569 10
13 (-) Independence Day 17,934   17,934 $232,957 $232,957 502
14 new Amelia 16,963   16,963 $211,863 $211,863 1
15 (15) District 9 15,421 +19% 1,019,422 $308,257 $18,462,641 7
16 (-) Matrix, The 15,106 +114% 146,019 $279,318 $2,461,630 542
17 (-) Fight Club 13,793 +346% 117,073 $213,651 $1,799,562 505
- (-) Bourne Identity, The 13,455 +110% 43,618 $215,141 $697,438 368
18 (-) Ice Age: Dawn of the Dinosaurs 13,279 +409% 469,116 $211,532 $10,047,172 15
19 (16) Cloudy With a Chance of Meatballs 12,850 +1% 218,660 $301,858 $5,416,483 5

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.