Redemption (2013)

Redemption poster
Theatrical Performance
Domestic Box Office $36,686Details
International Box Office $13,556,787Details
Worldwide Box Office $13,593,473
Home Market Performance
Est. Domestic DVD Sales $1,531,035 Details
Est. Domestic Blu-ray Sales $528,338 Details
Total Est. Domestic Video Sales $2,059,373
Further financial details...

Synopsis

Reeling from a traumatic tour of duty in Afghanistan, Joey, an ex-Special Forces soldier, returns to London to face another kind of war: life on the streets as a damaged, homeless veteran. In an attempt to rehabilitate himself, Joey assumes another man's identity and seeks the aid of Sister Cristina, a young nun who works at an inner-city parish. But Joey's expert training as a soldier marks him as a valuable asset, and he soon finds himself caught in the dark web of London’s criminal underworld. Struggling to keep hold of his integrity, Joey offers his profits to those who need it most. But when he learns his missing girlfriend was brutally murdered by a ruthless kingpin, he risks everything for bloody revenge, hurtling down a deadly path that promises to destroy him completely... or be his last and only hope at redemption.

Metrics

Opening Weekend:$19,768 (53.9% of total gross)
Legs:1.86 (domestic box office/biggest weekend)
Domestic Share:0.3% (domestic box office/worldwide)
Production Budget:$23,000,000 (worldwide box office is 0.6 times production budget)
Theater counts:19 opening theaters/19 max. theaters, 1.2 weeks average run per theater
Infl. Adj. Dom. BO $48,639

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 14,401-14,500) 14,481 $36,686
All Time International Box Office (Rank 4,201-4,300) 4,224 $13,556,787
All Time Worldwide Box Office (Rank 6,601-6,700) 6,646 $13,593,473
All Time Domestic Highest Grossing Limited Release Movies (Rank 6,101-6,200) 6,101 $36,686
All Time Domestic Box Office for R Movies (Rank 4,801-4,900) 4,852 $36,686
All Time International Box Office for R Movies (Rank 1,101-1,200) 1,155 $13,556,787
All Time Worldwide Box Office for R Movies (Rank 2,001-2,100) 2,004 $13,593,473

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play, Google Play
Netflix:Netflix, Netflix, Netflix, Netflix

Movie Details

Domestic Releases: June 28th, 2013 (Limited) by Roadside Attractions
International Releases: June 28th, 2013 (Wide), released as Hummingbird (United Kingdom)
November 29th, 2013 (Wide) (Nigeria)
May 21st, 2014 (Wide) (Spain)
Video Release: September 24th, 2013 by Lionsgate Home Entertainment
MPAA Rating: R for strong brutal violence, graphic nudity and language.
(Rating bulletin 2257, 1/30/2013)
Running Time: 100 minutes
Comparisons: vs. Changeling
Create your own comparison chart…
Keywords: Homeless, AWOL, Returning Soldiers, Organized Crime, Stolen Identity, Vigilante, Early / Simultaneous Video-on-Demand release
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Shoebox Films, Lionsgate, Roadside Attractions, IM Global
Production Countries: United Kingdom, United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 14,401-14,500) 14,481 $36,686
All Time Domestic Inflation Adjusted Box Office (Rank 13,801-13,900) 13,816 $48,639
All Time Domestic Non-Sequel Box Office (Rank 13,401-13,500) 13,491 $36,686
Top 2013 Movies at the Domestic Box Office (Rank 401-500) 406 $36,686
All Time Domestic Highest Grossing Limited Release Movies (Rank 6,101-6,200) 6,101 $36,686
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 6,101-6,200) 6,162 $48,639
Top 2013 Limited Release Movies at the Domestic Box Office (Rank 201-300) 236 $36,686
All Time Domestic Box Office for Original Screenplay Movies (Rank 7,101-7,200) 7,160 $36,686
All Time Domestic Box Office for Live Action Movies (Rank 12,601-12,700) 12,697 $36,686
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 6,901-7,000) 6,970 $36,686
All Time Domestic Box Office for Thriller/Suspense Movies (Rank 1,101-1,200) 1,121 $36,686
All Time Domestic Box Office for R Movies (Rank 4,801-4,900) 4,852 $36,686
All Time Domestic Box Office for Roadside Attractions Movies (Rank 101-200) 149 $36,686

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jun 28, 2013 50 $19,768   19 $1,040   $19,768 1
Jul 5, 2013 43 $3,809 -81% 4 $952   $34,747 2

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jun 28, 2013 - $5,095     19 $268   $5,095 1
Jun 29, 2013 - $7,511 +47%   19 $395   $12,606 2
Jun 30, 2013 - $7,162 -5%   19 $377   $19,768 3
Jul 1, 2013 - $3,233 -55%   19 $170   $23,001 4
Jul 2, 2013 - $2,669 -17%   19 $140   $25,670 5
Jul 3, 2013 - $1,717 -36%   19 $90   $27,387 6
Jul 4, 2013 - $3,551 +107%   19 $187   $30,938 7
Jul 5, 2013 - $1,106 -69% -78% 4 $277   $32,044 8
Jul 6, 2013 - $1,646 +49% -78% 4 $412   $33,690 9
Jul 7, 2013 - $1,057 -36% -85% 4 $264   $34,747 10
Jul 8, 2013 - $518 -51% -84% 4 $130   $35,265 11
Jul 9, 2013 - $412 -20% -85% 4 $103   $35,677 12
Jul 10, 2013 - $499 +21% -71% 4 $125   $36,176 13
Jul 11, 2013 - $510 +2% -86% 4 $128   $36,686 14

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jun 28, 2013 36 $30,938   19 $1,628   $30,938 1
Jul 5, 2013 37 $5,748 -81% 4 $1,437   $36,686 2

Box Office Summary Per Territory

Territory Release
Date		 Opening
Weekend		 Opening
Weekend
Screens		 Maximum
Screens		 Theatrical
Engagements		 Total
Box Office		 Report
Date
Nigeria 11/29/2013 $11,426 6 6 6 $11,426 12/30/2018
Spain 5/21/2014 $0 0 12 22 $628,224 12/17/2015
United Kingdom 6/28/2013 $314,500 407 407 540 $595,736 12/30/2015
 
Rest of World $12,321,401
 
International Total$13,556,787 12/30/2018

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 4,201-4,300) 4,224 $13,556,787
All Time International Non-Sequel Box Office (Rank 3,501-3,600) 3,513 $13,556,787
Top 2013 Movies at the International Box Office (Rank 101-200) 183 $13,556,787
All Time International Box Office for Original Screenplay Movies (Rank 2,101-2,200) 2,133 $13,556,787
All Time International Box Office for Live Action Movies (Rank 3,501-3,600) 3,503 $13,556,787
All Time International Box Office for Contemporary Fiction Movies (Rank 2,101-2,200) 2,105 $13,556,787
All Time International Box Office for Thriller/Suspense Movies (Rank 401-500) 406 $13,556,787
All Time International Box Office for R Movies (Rank 1,101-1,200) 1,155 $13,556,787
All Time International Box Office for Roadside Attractions Movies 12 $13,556,787

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 6,601-6,700) 6,646 $13,593,473
All Time Worldwide Non-Sequel Box Office (Rank 5,701-5,800) 5,748 $13,593,473
Top 2013 Movies at the Worldwide Box Office (Rank 201-300) 211 $13,593,473
All Time Worldwide Box Office for Original Screenplay Movies (Rank 3,401-3,500) 3,453 $13,593,473
All Time Worldwide Box Office for Live Action Movies (Rank 5,701-5,800) 5,785 $13,593,473
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 3,501-3,600) 3,512 $13,593,473
All Time Worldwide Box Office for Thriller/Suspense Movies (Rank 501-600) 597 $13,593,473
All Time Worldwide Box Office for R Movies (Rank 2,001-2,100) 2,004 $13,593,473
All Time Worldwide Box Office for Roadside Attractions Movies 24 $13,593,473

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Sep 29, 2013444,067 44,067$538,939$538,9391
Oct 6, 20131121,622-51% 65,689$264,437$803,3762
Oct 13, 20132913,706-37% 79,395$167,624$971,0003

Weekly US Blu-ray Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Sep 29, 2013519,183 19,249$363,700$365,0201
Oct 6, 2013136,935-64% 26,184$131,497$496,5172

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Jason Statham    Joey

Supporting Cast

Agata Buzek    Cristina
Victoria Bewick    Isabel
Benedict Wong    Crime Boss
Vicky McClure    Dawn
Siobhan Hewlett   
Ian Pirie   
Senem Temiz   
David Bradley   
Christian Brassington   
Chris Cowlin   

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Steven Knight    Director
Steven Knight    Screenwriter
Paul Webster    Producer
Guy Heeley    Producer
Stuart Ford    Executive Producer
Brian Kavanaugh-Jones    Executive Producer
Deepak Nayar    Executive Producer
Joe Wright    Executive Producer
Chris Menges    Director of Photography
Michael Carlin    Production Designer
Valerio Bonelli    Editor
Dario Marianelli    Composer
Louise Stjernsward    Costume Designer
Andrew Warren    Co-Producer
Steve Squillante    Co-Executive Producer

DVD and Blu-ray Releases for September 24th, 2013

September 24th, 2013

If I were to use a single world to describe this week's list of new releases, that world would be Iron Man 3. This film will dominate the DVD and Blu-ray sales chart by such a degree that practically none of the other releases matter. That's not to say there are no other releases that are worth picking up, it's just that they will be crushed on the sales chart. The best release of the week is Modern Family: Season Four, which is a clear contender for Pick of the Week. Unfortunately, I'm still waiting for the screener to arrive. This is also true for a number of new releases this week, but fortunately a late release is able to fill the void. Homeland: Season Two is clearly the best release on this week's list and the Blu-ray is the Pick of the Week. More...

Per Theater Chart: Some Reasons to be Excited

July 3rd, 2013

I'm So Excited led the way on the per theater chart with an average of $19,466 in five theaters. It should expand significantly, but it is weaker than most of Pedro Almodovar's previous films. The Heat finished in second place on the overall chart and on the per theater average chart with an average of $12,296. Monsters University was the only other film in the $10,000 club with an average of $11,391. More...

Limited Releases: Looking for Redemption

June 28th, 2013

There are nine films on this week's list, with quite a few having strong reviews or impressive casts. Unfortunately, only one of them, I'm So Excited, has both. It is a return to light comedy by Pedro Almodovar and that could help it become the biggest limited release hit of the week. However, it is a foreign language film, which will limit its potential to expand significantly. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

Reeling from a traumatic tour of duty in Afghanistan, Joey, an ex-Special Forces soldier, returns to London to face another kind of war: life on the streets as a damaged, homeless veteran. In an attempt to rehabilitate himself, Joey assumes another man's identity and seeks the aid of Sister Cristina, a young nun who works at an inner-city parish. But Joey's expert training as a soldier marks him as a valuable asset, and he soon finds himself caught in the dark web of London’s criminal underworld. Struggling to keep hold of his integrity, Joey offers his profits to those who need it most. But when he learns his missing girlfriend was brutally murdered by a ruthless kingpin, he risks everything for bloody revenge, hurtling down a deadly path that promises to destroy him completely... or be his last and only hope at redemption.

Metrics

Opening Weekend:$19,768 (53.9% of total gross)
Legs:1.86 (domestic box office/biggest weekend)
Domestic Share:0.3% (domestic box office/worldwide)
Production Budget:$23,000,000 (worldwide box office is 0.6 times production budget)
Theater counts:19 opening theaters/19 max. theaters, 1.2 weeks average run per theater
Infl. Adj. Dom. BO $48,639

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 14,401-14,500) 14,481 $36,686
All Time International Box Office (Rank 4,201-4,300) 4,224 $13,556,787
All Time Worldwide Box Office (Rank 6,601-6,700) 6,646 $13,593,473
All Time Domestic Highest Grossing Limited Release Movies (Rank 6,101-6,200) 6,101 $36,686
All Time Domestic Box Office for R Movies (Rank 4,801-4,900) 4,852 $36,686
All Time International Box Office for R Movies (Rank 1,101-1,200) 1,155 $13,556,787
All Time Worldwide Box Office for R Movies (Rank 2,001-2,100) 2,004 $13,593,473

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play, Google Play
Netflix:Netflix, Netflix, Netflix, Netflix

Movie Details

Domestic Releases: June 28th, 2013 (Limited) by Roadside Attractions
International Releases: June 28th, 2013 (Wide), released as Hummingbird (United Kingdom)
November 29th, 2013 (Wide) (Nigeria)
May 21st, 2014 (Wide) (Spain)
Video Release: September 24th, 2013 by Lionsgate Home Entertainment
MPAA Rating: R for strong brutal violence, graphic nudity and language.
(Rating bulletin 2257, 1/30/2013)
Running Time: 100 minutes
Comparisons: vs. Changeling
Create your own comparison chart…
Keywords: Homeless, AWOL, Returning Soldiers, Organized Crime, Stolen Identity, Vigilante, Early / Simultaneous Video-on-Demand release
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Shoebox Films, Lionsgate, Roadside Attractions, IM Global
Production Countries: United Kingdom, United States
Languages: English

Leading Cast

Jason Statham    Joey

Supporting Cast

Agata Buzek    Cristina
Victoria Bewick    Isabel
Benedict Wong    Crime Boss
Vicky McClure    Dawn
Siobhan Hewlett   
Ian Pirie   
Senem Temiz   
David Bradley   
Christian Brassington   
Chris Cowlin   

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Steven Knight    Director
Steven Knight    Screenwriter
Paul Webster    Producer
Guy Heeley    Producer
Stuart Ford    Executive Producer
Brian Kavanaugh-Jones    Executive Producer
Deepak Nayar    Executive Producer
Joe Wright    Executive Producer
Chris Menges    Director of Photography
Michael Carlin    Production Designer
Valerio Bonelli    Editor
Dario Marianelli    Composer
Louise Stjernsward    Costume Designer
Andrew Warren    Co-Producer
Steve Squillante    Co-Executive Producer

DVD and Blu-ray Releases for September 24th, 2013

September 24th, 2013

If I were to use a single world to describe this week's list of new releases, that world would be Iron Man 3. This film will dominate the DVD and Blu-ray sales chart by such a degree that practically none of the other releases matter. That's not to say there are no other releases that are worth picking up, it's just that they will be crushed on the sales chart. The best release of the week is Modern Family: Season Four, which is a clear contender for Pick of the Week. Unfortunately, I'm still waiting for the screener to arrive. This is also true for a number of new releases this week, but fortunately a late release is able to fill the void. Homeland: Season Two is clearly the best release on this week's list and the Blu-ray is the Pick of the Week. More...

Per Theater Chart: Some Reasons to be Excited

July 3rd, 2013

I'm So Excited led the way on the per theater chart with an average of $19,466 in five theaters. It should expand significantly, but it is weaker than most of Pedro Almodovar's previous films. The Heat finished in second place on the overall chart and on the per theater average chart with an average of $12,296. Monsters University was the only other film in the $10,000 club with an average of $11,391. More...

Limited Releases: Looking for Redemption

June 28th, 2013

There are nine films on this week's list, with quite a few having strong reviews or impressive casts. Unfortunately, only one of them, I'm So Excited, has both. It is a return to light comedy by Pedro Almodovar and that could help it become the biggest limited release hit of the week. However, it is a foreign language film, which will limit its potential to expand significantly. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 14,401-14,500) 14,481 $36,686
All Time Domestic Inflation Adjusted Box Office (Rank 13,801-13,900) 13,816 $48,639
All Time Domestic Non-Sequel Box Office (Rank 13,401-13,500) 13,491 $36,686
Top 2013 Movies at the Domestic Box Office (Rank 401-500) 406 $36,686
All Time Domestic Highest Grossing Limited Release Movies (Rank 6,101-6,200) 6,101 $36,686
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 6,101-6,200) 6,162 $48,639
Top 2013 Limited Release Movies at the Domestic Box Office (Rank 201-300) 236 $36,686
All Time Domestic Box Office for Original Screenplay Movies (Rank 7,101-7,200) 7,160 $36,686
All Time Domestic Box Office for Live Action Movies (Rank 12,601-12,700) 12,697 $36,686
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 6,901-7,000) 6,970 $36,686
All Time Domestic Box Office for Thriller/Suspense Movies (Rank 1,101-1,200) 1,121 $36,686
All Time Domestic Box Office for R Movies (Rank 4,801-4,900) 4,852 $36,686
All Time Domestic Box Office for Roadside Attractions Movies (Rank 101-200) 149 $36,686

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jun 28, 2013 50 $19,768   19 $1,040   $19,768 1
Jul 5, 2013 43 $3,809 -81% 4 $952   $34,747 2

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jun 28, 2013 - $5,095     19 $268   $5,095 1
Jun 29, 2013 - $7,511 +47%   19 $395   $12,606 2
Jun 30, 2013 - $7,162 -5%   19 $377   $19,768 3
Jul 1, 2013 - $3,233 -55%   19 $170   $23,001 4
Jul 2, 2013 - $2,669 -17%   19 $140   $25,670 5
Jul 3, 2013 - $1,717 -36%   19 $90   $27,387 6
Jul 4, 2013 - $3,551 +107%   19 $187   $30,938 7
Jul 5, 2013 - $1,106 -69% -78% 4 $277   $32,044 8
Jul 6, 2013 - $1,646 +49% -78% 4 $412   $33,690 9
Jul 7, 2013 - $1,057 -36% -85% 4 $264   $34,747 10
Jul 8, 2013 - $518 -51% -84% 4 $130   $35,265 11
Jul 9, 2013 - $412 -20% -85% 4 $103   $35,677 12
Jul 10, 2013 - $499 +21% -71% 4 $125   $36,176 13
Jul 11, 2013 - $510 +2% -86% 4 $128   $36,686 14

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jun 28, 2013 36 $30,938   19 $1,628   $30,938 1
Jul 5, 2013 37 $5,748 -81% 4 $1,437   $36,686 2

Box Office Summary Per Territory

Territory Release
Date		 Opening
Weekend		 Opening
Weekend
Screens		 Maximum
Screens		 Theatrical
Engagements		 Total
Box Office		 Report
Date
Nigeria 11/29/2013 $11,426 6 6 6 $11,426 12/30/2018
Spain 5/21/2014 $0 0 12 22 $628,224 12/17/2015
United Kingdom 6/28/2013 $314,500 407 407 540 $595,736 12/30/2015
 
Rest of World $12,321,401
 
International Total$13,556,787 12/30/2018

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 4,201-4,300) 4,224 $13,556,787
All Time International Non-Sequel Box Office (Rank 3,501-3,600) 3,513 $13,556,787
Top 2013 Movies at the International Box Office (Rank 101-200) 183 $13,556,787
All Time International Box Office for Original Screenplay Movies (Rank 2,101-2,200) 2,133 $13,556,787
All Time International Box Office for Live Action Movies (Rank 3,501-3,600) 3,503 $13,556,787
All Time International Box Office for Contemporary Fiction Movies (Rank 2,101-2,200) 2,105 $13,556,787
All Time International Box Office for Thriller/Suspense Movies (Rank 401-500) 406 $13,556,787
All Time International Box Office for R Movies (Rank 1,101-1,200) 1,155 $13,556,787
All Time International Box Office for Roadside Attractions Movies 12 $13,556,787

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 6,601-6,700) 6,646 $13,593,473
All Time Worldwide Non-Sequel Box Office (Rank 5,701-5,800) 5,748 $13,593,473
Top 2013 Movies at the Worldwide Box Office (Rank 201-300) 211 $13,593,473
All Time Worldwide Box Office for Original Screenplay Movies (Rank 3,401-3,500) 3,453 $13,593,473
All Time Worldwide Box Office for Live Action Movies (Rank 5,701-5,800) 5,785 $13,593,473
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 3,501-3,600) 3,512 $13,593,473
All Time Worldwide Box Office for Thriller/Suspense Movies (Rank 501-600) 597 $13,593,473
All Time Worldwide Box Office for R Movies (Rank 2,001-2,100) 2,004 $13,593,473
All Time Worldwide Box Office for Roadside Attractions Movies 24 $13,593,473

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Sep 29, 2013444,067 44,067$538,939$538,9391
Oct 6, 20131121,622-51% 65,689$264,437$803,3762
Oct 13, 20132913,706-37% 79,395$167,624$971,0003

Weekly US Blu-ray Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Sep 29, 2013519,183 19,249$363,700$365,0201
Oct 6, 2013136,935-64% 26,184$131,497$496,5172

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.