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See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States Blu-ray Sales Chart for Week Ending August 7, 2011

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Rio 676,983   676,983 $14,548,365 $14,548,365 1
2 new Soul Surfer 69,120   69,120 $1,381,708 $1,381,708 1
3 (1) Source Code 39,062 -77% 209,550 $741,786 $3,839,553 2
4 (3) Limitless 23,627 -58% 231,093 $583,580 $5,430,527 3
5 new Eastbound & Down: The Complete Second Season 21,393   21,393 $476,415 $476,415 1
6 (-) The Chronicles of Narnia: The Voyage of the Dawn Treader 16,789 +1,828% 487,899 $294,818 $9,603,844 18
7 (9) The Lincoln Lawyer 16,721 -24% 200,601 $314,865 $3,823,165 4
8 (17) Battle: Los Angeles 15,503 -2% 478,205 $314,864 $11,421,118 8
9 (4) Harry Potter and the Deathly Hallows, Part I 14,623 -50% 2,212,238 $342,905 $49,178,123 17
10 (11) The Dark Knight 13,540 -31% 1,388,053 $152,457 $19,078,713 139
11 (-) Toy Story 13,404 +2,337% 732,456 $401,994 $18,677,385 771
12 (-) Toy Story 2 12,660 +1,570% 642,874 $379,661 $16,365,420 542
13 (13) Ultimate Matrix Collection, The 12,592 -31% 30,902 $566,509 $1,343,237 348
14 (-) Up 11,780 +1,257% 2,306,005 $435,488 $79,177,989 91
15 (-) No Country for Old Men 11,712 +182% 43,758 $115,596 $543,416 178
16 (14) Lord of the Rings - The Motion Picture Trilogy 11,441 -37% 1,321,562 $915,167 $91,740,999 347
17 (15) Sucker Punch 11,238 -32% 272,676 $276,453 $6,051,642 6
18 new Fullmetal Alchemist: Brotherhood, Part 5 10,832   10,832 $303,180 $303,180 1
19 (-) Saving Private Ryan 10,764 +3,512% 269,674 $204,409 $5,265,794 614
20 (18) Insidious 9,139 -39% 132,687 $186,807 $2,702,943 4

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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