In a large apartment high above the city lives our couple. They’re in love. She's a painter, he’s a successful actor. Just a normal afternoon - except that this isn't a normal afternoon, for them or anyone else. Because tomorrow, at 4:44 am, give
or take a few seconds, the world will come to an end far more rapidly than even the worst doomsayer could have imagined. The final meltdown will come not without warnings, but with no means of escape. There will be no survivors. As always, there are those who, as their last cigarette is being lit and the blindfold tightened, will still hope against hope for some kind of reprieve. For a miracle. Not our two lovers. They - like the majority of the Earth's population - have accepted their fate: the world is going to end.
||March 23rd, 2012 (Limited) by IFC Films, released as 4:44 Last Day on Earth |
||July 17th, 2012 by Mpi Home Video, released as 4:44 The Last Day on Earth|
||R for a scene of strong sexuality, nudity, language and some drug content.|
(Rating bulletin 2234, 8/1/2012)
||Artists, Performing Arts, Romance, One Set, One Night, End of the World|
|Production Method:||Live Action|
|Creative Type:||Science Fiction|
||Wild Bunch, Fabula, Funny Balloons, Bullet Pictures|
It's broken record time. As is usual for this time of year, it is a slow week on the home market. There are two first run releases coming out, Lockout and The Three Stooges, but neither film was a box office hit. On the other hand, there are a number of catalogue titles (Singin' In the Rain); limited releases (Salmon Fishing in the Yemen); and TV on DVD releases (Sanctuary: The Complete Fourth Season). All three of those releases are contenders for Pick of the Week, but in the end I went with Leverage: Season Four.
There were only two films in the $10,000 club on the per theater chart, but the number one film was massive. The Hunger Games not only took top spot on the overall chart, but it earned an average of $36,871, which was more than double its nearest competitor. Second place went to The Raid: Redemption with an average of $15,270 in 14 theaters. This suggests some potential for expansion, while it should reach at least one major milestone before its theatrical run is done.
After last week's strange list of limited releases, which included three films playing in more than 200 theaters, this week's list is a lot more typical. In fact, there's only one film placing in more than a handful of theaters. That film is The Deep Blue Sea, which is also earning some of the best reviews and should be the biggest hit, at least in raw dollars. I'm not sure how well it will do on the per theater chart.
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