The Watch

The Watch poster
Theatrical Performance
Domestic Box Office $34,353,000Details
International Box Office $33,000,000
Worldwide Box Office $67,353,000
Home Market Performance
Domestic DVD Sales $9,371,629 Details
Domestic Blu-ray Sales $1,686,614 Details
Total Domestic Video Sales $11,058,243
Further financial details...

  1. Summary
  2. News
  3. Box Office
  4. Video Sales
  5. Full Financials
  6. Cast & Crew
  7. Trailer
  8. Buy

Synopsis

Four everyday suburban guys come together to form a neighborhood watch group, but only as an excuse to escape their wives and their humdrum lives, one night a week. When they accidentally discover that their town has become overrun with aliens posing as ordinary suburbanites, they have no choice but to save their neighborhood -- and the world -- from total extermination.

Metrics

Rotten Tomatoes
Audience
20% - Spilled

Movie Details

Production Budget:$55,000,000
Theatrical Release: July 27th, 2012 (Wide) by 20th Century Fox
Video Release: November 13th, 2012 by Fox Home Entertainment
MPAA Rating: R for some strong sexual content including references, pervasive language and violent images.
(Rating bulletin 2227, 6/13/2012)
Keywords: Dysfunctional Family, Buddy Comedy, Alien Invasion
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction

DVD Sales: Braving the Competition

Catching up on the home market, we see that the top of the November 18th DVD chart was dominated by new releases, with three of them in the top five. This includes Brave with a very impressive opening of 2.16 million units / $34.51 million. This was enough to place in the top ten for 2012, and it has already climbed several more spots. More...

Blu-ray Sales: Braving the Harsh Conditions

There were quite a few new releases to chart on the November 18th edition of the Blu-ray sales chart. In fact, there were five in the top ten. Leading the way was Brave with 1.16 million units and $23.97 million. Its opening week Blu-ray share was 35%, which is lower than expected. Granted, it is a kids movie, but it is a 3D animated kids movie. More...

DVD and Blu-ray Releases for November 13th, 2012

New releases this week are dominated by one title, Brave. The second best selling title according to Amazon.com is Lawrence of Arabia, which is a film that should be in everyone's collection, but as a catalog title, it likely won't sell a huge number of units. The third best selling title according to Amazon.com is Duck Dynasty: Season One. That's not a good sign. Fortunately, Brave is clearly Pick of the Week material with the Blu-ray Combo Pack or 3D Combo Pack battling for that honor. More...

Weekend Wrap-Up: New Releases Can't Rise to the Occasion

As I've mentioned before, for a film to repeat at the top of the box office, it generally just needs to earn a massive opening and to avoid a big fall during its sophomore stint. However, for a film to earn first place at the box office three times in a row, it needs help from weak new releases. This is certainly the case with The Dark Knight Rises. Granted, it did hold on better than expected this weekend, but the two new releases, Total Recall and Diary of a Wimpy Kid: Dog Days, were so far behind that The Dark Knight Rises would have won with ease, even if it just missed expectations. The weakness in the new releases resulted in the overall box office falling 8.5% from last week to just $123 million. More importantly, this was 27% lower than the same weekend last year. 2012 is still head of 2011's pace, but the margin has been reduced to just 4.2% at $6.80 billion to $6.53 billion. If things don't turn around soon, 2012 might relinquish its lead before the end of the year. More...

Weekend Predictions: Will Dark Knight Complete Threepeat, or Will Recall Rise to the Top?

The Dark Knight Rises should have a relatively easy time earning first place this weekend, but the new releases are stronger than last week. There are some that think Total Recall will earn first place, but there are also some who think it won't open with as much as the original opened with, despite more than 20 years of inflation and a change in the business that favors bigger opening weekends. Diary of a Wimpy Kid: Dog Days is playing counter-programming and while there's not a lot of direct competition in theaters, it is still aiming for a midlevel hit, and no more. Last year, Rise of the Planet of the Apes opened with more than $54 million and there's really no chance that will be replicated this weekend and August will very likely start out on a losing note. More...

Contest: Watch Out: Winning Announcement

The winners of our Watch Out contest were determined and they are... More...

Weekend Wrap-Up: Rises Sinks, Watch Unseen

That was a pretty bad week. The Dark Knight Rises fell faster than most people were expecting while The Watch flopped. Step Up Revolution came very close to matching expectations, but it was expected to struggle, so that's not saying much. Overall, the box office fell 42% from last week to $134 million, which was 25% lower than the same weekend last year. The swings we've seen at the box office are erratic, to be polite, but at least 2012 remains ahead of 2011, even if the margin shrunk to 5.5% at $6.61 billion to $6.27 billion. More...

Weekend Predictions: Dark Knight Set to Dominate Again

There's little doubt that The Dark Knight Rises will repeat as the box office champion this weekend. There are some questions regarding how much it will dominate the box office. Will it continue to match The Dark Knight's pace? Will it show the same legs as The Avengers did earlier this summer? Or will it collapse like Harry Potter and the Deathly Hallows, Part II did? There are also a few, very few, asking questions about The Watch and Step Up Revolution. Both films are opening wide, but neither film looks like it will be able to get anywhere beyond a midlevel hit and they are very unlikely to match last year's two wide releases, Cowboys and Aliens and The Smurfs. Fortunately, The Dark Knight Rises should earn enough to ensure a win in the year-over-year comparison. More...

Contest: Watch Out

There are two wide releases coming out next week, The Watch and Step Up Revolution. Nearly everyone is assuming The Dark Knight Rises will be the biggest film over the weekend, but we need a new release to be the the target film for this week's box office prediction contest, and The Watch has the best shot for second place. In order to win, one must simply predict the opening weekend box office number for The Watch. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Private Romeo on DVD. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a copy of Private Romeo on DVD. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2012 Preview: July

June was not a good month. Of the twelve films that opened wide last month, only four beat expectations by any serious margin, while there were seven that we know will fail to match expectations and one that's too close to call. That's a really bad record. Granted, 2012 still has a huge advantage over 2011, but it did shrink over the month of June. Looking forward to July, we get mixed signals. On the one hand, last July there were two monster hits, Transformers: Dark of the Moon, which I'm considering a July film even though it opened on June 29th, and Harry Potter and the Deathly Hallows, Part 2. Those two films combined earned more than $700 million. This time around the only guaranteed monster hit is The Dark Knight Rises and I don't think there are many analysts bullish enough to think it will make $700 million by itself. That's not to say analysts aren't bullish on the film's chances. Some think it will top The Avengers at the box office. If it fails to reach $500 million, it would be seen as a disappointment. On the other hand, last year there were four other films that topped $100 million, while this year there are only six other films, period, and only two of those, The Amazing Spider-man and Ice Age: Continental Drift, are sure things to hit $100 million. There is a chance The Dark Knight Rises will earn more than the rest of the wide releases earn combined. And if this movie bombs, there's little hope for the rest of the month. But that won't happen, right? More...

Cast

Ben Stiller    Evan
Vince Vaughn    Bob
Jonah Hill    Franklin
Richard Ayoade    Jamarcus
Will Forte    Sgt. Bressman
Mel Rodriguez    Chucho
Doug Jones    Hero Alien
Erin Moriarty    Chelsea
Nicholas Braun    Jason
R. Lee Ermey    Manfred
Joseph A. Nunez    Antonio Guzman
Liz Cackowski    Carla
Johnny Pemberton    Skater Kid
Sharon Gee    Mrs. Kim
Eric Lee Goins    Ramdom Jogger-Jared
Robert C. Sibley    Retiree #1
Grace Fronebarger    Retiree #2
Bonnie Silver    Retiree #3
Jill Jane Clements    City Council Woman
Paul Barlow    City Council Member
Thomas Elliott    Male Hooters Volunteer
Sean Robert Goulding    Costco Employee - TV
Amy Napier Viteri    Reporter
Flax Dame    Teenage Announcer
Ryan Girard    Paul's Guest #1
Kate Kneeland    Paul's Guest #2
Ted Huckabee    Orgy Man #1
Jeremiah Williams    Orgy Man #2
Ethan Shapanka    Orgy Man #3
Marla Malcom    Orgy Woman #1
Lindsey Coley    Orgy Woman #2
LaDonna Allison    Orgy Woman #3
Andy Samberg    Casual Wanker #1
Jorma Taccone    Casual Wanker #2
Akiva Schaffer    Casual Wanker #3
Cathy Shim    Asian Housewife
Carissa Capobianco    Mandy
Kelsey Talley    Twin
Melia Talley    Twin
Patricia French    Franklin's Mother
Erinn Hayes    Bob's Wife
Zack Mines    Prom Date
Emilee Yuye Sikes    Evan's Daughter

Production and Technical Credits

Director    Akiva Schaffer
Screenwriter    Jared Stern
Screenwriter    Seth Rogen
Screenwriter    Evan Goldberg
Producer    Shawn Levy
Executive Producer    Dan Levine
Executive Producer    Monica Levinson
Director of Photography    Barry Peterson
Production Designer    Doug Meerdink
Editor    Dean Zimmerman
Co-Producer    Jeffrey J.P. Wetzel
Co-Producer    Billy Rosenberg
Co-Producer    Tom McNulty
Composer    Christophe Beck
Music Supervisor    George Drakoulias
Costume Designer    Wendy Chuck
Casting Director    Alyssa Weisberg
Unit Production Manager    Monica Levinson
First Assistant Director    Jeffrey J.P. Wetzel
Second Assistant Director    Stephen W. Moore
Co-Producer    Blondel Aidoo
Visual Effects Supervisor    Kelly Port

Daily Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2012/07/27 3 $4,487,725   3,168 $1,417   $4,487,725 1
2012/07/28 3 $4,706,141 +5% 3,168 $1,486   $9,193,866 2
2012/07/29 3 $3,556,431 -24% 3,168 $1,123   $12,750,297 3
2012/07/30 3 $1,588,869 -55% 3,168 $502   $14,339,166 4
2012/07/31 4 $1,885,126 +19% 3,168 $595   $16,224,292 5
2012/08/01 3 $1,458,441 -23% 3,168 $460   $17,682,733 6
2012/08/02 4 $1,330,470 -9% 3,168 $420   $19,013,203 7
2012/08/03 5 $1,929,478 +45% 3,168 $609   $20,942,681 8
2012/08/04 5 $2,548,531 +32% 3,168 $804   $23,491,212 9
2012/08/05 5 $2,049,906 -20% 3,168 $647   $25,541,118 10
2012/08/06 5 $972,783 -53% 3,168 $307   $26,513,901 11
2012/08/07 6 $1,092,937 +12% 3,168 $345   $27,606,838 12
2012/08/08 6 $816,866 -25% 3,168 $258   $28,423,704 13
2012/08/09 7 $750,924 -8% 3,168 $237   $29,174,628 14
2012/08/10 10 $689,097 -8% 2,463 $280   $29,863,725 15
2012/08/11 10 $887,050 +29% 2,463 $360   $30,750,775 16
2012/08/12 10 $645,304 -27% 2,463 $262   $31,396,079 17
2012/08/13 10 $306,746 -52% 2,463 $125   $31,702,825 18
2012/08/14 11 $368,746 +20% 2,463 $150   $32,071,571 19
2012/08/15 12 $254,967 -31% 2,008 $127   $32,326,538 20
2012/08/16 12 $233,648 -8% 2,008 $116   $32,560,186 21
2012/08/17 - $164,775 -29% 513 $321   $32,724,961 22
2012/08/18 - $216,813 +32% 513 $423   $32,941,774 23
2012/08/19 - $120,825 -44% 513 $236   $33,062,599 24
2012/08/20 - $49,583 -59% 513 $97   $33,112,182 25
2012/08/21 - $56,493 +14% 513 $110   $33,168,675 26
2012/08/22 - $31,865 -44% 395 $81   $33,200,540 27
2012/08/23 - $34,137 +7% 395 $86   $33,234,677 28
2012/08/24 - $70,827 +107% 250 $283   $33,305,504 29
2012/08/25 - $108,342 +53% 250 $433   $33,413,846 30
2012/08/26 - $51,389 -53% 250 $206   $33,465,235 31
2012/08/27 - $18,094 -65% 250 $72   $33,483,329 32
2012/08/28 - $18,983 +5% 250 $76   $33,502,312 33
2012/08/29 - $15,867 -16% 250 $63   $33,518,179 34
2012/08/30 - $16,021 +1% 250 $64   $33,534,200 35
2012/08/31 - $51,306 +220% 195 $263   $33,585,506 36
2012/09/01 - $85,456 +67% 195 $438   $33,670,962 37
2012/09/02 - $91,444 +7% 195 $469   $33,762,406 38
2012/09/03 - $42,777 -53% 195 $219   $33,805,183 39
2012/09/04 - $15,768 -63% 195 $81   $33,820,951 40
2012/09/05 - $13,956 -11% 195 $72   $33,834,907 41
2012/09/06 - $14,895 +7% 195 $76   $33,849,802 42
2012/09/07 - $42,978 +189% 135 $318   $33,892,780 43
2012/09/08 - $67,244 +56% 135 $498   $33,960,024 44
2012/09/09 - $38,876 -42% 135 $288   $33,998,900 45
2012/09/10 - $13,323 -66% 135 $99   $34,012,223 46
2012/09/11 - $14,523 +9% 135 $108   $34,026,746 47
2012/09/12 - $13,253 -9% 135 $98   $34,039,999 48
2012/09/13 - $12,423 -6% 135 $92   $34,052,422 49
2012/09/14 - $25,180 +103% 138 $182   $34,077,602 50
2012/09/15 - $36,920 +47% 138 $268   $34,114,522 51
2012/09/16 - $25,593 -31% 138 $185   $34,140,115 52
2012/09/17 - $9,713 -62% 138 $70   $34,149,828 53
2012/09/18 - $11,010 +13% 138 $80   $34,160,838 54
2012/09/19 - $9,564 -13% 138 $69   $34,170,402 55
2012/09/20 - $9,236 -3% 138 $67   $34,179,638 56
2012/09/21 - $14,876 +61% 77 $193   $34,194,514 57
2012/09/22 - $24,620 +66% 77 $320   $34,219,134 58
2012/09/23 - $13,516 -45% 77 $176   $34,232,650 59
2012/09/24 - $5,158 -62% 77 $67   $34,237,808 60
2012/09/25 - $5,648 +9% 77 $73   $34,243,456 61
2012/09/26 - $5,814 +3% 77 $76   $34,249,270 62
2012/09/27 - $5,068 -13% 77 $66   $34,254,338 63
2012/09/28 - $9,238 +82% 46 $201   $34,263,576 64
2012/09/29 - $15,277 +65% 46 $332   $34,278,853 65
2012/09/30 - $8,431 -45% 46 $183   $34,287,284 66
2012/10/01 - $3,868 -54% 46 $84   $34,291,152 67
2012/10/02 - $3,815 -1% 46 $83   $34,294,967 68
2012/10/03 - $3,586 -6% 46 $78   $34,298,553 69
2012/10/04 - $3,748 +5% 46 $81   $34,302,301 70
2012/10/05 - $9,966 +166% 32 $311   $34,312,267 71
2012/10/06 - $13,725 +38% 32 $429   $34,325,992 72
2012/10/07 - $5,913 -57% 32 $185   $34,331,905 73
2012/10/08 - $2,502 -58% 32 $78   $34,334,407 74
2012/10/09 - $2,272 -9% 32 $71   $34,336,679 75
2012/10/10 - $1,717 -24% 32 $54   $34,338,396 76
2012/10/11 - $1,313 -24% 32 $41   $34,339,709 77
2012/10/12 - $4,642 +254% 14 $332   $34,344,351 78
2012/10/13 - $4,146 -11% 14 $296   $34,348,497 79
2012/10/14 - $2,056 -50% 14 $147   $34,350,553 80
2012/10/15 - $726 -65% 14 $52   $34,351,279 81
2012/10/16 - $456 -37% 14 $33   $34,351,735 82
2012/10/17 - $687 +51% 14 $49   $34,352,422 83
2012/10/18 - $578 -16% 14 $41   $34,353,000 84

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2012/07/27 3 $12,750,297   3,168 $4,025   $12,750,297 3
2012/08/03 5 $6,527,915 -49% 3,168 $2,061   $25,541,118 10
2012/08/10 10 $2,221,451 -66% 2,463 $902   $31,396,079 17
2012/08/17 21 $502,413 -77% 513 $979   $33,062,599 24
2012/08/24 28 $230,558 -54% 250 $922   $33,465,235 31
2012/08/31 30 $228,206 -1% 195 $1,170   $33,762,406 38
2012/09/07 37 $149,098 -35% 135 $1,104   $33,998,900 45
2012/09/14 43 $87,693 -41% 138 $635   $34,140,115 52
2012/09/21 51 $53,012 -40% 77 $688   $34,232,650 59
2012/09/28 61 $32,946 -38% 46 $716   $34,287,284 66
2012/10/05 54 $29,604 -10% 32 $925   $34,331,905 73
2012/10/12 63 $10,844 -63% 14 $775   $34,350,553 80

Weekly US DVD Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
11/18/20125153,448 153,448$2,607,082$2,607,0821
11/25/201225118,642-23% 272,090$2,368,094$4,975,1762
12/2/20122494,029-21% 366,119$1,409,495$6,384,6713
12/9/20122854,937-42% 421,056$821,858$7,206,5284
12/16/20122638,677-30% 459,733$578,608$7,785,1365

Weekly US Blu-ray Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
11/18/2012447,344 47,344$1,095,063$1,095,0631

The Watch HD Trailer

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.