Queens native Josh Kovaks has managed one of the most luxurious and well-secured residences in New York City for more than a decade. Under his watchful eye, nothing goes undetected. In the swankiest unit atop Josh's building, Wall Street titan Arthur Shaw is under house arrest after being caught stealing two billion from his investors. The hardest hit among those he defrauded? The tower staffers whose pensions he was entrusted to manage.
With only days before Arthur gets away with the perfect crime, Josh's crew turns to petty crook Slide to plan the nearly impossible...to steal what they are sure is hidden in Arthur's guarded condo. Though amateurs, these rookie thieves know the building better than anyone. Turns out they've been casing the place for years, they just didn't know it.
||November 4th, 2011 (Wide) by Universal|
||February 21st, 2012 by Universal Home Entertainment|
||PG-13 for language and sexual content|
(Rating bulletin 2190, 9/21/2011)
||Suicide, Surprise Twist, Voiceover/Narration, Ensemble, Revenge, Upstairs / Downstairs, Class Warfare, Heist, White Collar Crime, Thanksgiving|
|Production Method:||Live Action|
|Creative Type:||Contemporary Fiction|
||Imagine Entertainment, Relativity Media, Brian Grazer Productions|
Puss in Boots remained in first place on the DVD sales chart during its first full week of release. It sold an additional 798,000 units and generating $12.16 million in revenue for totals of 1.65 million units / $26.74 million so far.
Puss in Boots opened in top spot on the DVD Sales Chart despite coming out on Friday instead of Tuesday. Over the weekend, it sold 851,000 units generating $14.58 million in sales. As a point of comparison, Shrek Forever After sold about twice as many during its first week of release, but it was a Tuesday release and it came out during the heart of Christmas shopping season.
Like it did on the DVD Sales Chart, Puss in Boots opened on first place on the Blu-ray sales chart. It sold 571,000 units generating $15.99 million in sales, and that's just from Friday through Sunday. Its opening Blu-ray share was 40%, which is excellent for a kid's movie.
It's a mixed week on the home market. The biggest hit coming out on Tuesday is Tower Heist, which struggled compared to expectations and its production budget. The rest of Tuesday's offerings include more wide releases that missed at the box office, some TV on DVD releases from cable networks, as well as a few limited releases of note. Fortunately, there is a film coming out on Friday that is picking up the slack. Puss in Boots also missed expectations at the box office, at least domestically. However, it earned more than $500 million worldwide, not to mention an Oscar nomination. It is also the easy choice for Pick of the Week.
Tower Heist originally started out as a vehicle for Eddie Murphy and he was going to lead an all-star ensemble of African American comedians. When that didn't work out, he left the project and it bounced around for several years before finally gelling. In that time, he returned to the project in a key role. Six years from inception to screen is perhaps not quite long enough to be considered development hell by everyone, but most will agree there were a lot of changes behind-the-scenes. Does this adversely affect the final product? Or did it just take a while to get all the pieces in just the right place?
We finally had some good news, as there was a surprise hit at the box office. Immortals opened with substantially more than expected, while the rest of the top five at least came within $500,000 of weekend predictions. This led to an increase from last weekend of 20% to $136 million, while compared to last year, the box office was 12% higher. There is still some bad news. For instance, 2011 is still behind 2010's pace by about 4% at $8.83 billion to $9.19 billion. Also, in order to catch up, we need to maintain year-over-year gains that are about twice as high as they were this weekend. I don't see that happening.
2011 continues to stumble to the finish line and I'm starting to get more than a little depressed at the overall box office numbers. This week we have three wide releases, if you stretch the definition of wide a little bit, as J. Edgar will open in less than 2,000 theaters. On the other hand, both Jack and Jill and Immortals are opening in 3,000 theaters and both have a shot at first place. However, Puss in Boots has an even better shot at holding onto first place for the third weekend in a row. While this is good news for Puss in Boots, it's bad news for the box office as a whole. It will likely earn substantially less than last year's number one film, Megamind. The combined openings of the three wide releases coming out this week will likely be larger than three wide releases from last year. If there's a pleasant surprise or two, 2011 will be able to earn the win. At least there's little chance we will see the kind of year-over-year declines we saw the last two weeks.
The Adventures of Tintin: Secret of the Unicorn remained on top of the international chart during its second weekend of release, while it crossed the $100 million milestone over the weekend. It expanded into more than two dozen new markets, but most were of the smaller variety. Overall, it made $38.98 million on 7,103 screens in 45 markets, for a total of $123.55 million so far. Russia was the only real exception, where it opened in second place with $4.81 million on 788 screens. It plummeted 74% in France, but still added $6.99 million on 850 screens for a two-week total of $33.44 million. On the other hand, it remained in first place in Spain with $5.19 million on 819 screens over the weekend, for a total of $16.62 million after two. At this point, $200 million internationally is a given, which is likely close to the film's total budget. If it can close close to that figure here, it will break even before the lucrative home market.
The winners of our Better Listen to the Buzz contest were determined and they are...
November began like most of 2011 has gone, on a losing note. We are running out of time to turn things around and this weekend it wasn't even close. Neither Tower Heist nor A Very Harold and Kumar 3D Christmas put up much of a fight at the box office and, if it weren't for Puss in Boots's incredible hold, the numbers would have been nothing short of tragic. Granted, the box office rose by 9% from last weekend to $114 million, but that was 24% lower than the same weekend last year. Year-to-date, 2011 is behind 2010 by 4% at $8.66 billion to $9.02 billion and, at this point, I'd settle for that situation not getting any worse from now till the New Year.
October ended on a winning note, but overall the month was terrible. Only two films released that month will get to $100 million, while there were five that were bombs. The industry is hoping things will turn around starting this weekend. That might be tricky, as the two new releases opening this weekend, Tower Heist and A Very Harold and Kumar 3D Christmas are no where near as strong as last year's new releases. Tower Heist likely won't top Due Date, while Harold and Kumar won't open as strongly as For Colored Girls... did. And that's not even taking into account Megamind, which led the way. If 2011 is to catch up to 2010, it will need to average 20% growth year-over-year. However, it is far more likely we will see 20% drop-off this weekend.
October was a bit of a write-off. After the last weekend of September, the 2011 box office was about $280 million behind 2010's pace, but after the final weekend in October, that gap increased to $340 million. November will obviously bring in more box office dollars than October did. After all, it has one of the most important long holiday weekends of the year, Thanksgiving. However, the important question is not, "Can this November top last month?" It's, "Can this November top last year?" The biggest hit of last November was Harry Potter and the Deathly Hallows, Part I, which earned just shy of $300 million. The Twilight Saga: Breaking Dawn, Part 1 should match that figure. Tangled reached $200 million and maybe Happy Feet 2 will match that figure, but that's far less certain. There's a chance The Muppets will match Megamind while Tower Heist should top Due Date. If Jack and Jill and / or Hugo can become surprise $100 million hits and one of the limited releases can become a monster hit, like The King's Speech was able to, then suddenly the box office looks whole lot rosier going into the final month of the year. It's possible, but it's kind of like getting a backdoor full house in Texas Hold'em to beat a straight. I wouldn't bet on it. On the other hand, there doesn't appear to be many Skyline, The Next Three Days or Faster films that bombed at the box office. So while we might not be as strong at the top, there is better depth this year and hopefully that will be enough.
There are two films opening wide next week, Tower Heist and A Very Harold and Kumar Christmas. The former is earning better than expected buzz, while the latter is aimed at people who enjoy a good buzz and will probably be too stoned to find the theaters. As such, we're going with Tower Heist as the the target film in this week's box office prediction contest. In order to win, one must simply predict the opening weekend box office number for Tower Heist.
Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Victorious: Season One, Volume One on DVD. (Volume Two comes out on Tuesday and the review should go online on Sunday.
Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will win a copy of iCarly: Season Three on DVD.
Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay!
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue
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