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See also: Top-selling Blu-rays for 2010 - Combined Top-Selling Videos for 2010

Top-Selling DVDs in the United States 2010

← 20092011 →
RankTitleUnits SoldTotal Consumer Spending
1 Avatar 10,173,099 $183,637,624 Buy
2 Toy Story 3 9,035,368 $162,059,003 Buy
3 The Twilight Saga: New Moon 7,829,939 $171,328,917 Buy
4 The Blind Side 7,266,726 $100,089,006 Buy
5 The Twilight Saga: Eclipse 7,133,878 $128,338,465 Buy
6 How to Train Your Dragon 5,344,798 $105,554,848 Buy
7 Despicable Me 5,167,066 $86,837,146 Buy
8 Iron Man 2 5,065,079 $113,286,268 Buy
9 The Princess and the Frog 4,514,936 $71,808,292 Buy
10 The Hangover 4,356,314 $61,599,636 Buy
11 Alice in Wonderland 4,207,674 $75,213,689 Buy
12 Alvin and the Chipmunks: The Squeakquel 4,144,159 $68,576,272 Buy
13 Inception 2,955,855 $53,567,750 Buy
14 2012 2,918,775 $50,647,830 Buy
15 The Karate Kid (2010) 2,859,450 $47,562,648 Buy
16 Michael Jackson's This Is It 2,780,180 $44,430,590 Buy
17 Sherlock Holmes 2,695,480 $44,039,258 Buy
18 Shrek Forever After 2,586,135 $46,010,637 Buy
19 Cloudy With a Chance of Meatballs 2,525,572 $44,509,257 Buy
20 Tinker Bell and the Great Fairy Rescue 2,449,377 $43,782,898 Buy
21 Couples Retreat 2,371,658 $36,685,268 Buy
22 Up 2,278,907 $36,192,388 Buy
23 It’s Complicated 2,249,498 $33,936,574 Buy
24 Grown Ups 2,226,831 $37,693,332 Buy
25 Diary of a Wimpy Kid 2,208,872 $35,084,486 Buy
26 The Expendables 2,141,129 $36,296,638 Buy
27 Disney's A Christmas Carol 2,093,824 $34,326,839 Buy
28 The Book of Eli 2,062,955 $40,509,501 Buy
29 Percy Jackson & The Olympians: The Lightning Thief 1,953,657 $35,446,031 Buy
30 The Search for Santa Paws 1,944,695 $32,954,694 Buy
31 Zombieland 1,855,139 $30,331,505 Buy
32 The Hurt Locker 1,817,835 $32,142,978 Buy
33 Law Abiding Citizen 1,794,176 $21,107,231 Buy
34 Robin Hood 1,784,609 $40,965,875 Buy
35 Sex and the City 2 1,706,175 $26,115,562 Buy
36 Harry Potter and the Half-Blood Prince 1,700,960 $21,613,056 Buy
37 Clash of the Titans 1,691,348 $29,007,314 Buy
38 Where the Wild Things Are 1,647,695 $28,827,868 Buy
39 The Last Airbender 1,647,547 $26,555,025 Buy
40 The Last Song 1,617,691 $29,657,491 Buy
41 Toy Story 1,593,185 $28,913,294 Buy
42 Prince of Persia: The Sands of Time 1,568,543 $32,999,941 Buy
43 Dear John 1,497,145 $23,899,772 Buy
44 The Pacific 1,488,763 $65,351,504 Buy
45 Eat Pray Love 1,481,525 $24,893,100 Buy
46 Toy Story 2 1,431,309 $26,375,652 Buy
47 The Time Traveler's Wife 1,409,408 $21,314,296 Buy
48 Shutter Island 1,405,522 $24,406,392 Buy
49 Hot Tub Time Machine 1,387,901 $24,500,193 Buy
50 Old Dogs 1,370,893 $24,133,972 Buy
51 Date Night 1,344,058 $23,337,374 Buy
52 Letters to Juliet 1,329,957 $21,862,780 Buy
53 Boondock Saints II: All Saints Day 1,312,829 $22,830,249 Buy
54 Barbie: A Fashion Fairytale 1,306,135 $16,773,135 Buy
55 The Dark Knight 1,300,601 $13,229,483 Buy
56 Get Him to the Greek 1,297,176 $22,378,561 Buy
57 Alice in Wonderland 1,245,636 $22,020,861 Buy
58 Precious: Based on the Novel "Push" by Sapphire 1,228,274 $20,853,736 Buy
59 Tooth Fairy 1,188,709 $20,593,092 Buy
60 Predators 1,171,253 $19,241,171 Buy
61 Valentine's Day 1,159,790 $18,610,441 Buy
62 True Blood: The Complete Second Season 1,159,509 $41,292,245 Buy
63 Up in the Air 1,128,591 $18,081,823 Buy
64 The Wolfman 1,128,345 $20,115,885 Buy
65 Beauty and the Beast 1,126,726 $19,181,643 Buy
66 Inglourious Basterds 1,120,057 $17,518,318 Buy
67 The Bounty Hunter 1,114,819 $19,603,416 Buy
68 The Sorcerer's Apprentice 1,112,104 $19,025,330 Buy
69 Kick-Ass 1,097,357 $22,671,480 Buy
70 Knight and Day 1,078,685 $15,235,825 Buy
71 Why Did I Get Married Too? 1,057,286 $18,849,653 Buy
72 The Other Guys 1,034,524 $19,645,611 Buy
73 Paranormal Activity 1,029,266 $15,919,530 Buy
74 Killers 1,024,088 $15,433,058 Buy
75 Legion 1,002,618 $18,099,514 Buy
76 I Can Do Bad All By Myself 980,301 $18,171,450 Buy
77 Glee, Volume One: Road to Sectionals 976,653 $24,577,827 Buy
78 Barbie in a Mermaid Tale 973,187 $14,407,186 Buy
79 Marmaduke 955,006 $16,040,940 Buy
80 Green Zone 950,323 $16,591,042 Buy
81 Jillian Michaels: 30 Day Shred 941,012 $8,550,524 Buy
82 The A-Team 939,933 $15,969,461 Buy
83 Planet 51 917,729 $16,075,666 Buy
84 Night at the Museum: Battle of the Smithsonian 896,281 $11,837,324 Buy
85 Glee: The Complete First Season 888,390 $28,973,257 Buy
86 Dexter: Season Four 882,737 $25,518,739 Buy
87 The Town 876,055 $14,916,920 Buy
88 Ninja Assassin 863,494 $15,379,674 Buy
89 Ramona and Beezus 859,359 $12,808,284 Buy
90 District 9 850,453 $14,477,939 Buy
91 Invictus 838,633 $13,322,701 Buy
92 Crazy Heart 826,306 $14,850,480 Buy
93 The Original Television Christmas Classics 824,758 $14,068,258 Buy
94 The Adventures of Milo and Otis 810,334 $5,464,010 Buy
95 From Paris with Love 808,337 $13,925,624 Buy
96 Edge of Darkness 793,111 $13,462,296 Buy
97 Star Trek 783,227 $10,805,959 Buy
98 Ponyo 777,175 $13,414,518 Buy
99 Cop Out 765,823 $13,173,710 Buy
100 Dr. Seuss' The Cat in the Hat 757,874 $8,058,003 Buy

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.