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3-Day Weekend Estimates: Shrek Triumphs Over Carrie and Friends

May 30th, 2010

A weaker-than-expected debut by Sex and the City 2 will leave Shrek Forever After the comfortable winner over Memorial Day Weekend, according to studio estimates released on Sunday. Shrek's 3-day projected gross is $43.345 million, which takes it to $133.1 million after ten days. That's not, in itself, a spectacular result, since it's a decline of 39% from a soft-ish opening weekend on one of the biggest box office weekends of the year, but it puts the ogre movie over $10 million ahead of Sex over three days -- a lead that will get bigger once Monday's numbers are in.

The daily grosses tell the story for Sex and the City 2. The movie opened with $14.2 million on Thursday, and has declined every day since. Friday's $13 million was followed by $10.1 million on Saturday, and Warner Bros. is projecting $9.1 million on Sunday. The movie's $46.3 million four-day total compares unfavorably with the $56.8 million debut enjoyed by the first movie in the franchise, which itself had poor legs after an impressive debut. A total of less than $100 million looks likely.

Also disappointing so far is Prince of Persia: Sands of Time, which opened with $30.2 million for Disney. The movie never gained much buzz, but an opening $6 million less than Robin Hood on a much bigger weekend is a big disappointment.

None of the returning movies really stood out this weekend. The best performer in the top ten was Letters to Juliet, which was down 34%. The movie is now comfortably Summit's best performing movie of 2010.

The strongest debut in limited release was enjoyed by Jean-Pierre Jeunet's Micmacs, which is projected to pick up $49,000 in just 4 theaters.

- 3-Day Weekend Estimates

Filed under: Sex and the City 2, Shrek Forever After, Letters to Juliet, Prince of Persia: Sands of Time, Micmacs