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My Little Pony: The Movie (2017)

My Little Pony
Theatrical Performance
Domestic Box Office $21,885,107Details
International Box Office $33,688,418Details
Worldwide Box Office $55,573,525
Home Market Performance
Est. Domestic DVD Sales $2,996,424 Details
Est. Domestic Blu-ray Sales $3,086,430 Details
Total Est. Domestic Video Sales $6,082,854
Further financial details...

  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

A dark force threatens Ponyville, and the Mane 6—Twilight Sparkle, Applejack, Rainbow Dash, Pinkie Pie, Fluttershy, and Rarity— embark on an unforgettable journey beyond Equestria where they meet new friends and exciting challenges on a quest to use the magic of friendship to save their home.

Metrics

Latest Ranking on Cumulative Box Office Lists


Movie Details

Domestic Releases: October 6th, 2017 (Wide) by Lionsgate
International Releases: September 29th, 2017 (Special Engagement), released as Mano mažasis ponis (Lithuania)
October 5th, 2017 (Wide) (Israel)
October 6th, 2017 (Wide) (Brazil)
October 6th, 2017 (Special Engagement), released as My Little Pony Film (Czech Republic)
October 6th, 2017 (Wide) (Germany)
... Show all releases
Video Release: December 19th, 2017 by Lionsgate Home Entertainment
MPAA Rating: PG for mild action.
(Rating bulletin 2487 (Cert #51120), 8/2/2017)
Running Time: 99 minutes
Comparisons: vs. The Powerpuff Girls
Create your own comparison chart…
Keywords: Animal Lead, Talking Animals, Dragon, Monster, Military Coup, Pirates, Mermaids
Source:Based on Toy
Genre:Adventure
Production Method:Digital Animation
Creative Type:Kids Fiction
Production Companies: Allspark Pictures, DHX Media
Production Countries: Canada,
United States

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Columbus Day (All Movies, 3-Day) 89 $8,885,899 Oct 6, 2017 3
Columbus Day (All Movies, 3-Day, Inflation Adjusted) 151 $9,016,574 Oct 6, 2017 3
Columbus Day (All Movies, 4-Day, Fri-Mon) 72 $10,290,940 Oct 6, 2017 3
Columbus Day (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 90 $10,442,277 Oct 6, 2017 3
Columbus Day (Opening, 3-Day) 48 $8,885,899 Oct 6, 2017 3
Columbus Day (Opening, 3-Day, Inflation Adjusted) 68 $9,016,574 Oct 6, 2017 3
Columbus Day (Opening, 4-Day, Fri-Mon) 36 $10,290,940 Oct 6, 2017 3
Columbus Day (Opening, 4-Day, Fri-Mon, Inflation Adjusted) 42 $10,442,277 Oct 6, 2017 3

Lead Ensemble Members

   Tempest Shadow
   Princess Skystar
   Storm King
   Grubber
   Songbird Serenade
   Capper
   Queen Novo
   Captain Celaeno

Supporting Cast

Andrea Libman    Pinkie Pie/Fluttershy
Tabitha St. Germain    Rarity
Tara Strong    Twilight Sparkle
Cathy Weseluck    Spike
Ashleigh Ball    Applejack/Rainbow Dash
Nicole Oliver    Princess Celestia/Little Spittle/Klugetown Featured Voice
Adam Bengis    Code Red
Michele Creber    Applebloom
Brian Dobson    Verko/Additional Voice
Max Martini    Boyle
Britt McKillip    Princess Cadance
Peter New    Big Mac/Klugetown Featured Voice
Mark Oliver    First Mate Mullet
Sam Vincent    Party Favor/Canterlot Featured Voice
Michael Dobson    Canterlot Featured Voice/Klugetown Featured Voice
Andrew McNee    Canterlot Featured Voice/Klugetown Featured Voice
Tegan Moss    Canterlot Featured Voice
Sabrina Pitre    Canterlot Featured Voice
Rhona Rees    Canterlot Featured Voice
Richard Ian Cox    Klugetown Featured Voice
Alistair Abell    Additional Voice
Caitlyn Bairstow    Additional Voice
Julia Benson    Additional Voice
Christine Chatelain    Additional Voice
Rondel Reynoldson    Additional Voice
Jason Simpson    Additional Voice
Sarah Troyer    Additional Voice
Siobhan Williams    Additional Voice

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

   Director
Meghan McCarthy    Screenwriter
Rita Hsiao    Screenwriter
Michael Vogel    Screenwriter
Joe Ballarini    Screenwriter
Brian Goldner    Producer
Stephen Davis    Producer
Marcia Gwendolyn Jones    Producer
Haven Alexander    Producer
Josh Feldman    Executive Producer
Meghan McCarthy    Executive Producer
Kirsten Newlands    Executive Producer
Sarah Wall    Executive Producer
Michael Vogel    Co-Executive Producer
Anthony Di Ninno    Director of Photography
Rebecca Dart    Art Director
Braden Oberson    Editor
Daniel Ingram    Composer
Meghan McCarthy    Story by
Joe Ballarini    Story by
Doron Meir    Head of Story
Nadine Westerbarkey    Animation Director
Michel Gagne    Visual Effects Designer
Jonathan Shore    Post-Production Supervisor
Christopher Daniel Lasko    Supervising Film Editor
Arlyn Bantog    Associate Producer
Masaki Jeffrey    Character CG Supervisor
Kent McCormick    Production Manager
Tini Wider    Production Manager
Adam Arsenault    Animation Supervisor
Melanie Daigle    Animation Supervisor
Irving Sevilla Garcia    Animation Supervisor
Deborah Copeland    Animation Supervisor
Diogo Viegas    Animation Supervisor
Maite Garcia    Animation Supervisor
Daniela Lopes Fischer    Animation Supervisor
Flavia Bias Guttler    Animation Supervisor
Mariana Isabel Villegas Flores    Animation Supervisor
Joseph Magee    Music Producer
Paul Shatto    Music Editor
Kelly Cole    Sound Supervisor
Bill Mellow    Sound Supervisor
James Fonnyadt    Sound Designer
Ovi Nedelcu    Story Artist
Steve Lumley    Story Artist
Kevin Munroe    Story Artist
Larry Leker    Story Artist
Nicole Wang    Story Artist
David Dick    Story Artist
Chris Johnston    Story Artist
Aynsley King    Story Artist
Thalia Tomlinson    Story Artist
Jocelan Thiessen    Story Artist
Patricia Atchison    Story Artist
Ken Mackenzie    First Assistant Editor
Ryan Jobling    Assistant Editor
Jennifer Prokop    Additional Editor
Greg Canning    Additional Editor
Paolo Kalalo    Additional Editor
Matt Boismier    Character Design Supervisor
Angela An    Character Designer
Michaela Martin    Character Designer
Jaqueline Anderson    Character Designer
Katharine Henry    Character Designer
Maahir Pandie    Character Designer
Bevin Brand    Character Designer
Nicola Catena    Character Designer
Nicole Martel    Character Designer
Elizabeth Chen    Character Designer
Matt Mozgiel    Character Designer
Courtney Pearson    Character Designer
Eric Emard    Character Designer
Amy Yuxin He    Character Designer
Caleb Chan    Additional Music
Trevor Hoffmann    Additional Music
Gregorio Gomez    Sound Effects Editor
Jay Cheetham    Sound Effects Editor
Kelly Cole    Re-recording Mixer
Bill Mellow    Re-recording Mixer
Mark Paterson    Re-recording Mixer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

Home Market Releases for January 9th, 2018

January 9th, 2018

It

Usually this is a terrible time of year on the home market, because it is too late for the summer blockbusters, but too early for the holiday hits. However, the home market is terrible this week, because It comes out and it destroyed records at the box office and is scaring away nearly all of the competition. Fortunately, its reviews were very good, so it is a contender for Pick of the Week. Its main competition are two classics, Inherit the Wind and Young Mr. Lincoln. All three are worth picking up, but I’m giving the title to It, because of its wider appeal. More...

Home Market Releases for December 19th, 2017

December 19th, 2017

The Tragically Hip: A National Celebration

By this time next week, Christmas will be over. This resulted in a short list, but not a bad week. Dunkirk is the biggest new release of the week and it is award-worthy and a contender for Pick of the Week. It isn’t the only contender, The Amicus Collection, Stronger, A Town Called Panic: The Collection, and others are too. As for the best of the best, I went with The Tragically Hip: A National Celebration on DVD or Blu-ray. More...

Weekend Wrap-Up: Death Day Made the Box Office Happy with $26.04 million

October 17th, 2017

Happy Death Day

Happy Death Day led the weekend, as expected, but did so with a surprisingly strong $26.04 million. The only other truly wide release of the week was The Foreigner, which also beat expectations, albeit by a smaller margin. The overall box office still fell from last weekend, down 4.2% to $100 million. This is 1.4% higher than the same weekend last year. On the one hand, this is not enough to compensate for inflation. On the other hand, at this point, any win is worth celebrating. Year-to-date, 2017 is still behind 2016 by a large margin, but at least it was able to close the gap by a little bit at $410 million / 4.7% at $8.34 billion to $8.75 billion. More...

Weekend Wrap-Up: Blade Runner Tops Chart with $32.75 million, but is it Enough?

October 10th, 2017

Blade Runner 2049

October started on a soft note with none of the new releases meeting expectations over the weekend. Blade Runner 2049 led the way with $32.75 million, which would have been fine, had the movie not cost $155 million to make. (That’s $185 million on the screen, $155 million cost for the studio, after you take into account tax breaks, etc.) Neither The Mountain Between Us, nor My Little Pony: The Movie made much of an impact at the box office, but at least neither of them bombed. The biggest news was It hitting $300 million. Overall, the box office did climb compared to last weekend, growing 16% to $105 million. This is just 1.2% higher than the same weekend last year, but at this point, a win is a win. Year-to-date, 2017 is 5.1% or $440 million behind 2016 at $8.19 billion to $8.64 billion. We really needed a big win this weekend to put a dent in that number. Unless November and December are really big months, 2017 has already lost the year-over-year competition. More...

Weekend Estimates: Blade Runner Stumbles Out the Gate

October 8th, 2017

Blade Runner 2049

After It smashed the September weekend record a month ago, further proving that films can open huge at any time of the year, prospects looked great for the long-awaited sequel to Blade Runner. Its trailers had created positive buzz, the early reviews were very favorable, and there was little by way of competition. The bar it needed to cross to break the record, Gravity’s $55.8 million wasn’t even all that high. But something went wrong on the way to the multiplex. More...

Friday Estimates: What Happened? Blade Runner Struggles with $12.7 million

October 7th, 2017

Blade Runner 2049

I was bullish about Blade Runner 2049’s chances for a number of reasons. It was setting October records for pre-sales on a number of sites. Its reviews were over 90% positive. Its previews were a little stronger than expected, so everything was looking up. Then Friday happened. The film only pulled in $12.7 million on Friday, which is well below expectations. This is not a case of critics loved it, but the audiences didn’t, as it scored an A minus from CinemaScore. Perhaps not enough of the target audience even remembers the original Blade Runner and that’s why this movie is struggling. A lot of people thought it had a shot at $50 million this weekend but now $35 million is likely out of reach. $33 million is more likely at this point. More...

Thursday Night Previews: Blade Runs up a $4 million Tab

October 6th, 2017

Blade Runner 2049

Blade Runner 2049 pulled in $4 million in previews on Thursday night. Unfortunately, there’s not a lot of comparisons we can make here. The record holder for October is Gravity, but it opened in 2013, before previews were a major thing, so we can’t compare its $1.4 million in previews. Even The Martian’s $2.5 million previews isn’t a great comparison. We can say this is a good omen and a $50 million opening is a little more likely than it was yesterday. The reviews and its word-of-mouth should certainly help out, but it likely won’t be enough to break any records. More...

Weekend Predictions: Can Blade Runner Sprint to the Finish?

October 5th, 2017

Blade Runner 2049

September ended on a slow note, but it looks like October will open fast. Blade Runner 2049 has been setting October pre-order records for a few sites, but it will also need strong walk-up sales in order to actually break the October weekend record, currently held by Gravity, with $55 million. I don’t think that’s likely, but at this point I would be shocked if it didn’t land in the top ten weekends for the month. The Mountain Between Us looks more and more like busted Oscar-bait. Its reviews have fallen from just over 70% positive to under 50% positive. As I started writing this, My Little Pony: The Movie still had no reviews, which is almost worse than bad reviews. (Reviews are starting to trickle in.) Finally there’s Victoria and Abdul, which is expanding. It isn’t expanding wide, or even semi-wide; however, it should still earn a spot in the top ten. This weekend last year, The Girl on the Train opened with $24.54 million. Blade Runner 2049 could earn twice that. If 2017 does win in the year-over-year comparison, then it will be on the back of Blade Runner 2049. More...

2017 Preview: October

October 1st, 2017

Blade Runner 2049

September destroyed the previous September monthly record for total box office take, with $800 million or so (we won’t know the exact figure until after the weekend), which tops 2016’s record of $616 million. Granted, this is almost entirely due to It’s record breaking run, and the rest of the month was merely average. Kingsman: The Golden Circle was the only other film to come close to $100 million. October doesn’t look any better, as far as depth is concerned. Blade Runner 2049 is widely expected to be the biggest hit of the month, but it is the only film expected to reach $100 million domestically. Boo 2 should be the second biggest hit of the month, while there are only a couple of other films that have a shot at $50 million. Part of the problem is the level of competition, as there are 16 films opening during the four October weekends. (Needless to say, some of the predictions below will be a little short, as there’s not much to say about a film that will barely open in the top ten and disappear two weeks later.) That’s way too many and most will be buried by the competition. Last October was a flop, as no film earned more than $100 million at the box office. There were a few films that came close, including the original Boo! movie. As long as Blade Runner 2049 matches expectations, 2017 should win the year-over-year comparison by a small margin. If we get one surprise hit, then 2017 has a real shot at closing the gap with 2016 by a significant margin. I choose to be cautiously optimistic. More...

My Little Pony: The Movie Trailer

August 9th, 2017

Animated adventure opens October 6 ... Full Movie Details. More...

Domestic Cumulative Box Office Records


Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
2017/10/06 4 $8,885,899   2,528 $3,515   $8,885,899 1
2017/10/13 9 $4,111,877 -54% 2,528 $1,627   $15,625,311 2
2017/10/20 15 $2,027,064 -51% 2,301 $881   $18,556,663 3
2017/10/27 19 $1,027,701 -49% 1,682 $611   $20,051,709 4
2017/11/03 20 $602,945 -41% 785 $768   $20,861,496 5
2017/11/10 19 $508,815 -16% 592 $859   $21,520,056 6
2017/11/17 28 $128,709 -75% 299 $430   $21,732,671 7
2017/11/24 40 $37,511 -71% 119 $315   $21,818,587 8
2017/12/01 41 $43,700 +16% 180 $243   $21,870,730 9

Daily Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2017/10/06 3 $2,971,940   2,528 $1,176   $2,971,940 1
2017/10/07 6 $3,447,324 +16% 2,528 $1,364   $6,419,264 2
2017/10/08 6 $2,466,635 -28% 2,528 $976   $8,885,899 3
2017/10/09 6 $1,405,041 -43% 2,528 $556   $10,290,940 4
2017/10/10 8 $554,344 -61% 2,528 $219   $10,845,284 5
2017/10/11 8 $333,724 -40% 2,528 $132   $11,179,008 6
2017/10/12 8 $334,426 n/c 2,528 $132   $11,513,434 7
2017/10/13 10 $954,655 +185% 2,528 $378   $12,468,089 8
2017/10/14 9 $1,873,744 +96% 2,528 $741   $14,341,833 9
2017/10/15 9 $1,283,478 -32% 2,528 $508   $15,625,311 10
2017/10/16 11 $232,249 -82% 2,528 $92   $15,857,560 11
2017/10/17 10 $272,705 +17% 2,528 $108   $16,130,265 12
2017/10/18 10 $189,294 -31% 2,528 $75   $16,319,559 13
2017/10/19 10 $210,040 +11% 2,528 $83   $16,529,599 14
2017/10/20 15 $443,781 +111% 2,301 $193   $16,973,380 15
2017/10/21 13 $897,539 +102% 2,301 $390   $17,870,919 16
2017/10/22 13 $685,744 -24% 2,301 $298   $18,556,663 17
2017/10/23 - $122,237 -82% 2,301 $53   $18,678,900 18
2017/10/24 15 $140,667 +15% 2,301 $61   $18,819,567 19
2017/10/25 15 $102,004 -27% 2,301 $44   $18,921,571 20
2017/10/26 - $102,437 n/c 2,301 $45   $19,024,008 21
2017/10/27 - $186,885 +82% 1,682 $111   $19,210,893 22
2017/10/28 - $445,776 +139% 1,682 $265   $19,656,669 23
2017/10/29 - $395,040 -11% 1,682 $235   $20,051,709 24
2017/10/30 - $69,911 -82% 1,682 $42   $20,121,620 25
2017/10/31 - $44,027 -37% 1,682 $26   $20,165,647 26
2017/11/01 - $48,815 +11% 1,682 $29   $20,214,462 27
2017/11/02 - $44,089 -10% 1,682 $26   $20,258,551 28
2017/11/03 - $85,175 +93% 785 $109   $20,343,726 29
2017/11/04 - $278,816 +227% 785 $355   $20,622,542 30
2017/11/05 - $238,954 -14% 785 $304   $20,861,496 31
2017/11/06 - $33,150 -86% 785 $42   $20,894,646 32
2017/11/07 - $54,226 +64% 785 $69   $20,948,872 33
2017/11/08 - $27,765 -49% 785 $35   $20,976,637 34
2017/11/09 - $34,604 +25% 785 $44   $21,011,241 35
2017/11/10 - $144,797 +318% 592 $245   $21,156,038 36
2017/11/11 - $209,262 +45% 592 $353   $21,365,300 37
2017/11/12 - $154,756 -26% 592 $261   $21,520,056 38
2017/11/13 - $31,259 -80% 592 $53   $21,551,315 39
2017/11/14 - $19,664 -37% 592 $33   $21,570,979 40
2017/11/15 - $17,073 -13% 592 $29   $21,588,052 41
2017/11/16 - $15,910 -7% 592 $27   $21,603,962 42
2017/11/17 - $21,858 +37% 299 $73   $21,625,820 43
2017/11/18 - $60,749 +178% 299 $203   $21,686,569 44
2017/11/19 - $46,102 -24% 299 $154   $21,732,671 45
2017/11/20 - $18,122 -61% 299 $61   $21,750,793 46
2017/11/21 - $16,956 -6% 299 $57   $21,767,749 47
2017/11/22 - $10,121 -40% 140 $72   $21,777,870 48
2017/11/23 - $3,206 -68% 140 $23   $21,781,076 49
2017/11/24 - $11,784 +268% 119 $99   $21,792,860 50
2017/11/25 - $15,446 +31% 119 $130   $21,808,306 51
2017/11/26 - $10,281 -33% 119 $86   $21,818,587 52
2017/11/27 - $2,791 -73% 119 $23   $21,821,378 53
2017/11/28 - $1,738 -38% 119 $15   $21,823,116 54
2017/11/29 - $1,901 +9% 119 $16   $21,825,017 55
2017/11/30 - $2,013 +6% 119 $17   $21,827,030 56
2017/12/01 - $8,273 +311% 180 $46   $21,835,303 57
2017/12/02 - $19,879 +140% 180 $110   $21,855,182 58
2017/12/03 - $15,548 -22% 180 $86   $21,870,730 59
2017/12/04 - $2,645 -83% 180 $15   $21,873,375 60
2017/12/05 - $4,769 +80% 180 $26   $21,878,144 61
2017/12/06 - $3,165 -34% 180 $18   $21,881,309 62
2017/12/07 - $3,798 +20% 180 $21   $21,885,107 63

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
2017/10/06 6 $11,513,434   2,528 $4,554   $11,513,434 1
2017/10/13 9 $5,016,165 -56% 2,528 $1,984   $16,529,599 2
2017/10/20 15 $2,494,409 -50% 2,301 $1,084   $19,024,008 3
2017/10/27 21 $1,234,543 -51% 1,682 $734   $20,258,551 4
2017/11/03 21 $752,690 -39% 785 $959   $21,011,241 5
2017/11/10 22 $592,721 -21% 592 $1,001   $21,603,962 6
2017/11/17 35 $177,114 -70% 140 $1,265   $21,781,076 7
2017/11/24 41 $45,954 -74% 119 $386   $21,827,030 8
2017/12/01 45 $58,077 +26% 180 $323   $21,885,107 9

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Theaters
Maximum
Theaters
Theatrical
Engagements
Total
Box Office
Report
Date
Australia 10/27/2017 $104,606 157 213 1053 $1,007,456 1/18/2018
Belgium 10/25/2017 $0 0 0 0 $409,446 2/6/2018
Brazil 10/6/2017 $0 0 0 0 $500,000 10/16/2017
Bulgaria 10/13/2017 $20,081 0 0 0 $86,079 2/6/2018
China 2/2/2018 $2,700,000 17020 17020 32015 $7,320,000 2/28/2018
Czech Republic 10/20/2017 $8,136 17 126 466 $314,971 11/28/2017
Finland 10/13/2017 $205,000 0 0 0 $205,000 10/16/2017
Germany 10/6/2017 $676,000 0 0 0 $2,300,000 11/13/2017
Israel 10/5/2017 $0 0 1 1 $385,358 2/13/2018
Italy 12/6/2017 $180,456 0 1 1 $236,328 2/13/2018
Lithuania 10/6/2017 $3,841 6 146 258 $123,501 11/26/2017
Mexico 10/6/2017 $466,071 0 0 0 $856,000 10/16/2017
Netherlands 10/13/2017 $60,271 97 97 378 $407,706 11/6/2017
New Zealand 10/27/2017 $24,818 34 60 289 $140,095 12/18/2017
Norway 10/13/2017 $213,000 0 0 0 $213,000 10/16/2017
Poland 10/6/2017 $411,000 0 0 0 $1,300,000 10/23/2017
Portugal 12/15/2017 $9,504 47 47 111 $30,902 2/13/2018
Russia (CIS) 10/13/2017 $1,353,492 1193 1299 2962 $2,400,000 11/13/2017
Slovakia 10/13/2017 $10,310 16 63 246 $225,268 12/6/2017
Spain 12/8/2017 $168,119 252 252 506 $265,797 2/13/2018
Sweden 10/20/2017 $0 0 0 0 $902,088 2/13/2018
Turkey 10/6/2017 $201,693 243 250 710 $544,177 11/13/2017
United Kingdom 10/20/2017 $1,207,331 531 555 2795 $4,997,408 4/19/2018
 
Rest of World $8,517,838
 
International Total$33,688,418 4/19/2018

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
1/14/2018258,230 58,230$871,121$871,1214
1/21/2018333,981-42% 92,211$508,356$1,379,4775
1/28/2018721,341-37% 113,552$319,261$1,698,7386
2/4/2018926,293+23% 139,845$393,343$2,092,0817
2/11/20181819,127-27% 158,972$286,140$2,378,2218
2/18/20181721,266+11% 180,238$318,139$2,696,3609

Weekly US Blu-ray Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
1/14/2018362,859 62,859$1,254,664$1,254,6644
1/21/2018623,369-63% 86,228$466,446$1,721,1105
1/28/20181514,515-38% 100,743$289,714$2,010,8246
2/4/20181114,851+2% 115,594$296,416$2,307,2407
2/11/20181811,054-26% 126,648$220,645$2,527,8858
2/18/20181913,189+19% 139,837$263,256$2,791,1419

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.


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