Thursday Night Previews: $20.7 million Debut for Captain Marvel
March 8, 2019
Captain Marvel earned $20.7 million during its Thursday previews, which is easily the best of the year so far. This is nearly double Wonder Woman’s start and enough for fifth best in the MCU. It isn’t too far back from the $25.2 million Black Panther managed last year, although previews for this film started at 6 pm rather than 7 pm. I’m a little concerned about the film’s legs. Its reviews are great for a potential blockbuster, but below those earned by Black Panther, Wonder Woman, etc. Additionally, I think this film has a stronger Fangirl Effect in play and that will shorten its legs. On the positive side, Spring Break is starting for a significant number of students, so that should help its legs somewhat. That said, it would have to have really short legs for the film to not top our $140 million prediction. We will have a better idea where it’s going tomorrow when the Friday Estimates come in.
There is more good news for Captain Marvel on the international front. The film already has $44 million internationally after just two days of release. This includes $5.9 million in South Korea and $4.8 million in Indonesia. (That’s a record for an opening day in Indonesia.) If you think this bodes well for the film’s debut in China, then you would be right, as its opening day estimate in that market is an outstanding $34 million, making it the second biggest MCU debut behind Avengers: Infinity War.
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Filed under: Midnight Previews, Captain Marvel, Marvel Cinematic Universe