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See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States Blu-ray Sales Chart for Week Ending May 13, 2012

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Underworld: Awakening 258,957   258,957 $5,383,716 $5,383,716 1
2 new The Vow 111,170   111,170 $2,683,650 $2,683,650 1
- (-) West Side Story 66,742 +14,865% 165,309 $1,121,953 $2,926,981 449
3 (2) Mission Impossible - Ghost Protocol 48,166 +2% 726,714 $976,807 $14,822,796 4
4 (6) Thor 38,559 +61% 1,282,556 $769,632 $31,307,728 35
5 (7) Captain America: The First Avenger 36,202 +56% 1,575,486 $1,171,865 $46,482,585 29
6 (4) Contraband 27,993 -31% 285,708 $697,872 $6,483,929 3
7 (1) Haywire 24,212 -63% 89,281 $484,007 $1,782,784 2
8 (10) Iron Man 2 22,115 +77% 2,163,903 $331,282 $50,071,996 85
9 (21) We Bought a Zoo 16,858 +163% 230,284 $456,180 $5,763,616 6
10 (-) Star Wars: The Complete Saga (Episodes I-VI) 15,874 -66% 1,331,681 $1,447,397 $110,393,624 33
11 new Chuck: The Complete Fifth Season 15,589   15,589 $502,752 $502,752 1
12 new Wrestlemania XXVIII 15,020   15,020 $360,618 $360,618 1
13 (9) Incredible Hulk, The 14,890 +11% 133,730 $211,289 $1,707,209 186
14 (-) Bridesmaids 14,424 +847% 998,189 $316,316 $22,426,420 34
15 (5) New Year’s Eve 13,932 -56% 45,282 $347,740 $983,836 2
16 (3) Joyful Noise 13,621 -67% 54,621 $339,984 $1,162,854 2
17 (16) Iron Man 12,974 +73% 465,295 $496,505 $11,010,868 189
18 new Underworld: The Legacy Collection 11,783   11,783 $470,830 $470,830 1
- (-) Mission Impossible - Ultimate Missions Collection 11,241 +79% 63,960 $584,413 $2,993,041 289

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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