Mirror Mirror

Mirror Mirror poster
Theatrical Performance
Domestic Box Office $64,935,167Details
International Box Office $103,676,824
Worldwide Box Office $168,611,991
Home Market Performance
Domestic DVD Sales $23,537,738 Details
Domestic Blu-ray Sales $5,323,036 Details
Total Domestic Video Sales $28,860,774
Further financial details...

  1. Summary
  2. News
  3. Box Office
  4. Video Sales
  5. Full Financials
  6. Cast & Crew
  7. Trailer
  8. Buy

Synopsis

A wicked Queen schemes and scrambles for control of a spirited orphan's throne and the attention of a charming prince. When Snow White's beauty wins the heart of the prince that she desperately pursues, the Queen banishes her to the forest, where a man-eating beast hungrily awaits. Rescued by a band of diminutive highway robbers, Snow White grows into an indomitable young woman determined to take back her realm from the treacherous Queen.

Metrics

Rotten Tomatoes
Critics RottenAudience Spilled
Critics
49% - Rotten
Audience
45% - Spilled

Movie Details

Production Budget:$85,000,000
Theatrical Release: March 30th, 2012 (Wide) by Relativity
Video Release: June 26th, 2012 by Fox Home Entertainment
MPAA Rating: PG for some fantasy action and mild rude humor.
(Rating bulletin 2206, 1/18/2012)
Keywords: Gangs, Rescue, Prince/Princess, Royalty
Source:Based on Folk Tale/Legend/Fairytale
Genre:Adventure
Production Method:Live Action
Creative Type:Fantasy
Production Companies: Relativity Media, Yuk Films, Goldman Pictures, Rat Entertainment, Misher Films

2013 Awards Season: Lincoln Oversees a Divided Group of Nominees

The Oscar nominations were announced this morning, and there's certainly a lot to talk about. There are some nominations that should surprise no one. For instance, Lincoln led the way with twelve nominations, and it has been seen as the major contender for a long time. However, there were also a few surprise nominations and some major snubs. Here are the list of nominations, and some reactions. More...

DVD Sales: Four Hundred Thousand Reunite with American Pie Franchise

New releases were not exactly plentiful this week on the DVD sales chart, but we did have a new film on top of the chart. American Reunion sold 411,000 units and generated $6.57 million in opening week sales. That's below expectations, but it also struggled theatrically, so it's not a surprise. More...

DVD Sales: 21 Jump Street has Serious Hang Time

New releases were nearly absent from the DVD sales chart this week with none in the top ten. This left the top five pretty much the same as last week. 21 Jump Street remained in top spot with 280,000 units / $5.03 million for the week giving it totals of 1.01 million units / $17.47 million. More...

Blu-ray Sales: Holdovers Overshadow New Releases

Like on the DVD sales chart, there were no new releases to reach the top ten on the Blu-ray sales chart. In fact, the best selling Blu-ray was Sherlock Holmes: A Game of Shadows, which leapt up from fourth to earned first place with 156,000 units / $2.55 million for the week giving it totals of 2.22 million units / $51.32 million after four. More...

Blu-ray Sales: Wrath of the Blu-rays

Wrath of the Titans led a trio of new releases on top of the Blu-ray sales chart. It sold 800,000 units and generated $18.37 million in revenue, giving the film an opening week Blu-ray share of 55%. A visually-intensive action movie opening with a Blu-ray share above 50% is no longer a noteworthy event. More...

DVD Sales: 21 Leaps to the Top

New releases dominated the DVD sales chart with four of them placing in the top five. Things were led by 21 Jump Street, which sold 869,000 units while generating $14.77 million in opening week sales. This is a fine start, but given its theatrical run, it isn't a great start. On the other hand, it didn't need a great start to break even. More...

DVD and Blu-ray Releases for June 26th, 2012

It's a good week on the home market, especially for this time of year. Not only do we have a first-run release that hit $100 million at the box office, 21 Jump Street, but we have an art house film that found massive success with moviegoers, critics, and even Awards Season voters, The Artist. There are also a couple of wide releases that should have some impact on the overall sales, Mirror Mirror and Wrath of the Titans, as well as some TV on DVD releases, limited releases, catalogue titles, etc. that are also of interest. As for Pick of the Week, The Artist on Blu-ray is the most obvious choice, but The 39 Steps on Blu-ray and Sound of Noise on DVD were also in the running. Finally, Phineas and Ferb: - The Perry Files arrived late, but it too is worthy of that honor. More...

International Box Office: International Men of Money

Men in Black 3 held on extremely well during its second weekend of release on the international scene earning an easy first place with $78.67 million on 20,554 screens in 90 markets for a total of $275.17 million internationally. This is already more than Men in Black 2 made during its entire run. Worldwide the film has $386.25 million, which is higher than the high end of the film's reported budgets. It's on track to reach between $500 million and $600 million worldwide, which is enough to put it on track to earn a profit sometime on the film's home market run. Amazingly, the film actually held on well in China, where it was down less than 30% to $15.4 million on 5,200 screens over the weekend for a total of $51 million after two. Perhaps it will reach the century mark there. In Germany, it grew by 3% to $5.32 million on 742 screens over the weekend for a total of $13.44 million. It also grew by 3% in the U.K., but fell to third place with $4.69 million on 533 screens over the weekend for a total of $12.30 million after two. In Britain, it was the Jubilee Holiday, so that explains the growth. More...

International Box Office: Avengers are Billionaires

The Avengers reached the $1 billion worldwide milestone in a mere 19 days, tying the record set by Avatar and Harry Potter and the Deathly Hallows, Part II. However, this is even more impressive, as The Avengers opened domestically one week later than it opened internationally. Over the weekend the film added $93.8 million on 17,104 screens in 54 markets for totals of $635.1 million internationally and $1.01 billion worldwide. It is the first Marvel film to reach this milestone, but amazingly the fifth Disney movie to do so. There have only been twelve films to reach $1 billion worldwide, and Disney have made five of them. More...

International Box Office: Titanic International Run Would Sink an Iceberg

Titanic 3D had an insane second weekend on re-release on the international chart earning $98.90 million on 10,066 screens in 69 markets for totals of $157.15 million internationally and $201.87 million worldwide. Its complete total is now $2.04 billion, which is a stunning figure. The majority of the film's weekend haul came from China, where it broke records with $67 million, which broke Transformers: Dark of the Moon's record opening weekend in that market. The film remained in top spot in Russia with $3.15 million on 972 screens for a total of $10.34 million after two. Its total in the U.K. rose to $12.68 million after two weeks of release, including $2.87 million on 429 screens this past weekend. At this point, I can imagine studio heads looking at every film that earned more than $300 million and trying to figure out if they can be converted to 3D or not. If it only costs $18 million to convert a film and it can make $200 million worldwide, it's an easy way to make money. Of course, it's also an easy way to over-saturate the market to the point of no return. More...

International Box Office: Wrath is Titanic Internationally

Wrath of the Titans is really struggling domestically, but it could mitigate some of the losses here with its box office numbers internationally. This weekend it added $42.1 million on 13,070 screens in 61 markets for a total of $151.6 million. Its best market of the weekend was Russia, where it earned $4.09 million on 1,116 screens over the weekend for a total of $19.55 million after two. It has yet to open in Japan, and if it can get to $300 million worldwide, it should break even very early in the film's home market run. More...

Weekend Wrap-Up: Box Office Feels Hunger Pangs

There's good news and bad news at the box office this weekend. The good news was The Hunger Games, which not only earned its third first place finish on the chart, but it also held on better than expected and crossed a major milestone. The bad news was practically everything else. Neither American Reunion or Titanic 3D matched expectations, while the overall box office suffered as a result falling 17% to $123 million. Fortunately, this was higher than last year by a margin of 6%. Year-to-date, 2012 is still ahead of 2011 with $2.81 billion to $2.34 billion. Unfortunately, we needed the new releases this weekend to be stronger if we have a chance of winning over the next couple weekends. More...

Weekend Predictions: Can 3D Stop a Threepeat? Or Will Reunion Rule?

A trio of films are looking to grab top spot on the box office chart this weekend. Some think American Reunion will win. It is the latest installment in a very popular franchise, one that hasn't had a theatrical release in almost nine years. Some think Titanic 3D will lead the way. It is a 3D re-release of the second-biggest hit of all time. While still others think The Hunger Games will win for the third weekend in a row. It is by far the biggest hit of the year and topped the chart on Wednesday, despite the debut of Titanic. All three films are have a chance to make more than $30 million over the weekend. On the other hand, this weekend last year, no films made more than $30 million and only one, Hop, made more than $20 million. This means 2012 should win with ease. More...

Contest: Fairest Prizes of Them All: Winning Announcement

The winners of our Fairest Prizes of Them All contest were determined and they are... More...

Weekend Wrap-Up: Hunger Still Filling

Despite falling a little bit further than expected, The Hunger Games easily won the race for top spot in the box office this weekend. Wrath of the Titans and Mirror Mirror couldn't compensate for the number one film's decline and the overall box office fell 31% to $149 million. However, and more importantly, the box office was up 19% when compared to last year. Year-to-date, 2012 has expanded its lead to 20% at $2.62 billion to $2.18 billion after three months. More...

Weekend Predictions: Will Hunger Remain the Fairest or Feel the Wrath of the Fanboy Effect?

There are two saturation level releases coming out this week, Wrath of the Titans and Mirror Mirror. Even so, there's a 99% likelihood that The Hunger Games will repeat on the top of the chart. Wrath of the Titans would have to nearly double its average prediction and / or The Hunger Games would have to collapse by a near record amount for there to be a new number one this weekend. Additionally, unless there's some catastrophic event that keeps people away from theaters nationwide, the overall box office should see massive growth from last year. In fact, even without The Hunger Games, there could be some growth from last year, as most analysts expect the two new releases from this year to be stronger than the three new releases from last year. The only downside is the lack of depth. John Carter should place sixth with $2 million over the weekend, but that wouldn't even be enough for a top ten finish last year. More...

Contest: Fairest Prizes of Them All

There are two saturation level releases coming out next week, and while Wrath of the Titans is opening wider, we're picking Mirror Mirror as the target film in this week's Box Office Prediction Contest. We are doing this because the prizes this week are costumes from HalloweenCostumes.com. Specifically, the winners will be able to choose from their Storybook / Fairytale line, if you want to dress up for Mirror Mirror. Or from the The Avengers line, for those wanting an early start for The Avengers, which kicks off the summer blockbuster season on May 4th. In order to win, one must simply predict the opening weekend box office number for Mirror Mirror. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a $50 coupon for either HalloweenCostumes.com's Storybook / Fairytale line or from the The Avengers line. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a $50 coupon for either HalloweenCostumes.com's Storybook / Fairytale line or from the The Avengers line. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2012 Preview: March

February continued 2012's winning streak, which has now reached eight weeks. Will that streak continue in March? I'm not sure it will. There are some very good signs. For instance, last March, only one film reached $100 million, Rango, while there were a couple others that cracked $75 million, Battle: Los Angeles and Limitless. Plus the final weekend of this month lines up with the first weekend of April last year, which also had a $100 million hit, Hop. This time around, things look a whole lot better at the top with a potential $200 million hit, The Hunger Games, and two more that should hit the century mark, Dr. Seuss' The Lorax, and Wrath of the Titans. Plus a couple others, 21 Jump Street and John Carter of Mars, that could top $75 million. However, there are a few weeks that look soft when compared with last year. I suspect The Hunger Games will be such a huge hit that overall March 2012 will perform better than March 2011, but I also think there will be a couple weeks of year-over-year declines. On the plus side, very few films feel like filler; in fact, there are very few films, period. Over the next five weekends, only nine films are opening wide, which is odd for this time of year. In fact, it would be slow for the heart of summer, when most weeks have a blockbuster and one counter-programming film. Will this help the overall box office, as no films will be squeezed out? Or will the lack of choices hurt the box office? We will soon find out, but I remain cautiously optimistic. More...

Cast

Julia Roberts    Evil Queen
Lily Collins    Snow White
Armie Hammer    Prince Andrew Scott
Nathan Lane    Brighton
Jordan Prentice    Napoleon
Mark Povinelli    Half Pint
Joey Gnoffo    Grub
Danny Woodburn    Grimm
Sebastian Saraceno    Wolf
Martin Klebba    Butcher
Ronald Lee Clark    Chuckles
Robert Emms    Charles Renbock
Mare Winningham    Baker Margaret
Michael Lerner    Baron
Sean Bean    King
Bonnie Bentley    Caroline (Poor Woman)
Arthur Holden    Noble #1
Kwasi Songui    Noble #2
Eric Davis    Noble #3
Kathleen Fee    Noble #4
Nadia Verrucci    Servent
Dawn Ford    Townsman/Old Lady (Double)
Alex Ivanovici    Town Magistrate
Richard Jutras    Townsman
Melodie Simard    Child
Kimberly-Sue Murray    Villager
Lisa Roberts Gillan    Mirror Queen Double
Adam Butcher    Servant #2
Andre Lanthier    Lord Vaverly
Lisa Noto    Magical Cottage Queen
William Calvert    Door Guard #1
Nicholas Guest    Door Guard #2
Frank Welker    Special Vocal Effects - Mannequins/Beast

Production and Technical Credits

Director    Tarsem Singh
Screenwriter    Marc Klein
Screenwriter    Jason Keller
Screen Story by    Melisa Wallack
Producer    Bernie Goldmann
Producer    Ryan Kavanaugh
Producer    Brett Ratner
Executive Producer    Tucker Tooley
Executive Producer    Kevin Misher
Executive Producer    Jeff Waxman
Executive Producer    Robbie Brenner
Executive Producer    Jamie Marshall
Executive Producer    Jason Colbeck
Executive Producer    Tommy Turtle
Executive Producer    Josh Pate
Executive Producer    John Cheng
Co-Producer    Kenneth Halsband
Co-Producer    Nico Soultanakis
Co-Producer    Ajit Singh Dhandwar
Director of Photography    Brendan Galvin
Production Designer    Tom Foden
Editor    Nick Moore
Editor    Robert Duffy
Composer    Alan Menken
Music Supervisor    Happy Walters
Music Supervisor    Bob Bowen
Costume Designer    Eiko Ishioka
Color Designer    Lionell Kopp
Visual Effects Supervisor    Tom Wood
Casting Director    Kerry Barden
Casting Director    Paul Schnee

Daily Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2012/03/30 3 $5,808,426   3,603 $1,612   $5,808,426 1
2012/03/31 3 $7,592,301 +31% 3,603 $2,107   $13,400,727 2
2012/04/01 3 $4,731,358 -38% 3,603 $1,313   $18,132,085 3
2012/04/02 3 $1,540,199 -67% 3,603 $427   $19,672,284 4
2012/04/03 3 $1,969,537 +28% 3,603 $547   $21,641,821 5
2012/04/04 4 $1,661,674 -16% 3,603 $461   $23,303,495 6
2012/04/05 4 $2,175,387 +31% 3,603 $604   $25,478,882 7
2012/04/06 5 $4,607,739 +112% 3,618 $1,274   $30,086,621 8
2012/04/07 5 $3,955,230 -14% 3,618 $1,093   $34,041,851 9
2012/04/08 5 $2,532,171 -36% 3,618 $700   $36,574,022 10
2012/04/09 4 $1,831,462 -28% 3,618 $506   $38,405,484 11
2012/04/10 5 $1,518,975 -17% 3,618 $420   $39,924,459 12
2012/04/11 4 $1,340,697 -12% 3,618 $371   $41,265,156 13
2012/04/12 5 $1,203,105 -10% 3,618 $333   $42,468,261 14
2012/04/13 7 $2,051,334 +71% 3,206 $640   $44,519,595 15
2012/04/14 7 $2,989,178 +46% 3,206 $932   $47,508,773 16
2012/04/15 7 $1,807,412 -40% 3,206 $564   $49,316,185 17
2012/04/16 9 $402,173 -78% 3,206 $125   $49,718,358 18
2012/04/17 9 $502,713 +25% 3,206 $157   $50,221,071 19
2012/04/18 8 $426,467 -15% 3,206 $133   $50,647,538 20
2012/04/19 8 $444,215 +4% 3,206 $139   $51,091,753 21
2012/04/20 10 $1,111,923 +150% 2,938 $378   $52,203,676 22
2012/04/21 10 $1,946,436 +75% 2,938 $663   $54,150,112 23
2012/04/22 9 $1,349,820 -31% 2,938 $459   $55,499,932 24
2012/04/23 12 $255,596 -81% 2,938 $87   $55,755,528 25
2012/04/24 12 $326,701 +28% 2,938 $111   $56,082,229 26
2012/04/25 12 $265,436 -19% 2,938 $90   $56,347,665 27
2012/04/26 11 $289,757 +9% 2,938 $99   $56,637,422 28
2012/04/27 - $562,953 +94% 2,017 $279   $57,200,375 29
2012/04/28 - $1,039,394 +85% 2,017 $515   $58,239,769 30
2012/04/29 - $630,591 -39% 2,017 $313   $58,870,360 31
2012/04/30 - $143,466 -77% 2,017 $71   $59,013,826 32
2012/05/01 - $158,144 +10% 2,017 $78   $59,171,970 33
2012/05/02 - $128,654 -19% 2,017 $64   $59,300,624 34
2012/05/03 - $127,627 -1% 2,017 $63   $59,428,251 35
2012/05/04 - $189,690 +49% 922 $206   $59,617,941 36
2012/05/05 - $326,018 +72% 922 $354   $59,943,959 37
2012/05/06 - $230,539 -29% 922 $250   $60,174,498 38
2012/05/07 - $47,023 -80% 922 $51   $60,221,521 39
2012/05/08 - $62,962 +34% 922 $68   $60,284,483 40
2012/05/09 - $56,147 -11% 922 $61   $60,340,630 41
2012/05/10 - $53,639 -4% 922 $58   $60,394,269 42
2012/05/11 - $135,651 +153% 607 $223   $60,529,920 43
2012/05/12 - $222,184 +64% 607 $366   $60,752,104 44
2012/05/13 - $241,782 +9% 607 $398   $60,993,886 45
2012/05/14 - $35,228 -85% 607 $58   $61,029,114 46
2012/05/15 - $43,574 +24% 607 $72   $61,072,688 47
2012/05/16 - $37,738 -13% 607 $62   $61,110,426 48
2012/05/17 - $36,996 -2% 607 $61   $61,147,422 49
2012/05/18 - $98,921 +167% 407 $243   $61,246,343 50
2012/05/19 - $173,148 +75% 407 $425   $61,419,491 51
2012/05/20 - $131,745 -24% 407 $324   $61,551,236 52
2012/05/21 - $44,338 -66% 407 $109   $61,595,574 53
2012/05/22 - $41,063 -7% 407 $101   $61,636,637 54
2012/05/23 - $35,052 -15% 407 $86   $61,671,689 55
2012/05/24 - $46,568 +33% 407 $114   $61,718,257 56
2012/05/25 - $133,441 +187% 422 $316   $61,851,698 57
2012/05/26 - $192,323 +44% 422 $456   $62,044,021 58
2012/05/27 - $156,738 -19% 422 $371   $62,200,759 59
2012/05/28 - $155,492 -1% 422 $368   $62,356,251 60
2012/05/29 - $61,203 -61% 422 $145   $62,417,454 61
2012/05/30 - $57,389 -6% 422 $136   $62,474,843 62
2012/05/31 - $68,296 +19% 422 $162   $62,543,139 63
2012/06/01 - $119,015 +74% 357 $333   $62,662,154 64
2012/06/02 - $149,899 +26% 357 $420   $62,812,053 65
2012/06/03 - $99,755 -33% 357 $279   $62,911,808 66
2012/06/04 - $47,860 -52% 357 $134   $62,959,668 67
2012/06/05 - $61,458 +28% 357 $172   $63,021,126 68
2012/06/06 - $54,082 -12% 357 $151   $63,075,208 69
2012/06/07 - $58,898 +9% 357 $165   $63,134,106 70
2012/06/08 - $116,364 +98% 303 $384   $63,250,470 71
2012/06/09 - $149,476 +28% 303 $493   $63,399,946 72
2012/06/10 - $77,081 -48% 303 $254   $63,477,027 73
2012/06/11 - $44,613 -42% 303 $147   $63,521,640 74
2012/06/12 - $54,517 +22% 303 $180   $63,576,157 75
2012/06/13 - $49,963 -8% 303 $165   $63,626,120 76
2012/06/14 - $53,512 +7% 303 $177   $63,679,632 77
2012/06/15 - $79,253 +48% 278 $285   $63,758,885 78
2012/06/16 - $94,853 +20% 278 $341   $63,853,738 79
2012/06/17 - $61,526 -35% 278 $221   $63,915,264 80
2012/06/18 - $37,531 -39% 278 $135   $63,952,795 81
2012/06/19 - $50,667 +35% 278 $182   $64,003,462 82
2012/06/20 - $45,994 -9% 278 $165   $64,049,456 83
2012/06/21 - $43,294 -6% 278 $156   $64,092,750 84
2012/06/22 - $51,357 +19% 222 $231   $64,144,107 85
2012/06/23 - $62,767 +22% 222 $283   $64,206,874 86
2012/06/24 - $41,511 -34% 222 $187   $64,248,385 87
2012/06/25 - $26,277 -37% 222 $118   $64,274,662 88
2012/06/26 - $32,214 +23% 222 $145   $64,306,876 89
2012/06/27 - $31,979 -1% 222 $144   $64,338,855 90
2012/06/28 - $34,634 +8% 222 $156   $64,373,489 91
2012/06/29 - $41,218 +19% 166 $248   $64,414,707 92
2012/06/30 - $47,864 +16% 166 $288   $64,462,571 93
2012/07/01 - $31,422 -34% 166 $189   $64,493,993 94
2012/07/02 - $21,348 -32% 166 $129   $64,515,341 95
2012/07/03 - $25,408 +19% 166 $153   $64,540,749 96
2012/07/04 - $25,435 n/c 166 $153   $64,566,184 97
2012/07/05 - $25,296 -1% 166 $152   $64,591,480 98
2012/07/06 - $22,026 -13% 119 $185   $64,613,506 99
2012/07/07 - $26,323 +20% 119 $221   $64,639,829 100
2012/07/08 - $15,481 -41% 119 $130   $64,655,310 101
2012/07/09 - $10,161 -34% 119 $85   $64,665,471 102
2012/07/10 - $14,368 +41% 119 $121   $64,679,839 103
2012/07/11 - $12,939 -10% 119 $109   $64,692,778 104
2012/07/12 - $13,457 +4% 119 $113   $64,706,235 105
2012/07/13 - $16,996 +26% 91 $187   $64,723,231 106
2012/07/14 - $21,629 +27% 91 $238   $64,744,860 107
2012/07/15 - $12,204 -44% 91 $134   $64,757,064 108
2012/07/16 - $9,177 -25% 91 $101   $64,766,241 109
2012/07/17 - $11,912 +30% 91 $131   $64,778,153 110
2012/07/18 - $10,517 -12% 91 $116   $64,788,670 111
2012/07/19 - $12,022 +14% 91 $132   $64,800,692 112
2012/07/20 - $9,599 -20% 59 $163   $64,810,291 113
2012/07/21 - $12,092 +26% 59 $205   $64,822,383 114
2012/07/22 - $7,254 -40% 59 $123   $64,829,637 115
2012/07/23 - $4,759 -34% 59 $81   $64,834,396 116
2012/07/24 - $6,906 +45% 59 $117   $64,841,302 117
2012/07/25 - $5,636 -18% 59 $96   $64,846,938 118
2012/07/26 - $6,841 +21% 59 $116   $64,853,779 119
2012/07/27 - $5,285 -23% 56 $94   $64,859,064 120
2012/07/28 - $5,664 +7% 56 $101   $64,864,728 121
2012/07/29 - $3,964 -30% 56 $71   $64,868,692 122
2012/07/30 - $3,363 -15% 56 $60   $64,872,055 123
2012/07/31 - $4,639 +38% 56 $83   $64,876,694 124
2012/08/01 - $3,850 -17% 56 $69   $64,880,544 125
2012/08/02 - $3,317 -14% 56 $59   $64,883,861 126
2012/08/03 - $2,082 -37% 39 $53   $64,885,943 127
2012/08/04 - $2,471 +19% 39 $63   $64,888,414 128
2012/08/05 - $2,181 -12% 39 $56   $64,890,595 129
2012/08/06 - $814 -63% 39 $21   $64,891,409 130
2012/08/07 - $13,529 +1,562% 39 $347   $64,904,938 131
2012/08/08 - $14,052 +4% 39 $360   $64,918,990 132
2012/08/09 - $13,385 -5% 39 $343   $64,932,375 133
2012/08/10 - $416 -97% 45 $9   $64,932,791 134
2012/08/11 - $478 +15% 45 $11   $64,933,269 135
2012/08/12 - $401 -16% 45 $9   $64,933,670 136
2012/08/13 - $324 -19% 45 $7   $64,933,994 137
2012/08/14 - $384 +19% 45 $9   $64,934,378 138
2012/08/15 - $356 -7% 45 $8   $64,934,734 139
2012/08/16 - $433 +22% 45 $10   $64,935,167 140

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2012/03/30 3 $18,132,085   3,603 $5,032   $18,132,085 3
2012/04/06 5 $11,095,140 -39% 3,618 $3,067   $36,574,022 10
2012/04/13 7 $6,847,924 -38% 3,206 $2,136   $49,316,185 17
2012/04/20 10 $4,408,179 -36% 2,938 $1,500   $55,499,932 24
2012/04/27 13 $2,232,938 -49% 2,017 $1,107   $58,870,360 31
2012/05/04 15 $746,247 -67% 922 $809   $60,174,498 38
2012/05/11 17 $599,617 -20% 607 $988   $60,993,886 45
2012/05/18 18 $403,814 -33% 407 $992   $61,551,236 52
2012/05/25 16 $482,502 +19% 422 $1,143   $62,200,759 59
2012/06/01 18 $368,669 -24% 357 $1,033   $62,911,808 66
2012/06/08 18 $342,921 -7% 303 $1,132   $63,477,027 73
2012/06/15 21 $235,632 -31% 278 $848   $63,915,264 80
2012/06/22 28 $155,635 -34% 222 $701   $64,248,385 87
2012/06/29 34 $120,504 -23% 166 $726   $64,493,993 94
2012/07/06 37 $63,830 -47% 119 $536   $64,655,310 101
2012/07/13 44 $50,829 -20% 91 $559   $64,757,064 108
2012/07/20 45 $28,945 -43% 59 $491   $64,829,637 115
2012/07/27 55 $14,913 -48% 56 $266   $64,868,692 122
2012/08/03 66 $6,734 -55% 39 $173   $64,890,595 129
2012/08/10 89 $1,295 -81% 45 $29   $64,933,670 136

Weekly US DVD Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
7/1/20122569,215 569,215$8,856,985$8,856,9851
7/8/20122238,358-58% 807,573$4,519,268$13,376,2532
7/15/20124138,431-42% 946,004$2,624,652$16,000,9053
7/22/20121269,466-50% 1,015,470$1,317,075$17,317,9804
7/29/20121262,930-9% 1,078,400$1,193,153$18,511,1335
8/5/20121153,132-16% 1,131,532$1,005,257$19,516,3906
8/12/20121829,633-44% 1,161,165$561,842$20,078,2327
8/19/20122220,739-30% 1,181,904$399,018$20,477,2508
8/26/20122716,962-18% 1,198,866$321,600$20,798,8509

Weekly US Blu-ray Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
7/1/20123119,507 119,507$2,490,518$2,490,5181
7/8/2012438,939-67% 158,446$971,916$3,462,4342
7/15/2012721,939-44% 180,385$547,592$4,010,0263

Mirror Mirror HD Trailer

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.