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Home Market Numbers: Oz Revives Blu-ray

July 29th, 2013

There were a handful of new releases to reach the top 20 on the Blu-ray sales chart this week, led by Oz the Great and Powerful, and this helped the overall Blu-ray market recover from last week. Sales were up 52% in terms of units and 46% in terms of revenue, reaching 1.58 million units / $34.71 million. Compared to last year, things were more mixed. 8% more units were sold, but 4% less revenue was generated. That's not great, but it is good enough to call it a victory. The overall Blu-ray share remained solid at 44% in terms of units and 52% in terms of revenue.

This week's DVD sales were stronger than last week with substantial growth of 52% in terms of units and 47% in terms of revenue. That's nearly identical to the Blu-ray results. On the other hand, it really struggled compared to last year, down 46% in terms of units and 48% in terms of revenue.

Next week's new releases don't look particularly good with Jack the Giant Killer likely leading the way. That's not good news. Last year's big new release was Project X. However, Sherlock Holmes: A Game of Shadows led the way on both DVD and Blu-ray for the second week in a row. I think the 2013 new releases will be stronger than last years, but Sherlock Holmes could tip the scales in 2012's favor.


Filed under: Video Sales, Jack the Giant Slayer, Oz the Great and Powerful