See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending August 8, 2010

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Kick-Ass 244,115   244,115  $5,612,204  $5,612,204 1
2 (1) Clash of the Titans 102,528 -73% 488,500  $2,781,373  $12,511,727 2
3 new Diary of a Wimpy Kid 53,705   53,705  $1,357,670  $1,357,670 1
4 (-) The Crazies 23,874 +1,221% 136,569  $420,907  $2,845,851 6
5 (6) Avatar 22,483 -2% 4,831,639  $744,373  $153,259,907 16
6 (-) Brooklyn's Finest 20,213 +688% 115,939  $495,414  $2,640,589 5
7 new The Ghost Writer 19,334   19,334  $499,782  $499,782 1
8 (9) Hot Tub Time Machine 19,187 +70% 223,765  $383,557  $5,655,445 6
9 (5) The Losers 16,746 -28% 133,923  $334,758  $3,089,088 3
10 (7) Percy Jackson & The Olympians: The Lightning Thief 16,160 +29% 316,202  $347,287  $8,411,883 6
11 (8) The Hangover 14,183 +20% 2,825,901  $186,810  $49,296,484 34
12 (3) Repo Men 13,792 -61% 49,301  $344,675  $1,305,205 2
13 (-) James and the Giant Peach 13,304   13,304  $345,778  $345,778 721
14 (2) Batman: Under the Red Hood 12,523 -79% 73,391  $254,603  $1,623,519 2
15 (4) Cop Out 12,133 -50% 131,921  $278,441  $3,148,640 3
16 (-) Law Abiding Citizen 11,840 +4,368% 567,894  $162,439  $9,659,904 25
17 (14) Shutter Island 11,693 +53% 303,764  $233,394  $6,567,424 9
18 (15) Green Zone 11,376 +69% 161,857  $234,682  $4,119,397 7
19 (11) The Book of Eli 11,010 +2% 528,109  $296,929  $13,228,894 8
20 (10) Alice in Wonderland 10,912 -1% 888,677  $356,591  $24,581,142 10

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.