| Home Market Performance | ||
| Est. Domestic DVD Sales | $2,098,863 | Details |
| Est. Domestic Blu-ray Sales | $6,901,114 | Details |
| Total Est. Domestic Video Sales | $8,999,977 | |
| Further financial details... | ||
| Source: | Based on Movie |
| Genre: | Horror |
| Production Method: | Live Action |
| Creative Type: | Fantasy |
| Release Date | Title | Distributor | Domestic Video Sales to Date | Watch Now |
|---|---|---|---|---|
| Aug 23, 2016 | Ash vs. Evil Dead: The Complete First Season | Starz / Anchor Bay | $3,669,249 | |
| Aug 22, 2017 | Ash vs. Evil Dead: Season Two | Lionsgate Home Enterta… | $3,625,397 | Amazon |
| Aug 21, 2018 | Ash vs Evil Dead: The Complete Third Season | Starz / Anchor Bay | $1,705,331 | Amazon |
| Date | Rank | Units this Week | % Change | Total Units | Spending this Week | Total Spending | Weeks in Release |
|---|---|---|---|---|---|---|---|
| Aug 28, 2016 | 13 | 22,398 | 22,398 | $380,542 | $380,542 | 1 | |
| Sep 18, 2016 | 29 | 10,030 | 50,229 | $192,877 | $895,230 | 4 | |
| Aug 27, 2017 | 27 | 8,823 | 8,823 | $176,372 | $176,372 | 53 |
| Date | Rank | Units this Week | % Change | Total Units | Spending this Week | Total Spending | Weeks in Release |
|---|---|---|---|---|---|---|---|
| Aug 28, 2016 | 6 | 39,424 | 39,424 | $788,085 | $788,085 | 1 | |
| Sep 4, 2016 | 13 | 10,837 | -73% | 50,261 | $216,627 | $1,004,712 | 2 |
| Sep 11, 2016 | 19 | 7,183 | -34% | 57,444 | $179,295 | $1,184,007 | 3 |
| Aug 27, 2017 | 5 | 25,998 | 25,998 | $658,017 | $658,017 | 53 | |
| Aug 26, 2018 | 5 | 15,868 | 15,868 | $317,199 | $317,199 | 105 | |
| Sep 2, 2018 | 16 | 6,325 | -60% | 22,193 | $126,434 | $443,633 | 106 |
| Sep 9, 2018 | 18 | 8,800 | +39% | 30,993 | $175,904 | $619,537 | 107 |
Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.
For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.
We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.
Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.
