The Road (2012)

The Road poster
Theatrical Performance
Domestic Box Office $92,476Details
Further financial details...

Synopsis

THE ROAD tells the story of a twelve-year-old cold case that is reopened when three teenagers vanish while traversing an infamous and abandoned road. As investigators try to find leads to the whereabouts of the missing teens, they also unearth the road’s gruesome past that spans two decades - a history of abduction, crimes and murders

Metrics

Opening Weekend:$56,761 (61.4% of total gross)
Legs:1.63 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:50 opening theaters/50 max. theaters, 1.2 weeks average run per theater
Infl. Adj. Dom. BO $125,231

Latest Ranking on Cumulative Box Office Lists


Movie Details

Domestic Releases: May 11th, 2012 (Limited) by Freestyle Releasing
MPAA Rating: R for violence, terror and some disturbing images.
(Rating bulletin 2217, 4/4/2012)
Running Time: 110 minutes
Comparisons: vs. Serbis
Create your own comparison chart…
Keywords: Early / Simultaneous Video-on-Demand release, Cold Case, Missing Person, Serial Killer, Police Procedural, Non-Chronological
Source:Original Screenplay
Genre:Horror
Production Method:Live Action
Creative Type:Fantasy
Production/Financing Companies: GMA Films
Production Countries: Philippines
Languages: English, Filipino, Tagalog

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 11, 2012 41 $56,761   50 $1,135   $56,761 1
May 18, 2012 69 $6,124 -89% 10 $612   $88,871 2

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
May 11, 2012 - $17,223     50 $344   $17,223 1
May 12, 2012 - $22,334 +30%   50 $447   $39,557 2
May 13, 2012 - $17,204 -23%   50 $344   $56,761 3
May 14, 2012 - $7,448 -57%   50 $149   $64,209 4
May 15, 2012 - $7,920 +6%   50 $158   $72,129 5
May 16, 2012 - $5,503 -31%   50 $110   $77,632 6
May 17, 2012 - $5,115 -7%   50 $102   $82,747 7
May 18, 2012 - $1,651 -68% -90% 10 $165   $84,398 8
May 19, 2012 - $2,440 +48% -89% 10 $244   $86,838 9
May 20, 2012 - $2,033 -17% -88% 10 $203   $88,871 10
May 21, 2012 - $804 -60% -89% 10 $80   $89,675 11
May 22, 2012 - $815 +1% -90% 10 $82   $90,490 12
May 23, 2012 - $863 +6% -84% 10 $86   $91,353 13
May 24, 2012 - $1,123 +30% -78% 10 $112   $92,476 14

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 11, 2012 42 $82,747   50 $1,655   $82,747 1
May 18, 2012 59 $9,729 -88% 10 $973   $92,476 2

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Lead Ensemble Members

Carmina Villaroel    Carmela
Rhian Ramos    Lara
TJ Trinidad    Luis
Barbie Fortenza    Ella
Lexi Fernandez    Janine
Derick Monasterio    Brian
Alden Richards    Abet
Louise de los Reyes    Joy

Supporting Cast

Renz Valerio    Young Abet

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Yam Laranas    Director
Yam Laranas    Screenwriter
Aloy Adlawan    Screenwriter
Jose Mari Abacan    Producer
Yam Laranas    Producer
Annette Gozon-Abrogar    Executive Producer

Per Theater Chart: New Releases Are Overshadowed

May 15th, 2012

No new releases managed to earn a spot in the $10,000 club on this week's per theater chart. That doesn't mean it was empty, as The Avengers remained potent with an average of $23,696 during its second weekend of release. The Best Exotic Marigold Hotel was arguably even more impressive, as it expanded into more than 150 additional theaters, but its per theater average only fell to $15,012. It did well enough to grab eighth place overall, and with this average, it will certainly expand more. On the other hand, the best new release was Dark Shadows with an average of $7,906. This is good, but not great. The best limited release was Girl in Progress. That was was playing in more than 300 theaters and managed an average of $4,298. That's a good start, but I don't think it will expand greatly. More...

God Bless Limited Releases

May 10th, 2012

God Bless America is one of four limited releases opening in more than ten theaters this weekend, but of those four films, it is the only one earning overall positive reviews. In fact, it is one of only four films on this week's list earning overall positive reviews. The others are I Wish, Nobody Else But You, and Sleepless Night, all three of which are foreign language films, which tends to limit box office potential. Hopefully one will have breakout success, otherwise, new releases might not show a lot of strength on the per theater chart this week. More...


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  4. International
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  7. Cast & Crew
  8. Trailer

Synopsis

THE ROAD tells the story of a twelve-year-old cold case that is reopened when three teenagers vanish while traversing an infamous and abandoned road. As investigators try to find leads to the whereabouts of the missing teens, they also unearth the road’s gruesome past that spans two decades - a history of abduction, crimes and murders

Metrics

Opening Weekend:$56,761 (61.4% of total gross)
Legs:1.63 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:50 opening theaters/50 max. theaters, 1.2 weeks average run per theater
Infl. Adj. Dom. BO $125,231

Latest Ranking on Cumulative Box Office Lists


Movie Details

Domestic Releases: May 11th, 2012 (Limited) by Freestyle Releasing
MPAA Rating: R for violence, terror and some disturbing images.
(Rating bulletin 2217, 4/4/2012)
Running Time: 110 minutes
Comparisons: vs. Serbis
Create your own comparison chart…
Keywords: Early / Simultaneous Video-on-Demand release, Cold Case, Missing Person, Serial Killer, Police Procedural, Non-Chronological
Source:Original Screenplay
Genre:Horror
Production Method:Live Action
Creative Type:Fantasy
Production/Financing Companies: GMA Films
Production Countries: Philippines
Languages: English, Filipino, Tagalog

Lead Ensemble Members

Carmina Villaroel    Carmela
Rhian Ramos    Lara
TJ Trinidad    Luis
Barbie Fortenza    Ella
Lexi Fernandez    Janine
Derick Monasterio    Brian
Alden Richards    Abet
Louise de los Reyes    Joy

Supporting Cast

Renz Valerio    Young Abet

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Yam Laranas    Director
Yam Laranas    Screenwriter
Aloy Adlawan    Screenwriter
Jose Mari Abacan    Producer
Yam Laranas    Producer
Annette Gozon-Abrogar    Executive Producer

Per Theater Chart: New Releases Are Overshadowed

May 15th, 2012

No new releases managed to earn a spot in the $10,000 club on this week's per theater chart. That doesn't mean it was empty, as The Avengers remained potent with an average of $23,696 during its second weekend of release. The Best Exotic Marigold Hotel was arguably even more impressive, as it expanded into more than 150 additional theaters, but its per theater average only fell to $15,012. It did well enough to grab eighth place overall, and with this average, it will certainly expand more. On the other hand, the best new release was Dark Shadows with an average of $7,906. This is good, but not great. The best limited release was Girl in Progress. That was was playing in more than 300 theaters and managed an average of $4,298. That's a good start, but I don't think it will expand greatly. More...

God Bless Limited Releases

May 10th, 2012

God Bless America is one of four limited releases opening in more than ten theaters this weekend, but of those four films, it is the only one earning overall positive reviews. In fact, it is one of only four films on this week's list earning overall positive reviews. The others are I Wish, Nobody Else But You, and Sleepless Night, all three of which are foreign language films, which tends to limit box office potential. Hopefully one will have breakout success, otherwise, new releases might not show a lot of strength on the per theater chart this week. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 11, 2012 41 $56,761   50 $1,135   $56,761 1
May 18, 2012 69 $6,124 -89% 10 $612   $88,871 2

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
May 11, 2012 - $17,223     50 $344   $17,223 1
May 12, 2012 - $22,334 +30%   50 $447   $39,557 2
May 13, 2012 - $17,204 -23%   50 $344   $56,761 3
May 14, 2012 - $7,448 -57%   50 $149   $64,209 4
May 15, 2012 - $7,920 +6%   50 $158   $72,129 5
May 16, 2012 - $5,503 -31%   50 $110   $77,632 6
May 17, 2012 - $5,115 -7%   50 $102   $82,747 7
May 18, 2012 - $1,651 -68% -90% 10 $165   $84,398 8
May 19, 2012 - $2,440 +48% -89% 10 $244   $86,838 9
May 20, 2012 - $2,033 -17% -88% 10 $203   $88,871 10
May 21, 2012 - $804 -60% -89% 10 $80   $89,675 11
May 22, 2012 - $815 +1% -90% 10 $82   $90,490 12
May 23, 2012 - $863 +6% -84% 10 $86   $91,353 13
May 24, 2012 - $1,123 +30% -78% 10 $112   $92,476 14

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 11, 2012 42 $82,747   50 $1,655   $82,747 1
May 18, 2012 59 $9,729 -88% 10 $973   $92,476 2

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.