El Bulli, the three-star Michelin restaurant located outside Barcelona in the Catalan province of Girona, has received the S. Pellegrino World's 50 Best Restaurants Award five times in the last decade, and in 2010 Ferran Adriŗ was named the Chef of the Decade by the same organization. Adriŗ is deemed a brilliant innovator, the father of molecular gastronomy, and sometimes a crazy chef. Each year for six months he and his staff sequester themselves to concentrate on creating and testing the new culinary wonders that will become their next 30-course menu.
It's not a particularly strong week when it comes to the home market. The biggest box office hit coming out this week is Alvin and the Chipmunks: Chip-Wrecked, but that film missed expectations at the box office and was savaged by critics. It should be the best selling DVD and Blu-ray of the week, but that's because it is a slow week overall. As for the best of the best, Mystery Science Theater 3000: XXIII is my choice for Pick of the Week. Others might go with South Park: Season 15 instead, while A Dangerous Method would also be the top choice of many. By a strange coincidence, I'm waiting for the screeners for all four of these films.
Just as it led the overall box office chart, Rise of the Planet of the Apes led the per theater chart with an average of $15,024. Gun Hill Road was in second place with an average of $12,609, which put it just ahead of El Bulli: Cooking in Progress's haul of $12,149 in its lone theater. Bellflower's amazing reviews helped it earn an average of $11,140 in two theaters. The final member of the $10,000 club was The Guard with an average of $10,209 in 19 theaters. It should still find room to expand while reaching at least one major milestone is likely.
Miranda July's second film, The Future, opened about as well as her first film, Me and You and Everyone We Know, did. It earned $27,137 in its lone theater, which was enough for top spot on the per theater chart and suggests a strong potential for expansion. The Devil's Double and The Guard were in a virtual tie with averages of $19,283 and $19,209 respectively. Attack the Block was one of the wider limited releases of the week, and it had the biggest opening in terms of raw dollars. Furthermore, its average of $17,198 suggest potential to expand. El Bulli: Cooking in Progress opened in one theater earning $12,756 over the weekend and $20,699 since Wednesday. Sarah's Key expanded from 5 theaters to 33, but still managed a very strong per theater average of $11,112. The final film to cross the $10,000 per theater average was The Smurfs at $10,489.
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