Before-the-show entertainment coming soon
January 9, 2003
Regal Theaters, supposedly the largest theater chain in the country, might
sign a deal with Turner Broadcasting to feature approx. 20 minutes of footage
from the Cartoon Network, TNT, and other Turner-owned stations before the
show. This very yesteryear approach to the movies will hit more then 350 locations
if the deal goes through.
According to the Atlanta Journal Constitution, Turner will pay Regal for the
promotion, which could be brought to the movie-going audience with new digital
technology.
Matthew Dalton
Source: IMDb