Thursday Estimates: Moana Falls to $9.91 million, Maintains Predicted Pace

November 25, 2016

Moana

Despite earning 97% positive reviews, Moana fell faster than expected down 37% to $9.91 million on Thursday. That still gives it $25.59 million after two days of release, compared to $16.30 million for The Good Dinosaur at the same point in its run. This puts the film on pace for $61 million / $87 million, which is very close to predictions. If the film earns $23 million or less on Friday, then it is slipping and we will have to lower expectations. If it pulls in $24 million or more, then it is gaining ground and that will be reason to celebrate.

So far, we don’t have any numbers for the rest of the new releases. We will update the story if this changes.

- Thursday Box Office Chart

- Moana Comparisons
- Allied Comparisons
- Bad Santa 2 Comparisons
- Rules Don’t Apply Comparisons

Filed under: Friday Estimates