See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States DVD Sales Chart for Week Ending August 8, 2010

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Diary of a Wimpy Kid 664,041   664,041  $11,282,057  $11,282,057 1
2 new Kick-Ass 435,611   435,611  $9,648,566  $9,648,566 1
3 (1) Clash of the Titans 311,767 -61% 1,121,067  $5,296,921  $19,046,928 2
4 new The Ghost Writer 103,723   103,723  $1,776,775  $1,776,775 1
5 new Heroes: Season Four 71,384   71,384  $2,783,262  $2,783,262 1
6 (4) Cop Out 67,267 -45% 501,630  $1,296,908  $8,602,031 3
7 (3) Repo Men 63,416 -56% 206,257  $1,140,854  $3,710,564 2
8 (-) Cloudy With a Chance of Meatballs 58,900 +2,254% 2,382,651  $1,015,513  $42,286,111 31
9 (2) Batman: Under the Red Hood 58,635 -64% 222,599  $926,140  $3,486,749 2
10 (5) Percy Jackson & The Olympians: The Lightning Thief 55,710 -31% 1,570,204  $835,093  $29,745,768 6
11 (6) The Bounty Hunter 55,580 -27% 869,658  $1,103,263  $15,251,565 4
12 (11) Avatar 54,319 +15% 8,100,640  $1,124,789  $141,634,454 16
13 new Dora the Explorer: Dora's Big Birthday Adventure 54,053   54,053  $729,175  $729,175 1
14 (8) Hot Tub Time Machine 50,799 -14% 962,078  $830,564  $17,722,078 6
15 (10) The Book of Eli 48,541 +1% 1,683,974  $985,640  $32,902,327 8
16 (7) The Losers 45,752 -37% 299,742  $872,033  $5,198,178 3
17 (-) Taken 45,155 +1,401% 4,284,470  $525,279  $67,175,277 65
18 (12) Alice in Wonderland 42,764 -7% 3,787,636  $854,549  $67,353,556 10
19 (26) The Shawshank Redemption 35,777 +43% 265,631  $171,669  $1,678,657 675
20 (15) Toy Story 35,659 -1% 946,711  $639,844  $19,227,534 719
21 (16) Toy Story 2 34,530 -4% 1,814,025  $659,430  $35,351,567 490
22 (17) Green Zone 31,940 -8% 665,754  $522,219  $12,309,729 7
23 (20) Shutter Island 30,944 +1% 1,123,154  $618,571  $20,088,729 9
24 (28) Dora the Explorer: Save the Day! 29,296 +19% 53,837  $175,483  $420,402 239
25 (13) The Blind Side 28,164 -28% 5,246,908  $520,752  $84,823,302 20
26 (19) The Girl with the Dragon Tattoo 25,167 -20% 231,324  $402,420  $3,754,725 5
27 (22) Brooklyn's Finest 24,769 -14% 525,763  $436,677  $8,349,359 5
28 (23) Our Family Wedding 22,245 -20% 319,035  $404,414  $5,665,070 4
29 (29) The Twilight Saga: New Moon 21,913 -10% 7,216,252  $387,860  $160,484,013 21
30 (25) From Paris with Love 19,808 -23% 666,250  $312,570  $11,753,877 9

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.