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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending April 3, 2011

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Tangled 2,970,052   2,970,052 $44,521,079 $44,521,079 1
2 new Black Swan 542,332   542,332 $8,129,557 $8,129,557 1
3 (7) Megamind 150,285 -18% 2,454,694 $1,608,050 $34,305,566 6
4 (1) Yogi Bear 145,533 -75% 726,521 $2,181,540 $10,890,550 2
5 (-) Mad Men: Season Four 119,990   119,990 $3,358,520 $3,358,520 3
6 (2) The Tourist 114,347 -78% 630,207 $2,171,450 $10,641,871 2
7 (3) How Do You Know 114,019 -50% 340,837 $2,165,221 $5,921,327 2
8 (4) The Fighter 84,646 -62% 1,076,141 $1,353,490 $16,281,305 3
9 (-) Fair Game 74,845   74,845 $1,121,927 $1,121,927 627
10 (12) Burlesque 70,984 -1% 935,771 $1,018,620 $15,877,399 5
11 (6) Barbie: A Fairy Secret 65,341 -66% 805,690 $886,024 $10,132,983 3
12 (5) Skyline 62,668 -69% 262,702 $1,190,065 $4,646,653 3
13 (-) How to Train Your Dragon 59,698 +750% 6,023,999 $920,591 $115,167,447 25
14 (17) Unstoppable 59,104 n/c 1,494,023 $877,694 $23,731,907 7
15 (9) Jackass 3D 54,649 -29% 789,443 $1,042,304 $14,175,858 4
16 (23) Secretariat 53,604 +35% 1,765,803 $792,267 $28,080,222 10
17 (11) Hereafter 48,325 -37% 394,009 $676,067 $5,512,186 3
18 (19) Faster 47,521 -3% 704,206 $681,926 $10,679,052 5
19 (10) Due Date 45,145 -41% 1,621,522 $657,311 $23,388,104 6
20 (15) Despicable Me 43,353 -32% 7,224,462 $882,693 $125,953,133 16
21 (18) Red 40,393 -31% 2,196,311 $443,919 $28,887,556 10
22 (8) The Switch 38,311 -52% 368,042 $596,119 $5,538,787 3
23 new Evangelion: 2.22 You Can [Not] Advance 35,938   35,938 $359,021 $359,021 1
24 (16) Diary of a Wimpy Kid 34,750 -45% 2,360,900 $470,974 $37,212,836 35
25 (20) The Walking Dead: Season One 31,130 -34% 461,441 $595,517 $8,377,383 4
26 (21) Morning Glory 27,870 -33% 328,289 $473,511 $5,577,630 4
27 (-) The Ten Commandments 27,621   27,621 $372,607 $372,607 956
28 (22) Love & Other Drugs 27,431 -33% 631,746 $477,848 $10,509,092 5
29 (27) Inception 21,384 -31% 4,544,302 $378,469 $77,422,386 17
30 (25) 127 Hours 18,664 -40% 455,802 $298,437 $6,929,156 5

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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