Follow us on


See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending July 24, 2011

← Previous Chart Chart Index Next Chart →
  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 (1) Rango 425,724 +10% 811,380 $6,807,327 $14,092,369 2
2 new Limitless 288,811   288,811 $5,435,423 $5,435,423 1
3 (2) The Lincoln Lawyer 119,160 -61% 423,867 $1,786,208 $6,493,932 2
4 (4) Harry Potter and the Deathly Hallows, Part I 111,710 -43% 5,462,998 $1,626,498 $75,749,599 15
5 (9) Diary of a Wimpy Kid: Rodrick Rules 82,378 +79% 554,883 $1,316,194 $9,948,998 5
6 (7) Arthur 76,162 +20% 139,371 $1,141,668 $2,142,899 2
7 (3) Insidious 71,777 -64% 272,627 $1,147,714 $4,736,904 2
8 new Take Me Home Tonight 55,983   55,983 $970,185 $970,185 1
9 (6) Harry Potter and the Half-Blood Prince 54,152 -21% 8,904,940 $417,934 $115,547,910 85
10 (-) Mrs. Doubtfire 45,212 +173% 613,286 $495,691 $5,861,750 802
11 (5) Entourage: The Complete Seventh Season 39,422 -55% 127,969 $906,312 $3,082,797 2
12 (10) Unknown 35,207 -14% 441,411 $527,753 $6,762,909 5
13 (-) Unstoppable 34,697 +1,268% 1,670,430 $398,669 $26,280,521 23
14 (-) Fantastic Mr. Fox 33,419 +354% 591,956 $188,149 $9,254,753 70
15 new NHL Stanley Cup Champions 2011: Boston Bruins 31,759   31,759 $603,103 $603,103 1
16 (12) Tangled 30,652 -16% 5,975,247 $536,103 $91,789,080 17
17 (14) Harry Potter and the Order of the Phoenix 30,397 -13% 11,361,875 $283,768 $222,378,927 189
18 (15) Gnomeo & Juliet 29,077 -15% 1,095,116 $494,018 $17,882,630 9
19 (24) Despicable Me 29,034 +2% 7,762,614 $357,260 $134,975,830 32
20 (8) Sucker Punch 28,864 -42% 364,331 $432,671 $5,461,322 4
21 (23) Harry Potter and the Sorcerer’s Stone 27,119 -4% 1,829,069 $303,931 $16,193,027 478
22 (17) Just Go With It 25,799 -20% 675,158 $412,526 $11,479,026 7
23 (-) 127 Hours 25,288 +2,288% 549,120 $267,041 $8,271,331 21
24 (-) Burn Notice: Season Four 24,689 +304% 173,504 $481,189 $5,008,778 7
25 (16) The Adjustment Bureau 24,634 -25% 415,339 $492,434 $8,005,676 5
26 (19) Beastly 24,441 -17% 210,902 $429,184 $3,670,959 4
27 (25) Season of the Witch 24,249 -14% 309,209 $384,347 $4,996,227 4
28 (-) No Strings Attached 23,569 +15% 746,800 $208,586 $11,187,467 11
29 (21) Battle: Los Angeles 22,904 -22% 625,552 $412,043 $10,867,962 6
30 (11) Hall Pass 22,436 -43% 349,034 $291,444 $5,062,815 6

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

ProductionNext