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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending April 24, 2011

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 (1) Harry Potter and the Deathly Hallows, Part I 1,512,573 -28% 3,601,126 $21,160,896 $50,672,150 2
2 (2) Tangled 789,714 +87% 4,858,639 $11,387,676 $74,193,202 4
3 new The King’s Speech 677,784   677,784 $10,159,982 $10,159,982 1
4 (7) Megamind 397,202 +227% 3,107,998 $2,947,239 $39,811,264 9
5 (3) The Chronicles of Narnia: The Voyage of the Dawn Treader 240,499 -43% 1,059,117 $3,752,289 $18,099,326 3
6 (-) Bambi 212,970 +18,025% 315,752 $3,071,027 $5,367,273 321
7 new Gulliver's Travels 200,870   200,870 $2,896,545 $2,896,545 1
8 (11) How to Train Your Dragon 199,660 +231% 6,347,711 $2,346,085 $119,011,671 28
9 new Sharpay's Fabulous Adventure 178,030   178,030 $3,113,745 $3,113,745 1
10 (-) Diary of a Wimpy Kid 168,652 +1,362% 2,609,921 $1,313,344 $39,341,358 38
11 (-) Red 153,677 +1,280% 2,439,021 $1,008,121 $30,785,117 13
12 (4) Tron: Legacy 137,644 -34% 1,004,473 $2,240,844 $16,281,415 3
13 (16) Despicable Me 137,493 +232% 7,435,448 $2,324,264 $129,686,205 19
14 (-) Shrek Forever After 119,796 +2,941% 3,526,576 $1,718,701 $59,033,018 20
15 (-) Salt 115,409 +2,736% 1,871,008 $1,984,285 $29,023,284 18
16 (-) Ramona and Beezus 105,275 +5,106% 1,167,296 $1,788,622 $17,156,204 24
17 (-) The Last Song 104,216 +6,059% 1,779,421 $1,227,664 $31,935,243 36
18 (-) Toy Story 3 101,645 +1,622% 10,791,963 $1,765,970 $183,906,415 25
19 (-) Snow White and the Seven Dwarfs 101,040 +2,010% 1,873,911 $1,782,558 $31,947,877 498
20 (12) Yogi Bear 99,981 +70% 962,413 $1,548,706 $14,633,220 5
21 (6) Little Fockers 96,351 -42% 845,276 $1,637,003 $14,361,239 3
22 (-) Pinocchio 95,443 +1,667% 3,037,958 $1,519,453 $51,427,536 600
23 (-) Beauty and the Beast 90,754 +2,019% 1,754,641 $1,588,449 $29,549,627 446
24 (-) Over the Hedge 85,158 +23,489% 8,138,301 $607,321 $128,650,173 236
25 (8) Black Swan 78,049 -9% 860,929 $1,086,442 $12,950,885 4
26 (-) Prince of Persia: The Sands of Time 76,234 +6,088% 1,705,950 $1,480,929 $35,551,077 32
27 (5) Country Strong 75,477 -55% 244,023 $1,206,877 $3,901,928 2
28 (-) Alvin and the Chipmunks: The Squeakquel 72,906 +5,896% 4,247,665 $827,505 $69,901,710 56
29 (-) The Walking Dead: Season One 72,604 +452% 568,603 $849,467 $9,927,967 7
30 (-) Mrs. Doubtfire 70,788 +2,725% 196,655 $565,596 $1,844,400 789

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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