Imaginary (2024)

Imaginary
Theatrical Performance
Domestic Box Office $28,009,161Details
International Box Office $7,733,199Details
Worldwide Box Office $35,742,360
Further financial details...

Synopsis

When Jessica moves back into her childhood home with her family, her youngest stepdaughter Alice develops an eerie attachment to a stuffed bear named Chauncey she finds in the basement. Alice starts playing games with Chauncey that begin playful and become increasingly sinister. As Alice’s behavior becomes more and more concerning, Jessica intervenes only to realize Chauncey is much more than the stuffed toy bear she believed him to be.

Metrics

Opening Weekend:$9,912,713 (35.4% of total gross)
Legs:2.83 (domestic box office/biggest weekend)
Domestic Share:78.4% (domestic box office/worldwide)
Production Budget:$13,000,000 (worldwide box office is 2.7 times production budget)
Theater counts:3,118 opening theaters/3,118 max. theaters, 3.9 weeks average run per theater
Infl. Adj. Dom. BO $28,009,161

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 3,101-3,200) 3,111 $28,009,161
All Time International Box Office (Rank 5,401-5,500) 5,430 $7,733,199
All Time Worldwide Box Office (Rank 3,801-3,900) 3,860 $35,742,360

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

iTunes:iTunes
Vudu:Vudu

Movie Details

Domestic Releases: March 8th, 2024 (Wide) by Lionsgate
International Releases: March 6th, 2024 (Wide) (Belgium)
March 6th, 2024 (Wide) (France)
March 7th, 2024 (Wide), released as Imaginario (Argentina)
March 7th, 2024 (Wide) (Australia)
March 7th, 2024 (Wide), released as Imaginary (ΕΝΑΣ ΦΑΝΤΑΣΤΙΚΟΣ ΦΙΛΟΣ) (Greece)
... Show all releases
Video Release: March 26th, 2024 by Lionsgate Home Entertainment
MPAA Rating: PG-13 for some violent content, drug material and language.
(Rating bulletin 2820 (cert #54729), 2/7/2024)
Running Time: 104 minutes
Comparisons: vs. Don’t Breathe 2
Create your own comparison chart…
Keywords: Supernatural Horror, Supernatural, Living Toys, Step-Family, You Can't Go Home Again
Source:Original Screenplay
Genre:Horror
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Blumhouse, Lionsgate, Tower of Babble
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 8, 2024 3 $9,912,713   3,118 $3,179   $9,912,713 1
Mar 15, 2024 4 $5,552,010 -44% 3,118 $1,781   $19,033,678 2
Mar 22, 2024 7 $2,781,299 -50% 2,513 $1,107   $23,606,097 3
Mar 29, 2024 10 $1,391,371 -50% 1,956 $711   $26,226,425 4
Apr 5, 2024 - $539,220 -61% 924 $584   $27,423,628 5
Apr 12, 2024 - $232,548 -57% 405 $574   $27,804,300 6
Apr 19, 2024 - $103,985 -55% 201 $517   $27,966,026 7

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Mar 7, 2024 P $725,000     0     $725,000  
Mar 8, 2024 3 $3,623,574     3,118 $1,162   $3,623,574 1
Mar 9, 2024 3 $3,930,359 +8%   3,118 $1,261   $7,553,933 2
Mar 10, 2024 3 $2,358,780 -40%   3,118 $757   $9,912,713 3
Mar 11, 2024 3 $845,423 -64%   3,118 $271   $10,758,136 4
Mar 12, 2024 3 $1,101,768 +30%   3,118 $353   $11,859,904 5
Mar 13, 2024 3 $810,997 -26%   3,118 $260   $12,670,901 6
Mar 14, 2024 3 $810,767 n/c   3,118 $260   $13,481,668 7
Mar 15, 2024 4 $1,677,445 +107% -54% 3,118 $538   $15,159,113 8
Mar 16, 2024 4 $2,452,196 +46% -38% 3,118 $786   $17,611,309 9
Mar 17, 2024 4 $1,422,369 -42% -40% 3,118 $456   $19,033,678 10
Mar 18, 2024 4 $454,830 -68% -46% 3,118 $146   $19,488,508 11
Mar 19, 2024 4 $563,631 +24% -49% 3,118 $181   $20,052,139 12
Mar 20, 2024 - $438,141 -22% -46% 3,118 $141   $20,490,280 13
Mar 21, 2024 6 $334,518 -24% -59% 3,118 $107   $20,824,798 14
Mar 22, 2024 7 $756,783 +126% -55% 2,513 $301   $21,581,581 15
Mar 23, 2024 6 $1,281,730 +69% -48% 2,513 $510   $22,863,311 16
Mar 24, 2024 6 $742,786 -42% -48% 2,513 $296   $23,606,097 17
Mar 25, 2024 - $291,779 -61% -36% 2,513 $116   $23,897,876 18
Mar 26, 2024 6 $361,631 +24% -36% 2,513 $144   $24,259,507 19
Mar 27, 2024 - $305,558 -16% -30% 2,513 $122   $24,565,065 20
Mar 28, 2024 9 $269,989 -12% -19% 2,513 $107   $24,835,054 21
Mar 29, 2024 - $505,773 +87% -33% 1,956 $259   $25,340,827 22
Mar 30, 2024 - $565,251 +12% -56% 1,956 $289   $25,906,078 23
Mar 31, 2024 - $320,347 -43% -57% 1,956 $164   $26,226,425 24
Apr 1, 2024 - $211,508 -34% -28% 1,956 $108   $26,437,933 25
Apr 2, 2024 - $176,368 -17% -51% 1,956 $90   $26,614,301 26
Apr 3, 2024 - $160,499 -9% -47% 1,956 $82   $26,774,800 27
Apr 4, 2024 - $109,608 -32% -59% 1,956 $56   $26,884,408 28
Apr 5, 2024 - $152,362 +39% -70% 924 $165   $27,036,770 29
Apr 6, 2024 - $253,782 +67% -55% 924 $275   $27,290,552 30
Apr 7, 2024 - $133,076 -48% -58% 924 $144   $27,423,628 31
Apr 8, 2024 - $34,763 -74% -84% 924 $38   $27,458,391 32
Apr 9, 2024 - $45,361 +30% -74% 924 $49   $27,503,752 33
Apr 10, 2024 - $41,422 -9% -74% 924 $45   $27,545,174 34
Apr 11, 2024 - $26,578 -36% -76% 924 $29   $27,571,752 35
Apr 12, 2024 - $60,783 +129% -60% 405 $150   $27,632,535 36
Apr 13, 2024 - $112,525 +85% -56% 405 $278   $27,745,060 37
Apr 14, 2024 - $59,240 -47% -55% 405 $146   $27,804,300 38
Apr 15, 2024 - $13,851 -77% -60% 405 $34   $27,818,151 39
Apr 16, 2024 - $17,268 +25% -62% 405 $43   $27,835,419 40
Apr 17, 2024 - $16,741 -3% -60% 405 $41   $27,852,160 41
Apr 18, 2024 - $9,881 -41% -63% 405 $24   $27,862,041 42
Apr 19, 2024 - $29,579 +199% -51% 201 $147   $27,891,620 43
Apr 20, 2024 - $47,732 +61% -58% 201 $237   $27,939,352 44
Apr 21, 2024 - $26,674 -44% -55% 201 $133   $27,966,026 45
Apr 22, 2024 - $9,430 -65% -32% 201 $47   $27,975,456 46
Apr 23, 2024 - $13,902 +47% -19% 201 $69   $27,989,358 47
Apr 24, 2024 - $9,533 -31% -43% 201 $47   $27,998,891 48
Apr 25, 2024 - $10,270 +8% +4% 201 $51   $28,009,161 49

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 8, 2024 3 $13,481,668   3,118 $4,324   $13,481,668 1
Mar 15, 2024 4 $7,343,130 -46% 3,118 $2,355   $20,824,798 2
Mar 22, 2024 7 $4,010,256 -45% 2,513 $1,596   $24,835,054 3
Mar 29, 2024 8 $2,049,354 -49% 1,956 $1,048   $26,884,408 4
Apr 5, 2024 12 $687,344 -66% 924 $744   $27,571,752 5
Apr 12, 2024 19 $290,289 -58% 405 $717   $27,862,041 6
Apr 19, 2024 21 $147,120 -49% 201 $732   $28,009,161 7

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Argentina 3/7/2024 $0000$0
Australia 3/7/2024 $311,658 246 246 756 $830,150 4/22/2024
Austria 3/14/2024 $0000$0
Belgium 3/6/2024 $0000$0
Brazil 3/14/2024 $0000$0
Croatia 3/8/2024 $27,472 57 57 120 $56,318 4/5/2024
Czech Republic 3/14/2024 $52,211 101 101 170 $91,280 4/2/2024
Finland 3/15/2024 $0000$0
France 3/6/2024 $0000$0
Germany 3/14/2024 $0000$0
Greece 3/7/2024 $0000$0
Italy 3/14/2024 $322,241 0 0 0 $688,408 4/1/2024
Lithuania 3/8/2024 $0000$0
Mexico 3/14/2024 $407,456 0 0 0 $771,305 3/26/2024
Netherlands 3/7/2024 $194,214 86 86 344 $577,431 4/9/2024
New Zealand 3/7/2024 $41,989 59 59 176 $107,775 4/8/2024
Portugal 3/7/2024 $81,488 64 66 190 $213,870 4/9/2024
Romania 3/8/2024 $68,615 82 82 257 $191,736 4/24/2024
Russia (CIS) 3/14/2024 $83,655 111 111 208 $162,981 3/27/2024
Slovakia 3/7/2024 $38,114 61 61 114 $76,097 3/26/2024
South Africa 3/8/2024 $0000$0
Spain 3/15/2024 $306,569 290 290 1,046 $1,249,634 4/18/2024
Turkey 3/8/2024 $118,149 326 326 571 $188,728 4/4/2024
United Kingdom 3/8/2024 $838,977 513 513 1,406 $2,527,486 4/8/2024
Uruguay 3/7/2024 $0000$0
 
International Total$7,733,199 4/24/2024

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

DeWanda Wise    Jessica
Pyper Braun    Alice

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Jeff Wadlow    Director
Jeff Wadlow    Screenwriter
Jason Oremland    Screenwriter
Greg Erb    Screenwriter
Bryce McGuire    Screenwriter
Jason Blum    Producer
Jeff Wadlow    Producer

Weekend predictions: Kung Fu Panda and Dune go head-to-head for weekend honors

March 8th, 2024

Kung Fu Panda 4

It’s looking like a tight race for box office glory this weekend with Kung Fu Panda 4 looking to unseat Dune: Part Two from the top of the chart. The race for third place is close too as this weekend’s other two new wide releases, Cabrini and Imaginary hope to bring in their own niche audiences. More...

Imaginary trailer

February 28th, 2024

Blumhouse horror movie starring DeWanda Wise and Pyper Braun opens exclusively in theaters on March 8 ... Full Movie Details.

When Jessica moves back into her childhood home with her family, her youngest stepdaughter Alice develops an eerie attachment to a stuffed bear named Chauncey she finds in the basement. Alice starts playing games with Chauncey that begin playful and become increasingly sinister. As Alice’s behavior becomes more and more concerning, Jessica intervenes only to realize Chauncey is much more than the stuffed toy bear she believed him to be. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

When Jessica moves back into her childhood home with her family, her youngest stepdaughter Alice develops an eerie attachment to a stuffed bear named Chauncey she finds in the basement. Alice starts playing games with Chauncey that begin playful and become increasingly sinister. As Alice’s behavior becomes more and more concerning, Jessica intervenes only to realize Chauncey is much more than the stuffed toy bear she believed him to be.

Metrics

Opening Weekend:$9,912,713 (35.4% of total gross)
Legs:2.83 (domestic box office/biggest weekend)
Domestic Share:78.4% (domestic box office/worldwide)
Production Budget:$13,000,000 (worldwide box office is 2.7 times production budget)
Theater counts:3,118 opening theaters/3,118 max. theaters, 3.9 weeks average run per theater
Infl. Adj. Dom. BO $28,009,161

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 3,101-3,200) 3,111 $28,009,161
All Time International Box Office (Rank 5,401-5,500) 5,430 $7,733,199
All Time Worldwide Box Office (Rank 3,801-3,900) 3,860 $35,742,360

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

iTunes:iTunes
Vudu:Vudu

Movie Details

Domestic Releases: March 8th, 2024 (Wide) by Lionsgate
International Releases: March 6th, 2024 (Wide) (Belgium)
March 6th, 2024 (Wide) (France)
March 7th, 2024 (Wide), released as Imaginario (Argentina)
March 7th, 2024 (Wide) (Australia)
March 7th, 2024 (Wide), released as Imaginary (ΕΝΑΣ ΦΑΝΤΑΣΤΙΚΟΣ ΦΙΛΟΣ) (Greece)
... Show all releases
Video Release: March 26th, 2024 by Lionsgate Home Entertainment
MPAA Rating: PG-13 for some violent content, drug material and language.
(Rating bulletin 2820 (cert #54729), 2/7/2024)
Running Time: 104 minutes
Comparisons: vs. Don’t Breathe 2
Create your own comparison chart…
Keywords: Supernatural Horror, Supernatural, Living Toys, Step-Family, You Can't Go Home Again
Source:Original Screenplay
Genre:Horror
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Blumhouse, Lionsgate, Tower of Babble
Production Countries: United States
Languages: English

Leading Cast

DeWanda Wise    Jessica
Pyper Braun    Alice

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Jeff Wadlow    Director
Jeff Wadlow    Screenwriter
Jason Oremland    Screenwriter
Greg Erb    Screenwriter
Bryce McGuire    Screenwriter
Jason Blum    Producer
Jeff Wadlow    Producer

Weekend predictions: Kung Fu Panda and Dune go head-to-head for weekend honors

March 8th, 2024

Kung Fu Panda 4

It’s looking like a tight race for box office glory this weekend with Kung Fu Panda 4 looking to unseat Dune: Part Two from the top of the chart. The race for third place is close too as this weekend’s other two new wide releases, Cabrini and Imaginary hope to bring in their own niche audiences. More...

Imaginary trailer

February 28th, 2024

Blumhouse horror movie starring DeWanda Wise and Pyper Braun opens exclusively in theaters on March 8 ... Full Movie Details.

When Jessica moves back into her childhood home with her family, her youngest stepdaughter Alice develops an eerie attachment to a stuffed bear named Chauncey she finds in the basement. Alice starts playing games with Chauncey that begin playful and become increasingly sinister. As Alice’s behavior becomes more and more concerning, Jessica intervenes only to realize Chauncey is much more than the stuffed toy bear she believed him to be. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 8, 2024 3 $9,912,713   3,118 $3,179   $9,912,713 1
Mar 15, 2024 4 $5,552,010 -44% 3,118 $1,781   $19,033,678 2
Mar 22, 2024 7 $2,781,299 -50% 2,513 $1,107   $23,606,097 3
Mar 29, 2024 10 $1,391,371 -50% 1,956 $711   $26,226,425 4
Apr 5, 2024 - $539,220 -61% 924 $584   $27,423,628 5
Apr 12, 2024 - $232,548 -57% 405 $574   $27,804,300 6
Apr 19, 2024 - $103,985 -55% 201 $517   $27,966,026 7

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Mar 7, 2024 P $725,000     0     $725,000  
Mar 8, 2024 3 $3,623,574     3,118 $1,162   $3,623,574 1
Mar 9, 2024 3 $3,930,359 +8%   3,118 $1,261   $7,553,933 2
Mar 10, 2024 3 $2,358,780 -40%   3,118 $757   $9,912,713 3
Mar 11, 2024 3 $845,423 -64%   3,118 $271   $10,758,136 4
Mar 12, 2024 3 $1,101,768 +30%   3,118 $353   $11,859,904 5
Mar 13, 2024 3 $810,997 -26%   3,118 $260   $12,670,901 6
Mar 14, 2024 3 $810,767 n/c   3,118 $260   $13,481,668 7
Mar 15, 2024 4 $1,677,445 +107% -54% 3,118 $538   $15,159,113 8
Mar 16, 2024 4 $2,452,196 +46% -38% 3,118 $786   $17,611,309 9
Mar 17, 2024 4 $1,422,369 -42% -40% 3,118 $456   $19,033,678 10
Mar 18, 2024 4 $454,830 -68% -46% 3,118 $146   $19,488,508 11
Mar 19, 2024 4 $563,631 +24% -49% 3,118 $181   $20,052,139 12
Mar 20, 2024 - $438,141 -22% -46% 3,118 $141   $20,490,280 13
Mar 21, 2024 6 $334,518 -24% -59% 3,118 $107   $20,824,798 14
Mar 22, 2024 7 $756,783 +126% -55% 2,513 $301   $21,581,581 15
Mar 23, 2024 6 $1,281,730 +69% -48% 2,513 $510   $22,863,311 16
Mar 24, 2024 6 $742,786 -42% -48% 2,513 $296   $23,606,097 17
Mar 25, 2024 - $291,779 -61% -36% 2,513 $116   $23,897,876 18
Mar 26, 2024 6 $361,631 +24% -36% 2,513 $144   $24,259,507 19
Mar 27, 2024 - $305,558 -16% -30% 2,513 $122   $24,565,065 20
Mar 28, 2024 9 $269,989 -12% -19% 2,513 $107   $24,835,054 21
Mar 29, 2024 - $505,773 +87% -33% 1,956 $259   $25,340,827 22
Mar 30, 2024 - $565,251 +12% -56% 1,956 $289   $25,906,078 23
Mar 31, 2024 - $320,347 -43% -57% 1,956 $164   $26,226,425 24
Apr 1, 2024 - $211,508 -34% -28% 1,956 $108   $26,437,933 25
Apr 2, 2024 - $176,368 -17% -51% 1,956 $90   $26,614,301 26
Apr 3, 2024 - $160,499 -9% -47% 1,956 $82   $26,774,800 27
Apr 4, 2024 - $109,608 -32% -59% 1,956 $56   $26,884,408 28
Apr 5, 2024 - $152,362 +39% -70% 924 $165   $27,036,770 29
Apr 6, 2024 - $253,782 +67% -55% 924 $275   $27,290,552 30
Apr 7, 2024 - $133,076 -48% -58% 924 $144   $27,423,628 31
Apr 8, 2024 - $34,763 -74% -84% 924 $38   $27,458,391 32
Apr 9, 2024 - $45,361 +30% -74% 924 $49   $27,503,752 33
Apr 10, 2024 - $41,422 -9% -74% 924 $45   $27,545,174 34
Apr 11, 2024 - $26,578 -36% -76% 924 $29   $27,571,752 35
Apr 12, 2024 - $60,783 +129% -60% 405 $150   $27,632,535 36
Apr 13, 2024 - $112,525 +85% -56% 405 $278   $27,745,060 37
Apr 14, 2024 - $59,240 -47% -55% 405 $146   $27,804,300 38
Apr 15, 2024 - $13,851 -77% -60% 405 $34   $27,818,151 39
Apr 16, 2024 - $17,268 +25% -62% 405 $43   $27,835,419 40
Apr 17, 2024 - $16,741 -3% -60% 405 $41   $27,852,160 41
Apr 18, 2024 - $9,881 -41% -63% 405 $24   $27,862,041 42
Apr 19, 2024 - $29,579 +199% -51% 201 $147   $27,891,620 43
Apr 20, 2024 - $47,732 +61% -58% 201 $237   $27,939,352 44
Apr 21, 2024 - $26,674 -44% -55% 201 $133   $27,966,026 45
Apr 22, 2024 - $9,430 -65% -32% 201 $47   $27,975,456 46
Apr 23, 2024 - $13,902 +47% -19% 201 $69   $27,989,358 47
Apr 24, 2024 - $9,533 -31% -43% 201 $47   $27,998,891 48
Apr 25, 2024 - $10,270 +8% +4% 201 $51   $28,009,161 49

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 8, 2024 3 $13,481,668   3,118 $4,324   $13,481,668 1
Mar 15, 2024 4 $7,343,130 -46% 3,118 $2,355   $20,824,798 2
Mar 22, 2024 7 $4,010,256 -45% 2,513 $1,596   $24,835,054 3
Mar 29, 2024 8 $2,049,354 -49% 1,956 $1,048   $26,884,408 4
Apr 5, 2024 12 $687,344 -66% 924 $744   $27,571,752 5
Apr 12, 2024 19 $290,289 -58% 405 $717   $27,862,041 6
Apr 19, 2024 21 $147,120 -49% 201 $732   $28,009,161 7

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Argentina 3/7/2024 $0000$0
Australia 3/7/2024 $311,658 246 246 756 $830,150 4/22/2024
Austria 3/14/2024 $0000$0
Belgium 3/6/2024 $0000$0
Brazil 3/14/2024 $0000$0
Croatia 3/8/2024 $27,472 57 57 120 $56,318 4/5/2024
Czech Republic 3/14/2024 $52,211 101 101 170 $91,280 4/2/2024
Finland 3/15/2024 $0000$0
France 3/6/2024 $0000$0
Germany 3/14/2024 $0000$0
Greece 3/7/2024 $0000$0
Italy 3/14/2024 $322,241 0 0 0 $688,408 4/1/2024
Lithuania 3/8/2024 $0000$0
Mexico 3/14/2024 $407,456 0 0 0 $771,305 3/26/2024
Netherlands 3/7/2024 $194,214 86 86 344 $577,431 4/9/2024
New Zealand 3/7/2024 $41,989 59 59 176 $107,775 4/8/2024
Portugal 3/7/2024 $81,488 64 66 190 $213,870 4/9/2024
Romania 3/8/2024 $68,615 82 82 257 $191,736 4/24/2024
Russia (CIS) 3/14/2024 $83,655 111 111 208 $162,981 3/27/2024
Slovakia 3/7/2024 $38,114 61 61 114 $76,097 3/26/2024
South Africa 3/8/2024 $0000$0
Spain 3/15/2024 $306,569 290 290 1,046 $1,249,634 4/18/2024
Turkey 3/8/2024 $118,149 326 326 571 $188,728 4/4/2024
United Kingdom 3/8/2024 $838,977 513 513 1,406 $2,527,486 4/8/2024
Uruguay 3/7/2024 $0000$0
 
International Total$7,733,199 4/24/2024

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.