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See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States Blu-ray Sales Chart for Week Ending June 13, 2010

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 (1) Alice in Wonderland 163,724 -66% 639,607 $4,207,707 $16,218,994 2
2 new Shutter Island 129,227   129,227 $3,082,072 $3,082,072 1
3 new From Paris with Love 75,329   75,329 $1,667,040 $1,667,040 1
4 (3) Avatar 53,996 +37% 4,501,667 $1,079,384 $90,512,745 8
5 (2) The Wolfman 34,136 -63% 127,171 $921,343 $3,385,844 2
6 (4) Life 23,838 -29% 57,198 $1,313,486 $2,874,372 2
7 (-) The Hurt Locker 20,711 +611% 552,603 $321,643 $12,652,020 22
8 (-) 2012 16,880 +380% 877,279 $337,430 $20,298,103 15
9 (-) Zombieland 15,701 +1,882% 536,667 $237,087 $12,504,549 19
10 (-) The Hangover 14,981 +1,098% 2,760,693 $229,954 $47,551,131 26
11 (17) Iron Man 13,393 +163% 309,538 $267,719 $6,017,524 89
12 (-) Gladiator 13,180 +686% 486,588 $200,201 $9,768,285 499
13 (6) Toy Story 12,705 +19% 444,805 $317,498 $11,552,407 711
14 (8) Toy Story 2 12,378 +35% 392,447 $319,588 $10,228,141 482
15 (-) Braveheart 10,577 +1,424% 304,244 $159,283 $6,366,161 511
16 (10) Legion 10,462 +27% 202,850 $209,135 $4,660,196 5
17 (-) Star Trek 10,364 +139% 3,143,984 $209,244 $62,148,025 30
18 (14) The Dark Knight 10,282 +52% 762,393 $101,893 $11,494,286 79
19 (5) True Blood: The Complete Second Season 10,233 -38% 115,448 $449,627 $4,823,368 3
20 (21) Firefly - The Complete Series 10,184 +108% 15,086 $285,040 $422,236 340

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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