DVD Sales: Hop Leaps Up
April 18, 2012
There were not a lot of new releases to reach the top 30 on this week's DVD Sales Chart, but at least there was some action on top. Hop overtook Alvin and the Chipmunks: Chip-Wrecked for first place with 729,000 units / $10.52 million for the week and 2.04 million units / $33.51 million after three. It is now just the third DVD of 2012 to sell 2 million units.
Alvin and the Chipmunks: Chip-Wrecked was pushed to second place with 674,000 units / $10.01 million for the week and 1.60 million unit s/ $26.24 million after two. By comparison, the previous film sold 2.54 million units during its first week of release. War Horse earned third place in its debut with 556,000 units / $9.45 million. It did relatively better on Blu-ray. We Bought a Zoo was right behind with 516,000 units / $8.77 million. This is a bit of a disappointment, but unless it cost a whole lot more to make than we thought, it will likely be enough to earn a profit sooner rather than later. The Muppets rounded out the top five with 331,000 units / $4.83 million for the week and 1.33 million units / $22.14 million after three.
There were no other new releases to reach the top 30, but Despicable Me popped into the top ten and sold enough to cross the 8 million unit milestone.
Filed under: Video Sales, Despicable Me, War Horse, We Bought a Zoo, Alvin and the Chipmunks: Chipwrecked, The Muppets, Hop