Expansion Doesn't Hurt Blood

January 15, 2008

There Will Be Blood again won the race to top the per theater average chart with an average of $14,421, despite expanding from 51 to 129 theaters. The only other release to top $10,000 was Persepolis, which saw its average decline a mere 5.5% to $10,374 despite more than doubling its theater count.

New releases were few and far between with Woman on the Beach earning a $4,250 and Times and Winds earning $1,338, both in one theater.

This past week also saw milestones reached for a few Per Theater Chart alumni:

  • The Savages topped $3 million over the weekend, barely, and should make it to $4 million before too long.
  • The Orphanage earned its first milestone just before the weekend started and two more during the weekend. However, its expansion was not as strong as one would hope and it is unlikely to expand significantly further.
  • There Will Be Blood made it to $3 million before the weekend while hitting $3 million and $4 million over the weekend. Given its per theater average and its chances during Awards Season, there's no telling where it will end up.
  • The Kite Runner reached the rare heights of $10 million and it is not done yet.
  • Atonement topped $25 million over the weekend, which is ahead of wide releases like The Reaping and just below Mr. Woodcock.
  • Juno has reached $70 million during its run, which is just over the amount Fred Claus made and just under 1408.

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Filed under: Juno, Atonement, There Will Be Blood, The Kite Runner, El orfanato, The Savages, Persepolis, Haebyonui Yoin, Bes Vakit