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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending April 18, 2010

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 (1) Alvin and the Chipmunks: The Squeakquel 262,849 -38% 3,223,363 $4,288,013 $54,591,413 3
2 (2) Sherlock Holmes 261,851 -25% 1,737,285 $4,448,848 $29,516,472 3
3 (3) The Blind Side 191,302 -43% 4,027,650 $3,058,919 $65,519,510 4
4 (4) The Twilight Saga: New Moon 121,831 -36% 6,367,379 $2,130,824 $144,809,060 5
5 (6) The Princess and the Frog 92,681 -34% 3,598,590 $1,296,607 $56,650,044 5
6 (5) Alice in Wonderland 85,006 -42% 650,284 $1,529,258 $11,741,069 629
7 new Crazy on the Outside 75,569   75,569 $1,132,779 $1,132,779 1
8 new Pirate Radio 53,648   53,648 $1,038,089 $1,038,089 1
9 (-) The Great Mouse Detective 51,571   51,571 $771,502 $771,502 911
10 (10) Brothers 46,629 -12% 376,441 $802,019 $6,405,525 4
11 (22) Where the Wild Things Are 44,106 +33% 1,353,356 $758,623 $24,682,518 7
12 (9) 2012 43,633 -22% 2,552,565 $828,591 $43,808,188 7
13 (12) Robots 40,926 -14% 1,505,617 $525,609 $18,779,549 238
14 (16) Ninja Assassin 39,690 -4% 557,084 $654,488 $10,783,498 5
15 (11) Old Dogs 35,327 -31% 1,111,995 $736,568 $19,443,728 6
16 (7) Bad Lieutenant: Port of Call New Orleans 34,985 -69% 149,205 $524,425 $2,236,583 2
17 (14) The Men Who Stare at Goats 34,749 -21% 331,059 $573,011 $5,843,274 4
18 (-) Edward Scissorhands 33,277 +1,033% 1,134,089 $421,503 $12,106,076 502
19 (-) The Sandlot 33,198 +1,459% 1,440,863 $306,862 $11,963,284 429
20 (-) The Hangover 32,856 +72% 8,772,631 $655,319 $159,236,734 18
21 (15) Mad Men: Season Three 32,711 -25% 209,840 $588,471 $5,383,901 4
22 (21) Boondock Saints II: All Saints Day 32,278 -7% 944,633 $624,579 $16,858,880 6
23 new Tenderness 31,752   31,752 $555,978 $555,978 1
24 (13) The Hurt Locker 30,414 -34% 1,525,831 $547,148 $27,562,138 14
25 (-) Mr. Magorium's Wonder Emporium 30,307 +70,381% 1,235,532 $392,521 $21,695,184 111
26 (24) Up in the Air 30,089 -3% 870,085 $459,760 $14,731,292 6
27 (17) Fantastic Mr. Fox 29,623 -27% 284,479 $503,295 $5,088,154 4
28 (19) Planet 51 29,413 -16% 767,435 $593,778 $13,170,882 6
29 (20) Ponyo 28,220 -19% 579,569 $394,798 $10,143,827 7
30 (-) Glee, Volume One: Road to Sectionals 23,705 +146% 701,725 $426,453 $17,807,634 16

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.