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Grassroots (2012)

Grassroots poster
Theatrical Performance
Domestic Box Office $6,497Details
Further financial details...

  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer


Grant Cogswell is a short-tempered, unemployed music critic - an oddball outsider with a predilection for wearing polar bear suits, and a deep love for Seattle. Cogswell thinks he can harness the power of the people to improve his city. And he's right. Almost. It's 2001 -- before Twitter, before the flash mob, before Obama, and Cogswell decides he must do the impossible: run against an incumbent city council member who's already raised a huge campaign war chest and sewn up all the city's biggest political endorsements. Grant dreams of an elegant monorail gliding silently above the city's wet streets, and he is apoplectic with rage that McIver's alternate mass transit proposal is a costly idea that would destroy the city's lower class neighborhoods. Grant has a snowball's chance in hell of winning his campaign until he lures recently fired alternative-weekly reporter Phil Campbell to run his campaign. Phil may be a campaign neophyte, but he has the tact that Grant lacks, and frankly he can't think ofanything better to do with his time. Things start to look really bad until Grant attracts an army of wild-eyed young volunteers to back his unlikely crusade, and the impossible begins to happen.


Latest Ranking on Cumulative Box Office Lists

All Time Domestic Box Office 14,005 $6,497
All Time Worldwide Box Office 17,230 $6,497
All Time Domestic Highest Grossing Limited Release Movies 6,462 $6,497
All Time Domestic Box Office for Comedy Movies 2,580 $6,497
All Time Worldwide Box Office for Comedy Movies 3,121 $6,497
All Time Domestic Box Office for R Movies 4,239 $6,497
All Time Worldwide Box Office for R Movies 4,514 $6,497

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.

Movie Details

Domestic Releases: June 22nd, 2012 (Limited) by Samuel Goldwyn Films
MPAA Rating: R for pervasive language and brief drug use.
(Rating bulletin 2224, 5/23/2012)
Running Time: 100 minutes
Comparisons: Create your own comparison chart…
Keywords: Political, Fired, Inspired by a True Story, 9/11, Terrorism
Source:Based on Factual Book/Article
Production Method:Live Action
Creative Type:Contemporary Fiction
Production Companies: Samuel Goldwyn Films, MRB Productions
Production Countries: United States

Ranking on other Records and Milestones

Days In
Biggest Domestic Opening Weekend 10,045 $6,497 Jun 22, 2012 3
Biggest Opening Weekend Limited Release 5,082 $6,497 Jun 22, 2012 3
Theater Average Opening Weekend Limited Release 2,418 $6,497 Jun 22, 2012 3
Theater Average Limited Release 4,478 $6,497 Jun 22, 2012 3
Top 2012 Theater Average Limited Release 167 $6,497 Jun 22, 2012 3
Never Wide Domestic 7,782 $6,497 Jun 22, 2012 0
Never No. 1 Domestic 11,179 $6,497 Jun 22, 2012 0
Widest Expansion Limited Release 6,944 0 Jun 22, 2012 0


   Phil Campbell
   Grant Cogswell
Lauren Ambrose    Emily
Cedric the Entertainer    Richard McIver
Cobie Smulders    Clair
Christopher McDonald    Tripp
Tom Arnold    Tommy
Emily Bergl    Theresa Glendon
Todd Stashwick    Nick

Production and Technical Credits

Screenwriter    Stephen Gyllenhaal
Producer    Peggy Rajski
Producer    Michael Huffington
Producer    Matthew Brady
Producer    Peggy Chase
Screenwriter    Justin Rhodes
Author    Phil Campbell
Executive Producer    Brent Stiefel
Co-Producer    Robin Gurland
Casting Director    Robin Gurland
Co-Producer    Kathleen Man Gyllenhaal
Associate Producer    John Misner
Editor    Neil Mandelberg
Director of Photography    Sean Porter
Production Designer    Laurie Hicks
Costume Designer    Ron Leamon
Composer    Nick Urata

Per Theater Chart: Woody Allen Feels the Love

June 26th, 2012

To Rome With Love topped the per theater chart with an outstanding average of $72,272 in five theaters. While this is an amazing start, there are some reasons to not get too excited. First of all, Moonrise Kingdom opened with more and did so in fewer theaters. Also, Sunday's estimates were a bit higher, so it fell faster than expected over the weekend. Finally, the reviews were split, so it likely won't have as strong legs as some of Woody Allen's films have in the past. The only other film to top the $10,000 mark on the per theater chart was Brave with an average of $15,928. Kumare came very close with $9,601 in one theater over the weekend, while it earned $19,972 from Wednesday through Sunday. More...

To Limited Releases With Love

June 22nd, 2012

There are quite a few interesting films on this week's list. Leading the way is To Rome With Love, which is earning the most buzz and will likely be the biggest hit, but its reviews are only mixed. On the other hand, The Invisible War is one of the most powerful films of the year, but might be too hard to stomach for a lot of people. Those looking for a more light-hearted documentary should check out Kumare. More...

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2012/06/22 70 $6,497   1 $6,497   $6,497 3

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2012/06/22 78 $6,497   1 $6,497   $6,497 7

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at