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See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States Blu-ray Sales Chart for Week Ending February 21, 2010

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Law Abiding Citizen 298,400   298,400 $5,356,280 $5,356,280 1
2 new Halo Legends 67,170   67,170 $982,023 $982,023 1
3 (1) Couples Retreat 45,118 -79% 263,838 $929,884 $5,676,108 2
4 (2) Zombieland 40,433 -53% 412,219 $972,823 $9,878,594 3
5 (8) Up 27,900 -1% 2,003,754 $1,242,963 $66,691,929 15
6 (9) The Hurt Locker 21,067 -25% 261,281 $484,753 $6,197,525 6
7 (4) Michael Jackson's This Is It 21,037 -46% 416,584 $504,682 $9,828,493 4
8 (5) Star Trek 20,590 -43% 2,969,141 $374,731 $58,919,446 14
9 (11) Gamer 18,680 +5% 167,224 $339,039 $3,638,529 5
10 (6) The Hangover 17,874 -49% 2,681,960 $356,768 $46,187,413 10
11 (7) Inglourious Basterds 17,337 -46% 1,477,070 $336,685 $27,164,550 10
12 (-) G.I. Joe: The Rise of Cobra 17,218 +293% 723,473 $312,501 $14,389,621 16
13 (-) Watchmen 16,412 +1,501% 1,389,737 $237,974 $28,161,511 31
14 (-) G-Force 15,785 +529% 677,356 $301,974 $13,509,939 10
15 (-) 300 14,472 +1,899% 103,338 $206,955 $1,709,924 134
16 (3) The Time Traveler's Wife 14,443 -76% 73,497 $358,175 $1,833,944 2
17 (19) Public Enemies 13,965 +21% 773,603 $253,467 $14,867,124 11
18 (14) District 9 13,189 -19% 1,048,906 $263,654 $19,052,025 9
19 (-) Gone with the Wind 12,980 +169% 255,683 $490,919 $9,821,338 591
20 (17) Cloudy With a Chance of Meatballs 12,861 -12% 246,176 $302,106 $6,062,817 7

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.