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Market Charts > 2010

Domestic Theatrical Market Summary for 2010

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Note: The Box Office figures are adjusted for inflation.

Total Box Office Gross: $10,474,118,138
Tickets Sold: 1,327,517,787
Average Ticket Price: $7.89

Top Grossing Movies of 2010

RankMovieRelease
Date
DistributorGenreMPAA2010 GrossTickets Sold
1 Toy Story 3 Jun 18 Walt Disney Adventure G $415,004,880 52,598,844
2 Avatar Dec 18 20th Century Fox Action PG-13 $408,392,727 51,760,801
3 Alice in Wonderland Mar 5 Walt Disney Adventure PG $334,191,110 42,356,287
4 Iron Man 2 May 7 Paramount Pictures Adventure PG-13 $312,128,345 39,559,993
5 The Twilight Saga: Eclipse Jun 30 Summit Entertainment Drama PG-13 $300,531,751 38,090,209
6 Inception Jul 16 Warner Bros. Thriller/Suspense PG-13 $292,568,851 37,080,969
7 Harry Potter and the Deathly Hallows: Part I Nov 19 Warner Bros. Adventure PG-13 $283,533,215 35,935,768
8 Despicable Me Jul 9 Universal Adventure PG $251,203,225 31,838,178
9 Shrek Forever After May 21 Paramount Pictures Adventure PG $238,395,990 30,214,954
10 How to Train Your Dragon Mar 26 Paramount Pictures Adventure PG $217,581,231 27,576,835
See complete chart

Biggest Weekends of 2010

RankDateMovieWeekend
Revenue
TheatersDistributorGenre
1 May 7, 2010 Iron Man 2 $128,122,480 4,380 Paramount Pictures Adventure
2 Nov 19, 2010 Harry Potter and the Deathly Hallows: Part I $125,017,372 4,125 Warner Bros. Adventure
3 Mar 5, 2010 Alice in Wonderland $116,101,023 3,728 Walt Disney Adventure
4 Jun 18, 2010 Toy Story 3 $110,307,189 4,028 Walt Disney Adventure
5 May 21, 2010 Shrek Forever After $70,838,207 4,359 Paramount Pictures Adventure
6 Jan 1, 2010 Avatar $68,490,688 3,461 20th Century Fox Action
7 Jul 2, 2010 The Twilight Saga: Eclipse $64,832,191 4,468 Summit Entertainment Drama
8 Jul 16, 2010 Inception $62,785,337 3,792 Warner Bros. Thriller/Suspense
9 Mar 12, 2010 Alice in Wonderland $62,714,076 3,728 Walt Disney Adventure
10 Apr 2, 2010 Clash of the Titans $61,235,105 3,777 Warner Bros. Action

Weekend Breakdown Domestic Box Office for 2010

Weekend No. 1 Movie Weeks in
Release
No. 1
Box
Office
Combined
Weekend
Box Office
No. 1 /
Combined
Jan 1, 2010 Avatar 3 $68,490,688 $220,437,988 31%
Jan 8, 2010 Avatar 4 $50,306,217 $160,496,865 31%
Jan 15, 2010 Avatar 5 $42,785,612 $170,086,066 25%
Jan 22, 2010 Avatar 6 $34,944,081 $144,315,703 24%
Jan 29, 2010 Avatar 7 $31,280,029 $125,692,492 25%
Feb 5, 2010 Dear John New $30,468,614 $114,365,461 27%
Feb 12, 2010 Valentine's Day New $56,260,707 $204,738,924 27%
Feb 19, 2010 Shutter Island New $41,062,440 $134,197,271 31%
Feb 26, 2010 Shutter Island 2 $22,665,205 $119,477,704 19%
Mar 5, 2010 Alice in Wonderland New $116,101,023 $197,154,175 59%
Mar 12, 2010 Alice in Wonderland 2 $62,714,076 $146,818,260 43%
Mar 19, 2010 Alice in Wonderland 3 $34,189,969 $126,593,915 27%
Mar 26, 2010 How to Train Your Dragon New $43,732,319 $128,657,981 34%
Apr 2, 2010 Clash of the Titans New $61,235,105 $177,649,748 34%
Apr 9, 2010 Clash of the Titans 2 $26,633,209 $127,423,148 21%
Apr 16, 2010 Kick-Ass New $19,828,687 $120,141,394 17%
Apr 23, 2010 How to Train Your Dragon 5 $15,350,213 $100,228,634 15%
Apr 30, 2010 A Nightmare on Elm Street New $32,902,299 $103,062,963 32%
May 7, 2010 Iron Man 2 New $128,122,480 $180,160,655 71%
May 14, 2010 Iron Man 2 2 $52,041,005 $139,835,506 37%
May 21, 2010 Shrek Forever After New $70,838,207 $150,586,575 47%
May 28, 2010 Shrek Forever After 2 $43,311,063 $151,876,024 29%
Jun 4, 2010 Shrek Forever After 3 $25,486,465 $128,850,132 20%
Jun 11, 2010 The Karate Kid New $55,665,805 $151,525,215 37%
Jun 18, 2010 Toy Story 3 New $110,307,189 $199,708,060 55%
Jun 25, 2010 Toy Story 3 2 $59,337,669 $165,178,982 36%
Jul 2, 2010 The Twilight Saga: Eclipse New $64,832,191 $188,175,811 34%
Jul 9, 2010 Despicable Me New $56,397,125 $191,790,100 29%
Jul 16, 2010 Inception New $62,785,337 $178,116,563 35%
Jul 23, 2010 Inception 2 $42,725,012 $162,278,902 26%
Jul 30, 2010 Inception 3 $27,485,245 $145,413,872 19%
Aug 6, 2010 The Other Guys New $35,543,162 $133,510,998 27%
Aug 13, 2010 The Expendables New $34,825,135 $143,597,861 24%
Aug 20, 2010 The Expendables 2 $16,968,032 $128,347,787 13%
Aug 27, 2010 Takers New $20,512,304 $114,570,264 18%
Sep 3, 2010 The American New $13,177,790 $105,090,319 13%
Sep 10, 2010 Resident Evil: Afterlife New $26,650,264 $81,862,183 33%
Sep 17, 2010 The Town New $23,808,032 $100,676,409 24%
Sep 24, 2010 Wall Street 2: Money Never Sleeps New $19,011,188 $100,710,833 19%
Oct 1, 2010 The Social Network New $22,445,653 $97,177,584 23%
Oct 8, 2010 The Social Network 2 $15,451,991 $92,987,895 17%
Oct 15, 2010 Jackass 3D New $50,353,641 $131,484,430 38%
Oct 22, 2010 Paranormal Activity 2 New $40,678,424 $129,530,119 31%
Oct 29, 2010 Saw 3D New $24,230,123 $94,906,375 26%
Nov 5, 2010 Megamind New $46,016,833 $152,125,325 30%
Nov 12, 2010 Megamind 2 $29,120,461 $121,435,409 24%
Nov 19, 2010 Harry Potter and the Deathly Hallows:… New $125,017,372 $194,535,600 64%
Nov 26, 2010 Harry Potter and the Deathly Hallows:… 2 $49,087,101 $181,263,837 27%
Dec 3, 2010 Tangled 2 $21,608,891 $86,264,904 25%
Dec 10, 2010 The Chronicles of Narnia: The Voyage … New $24,005,069 $91,832,819 26%
Dec 17, 2010 Tron: Legacy New $44,026,211 $134,652,554 33%
Dec 24, 2010 Little Fockers New $30,833,665 $139,938,201 22%
Dec 31, 2010 Little Fockers 2 $25,766,485 $159,467,520 16%

The highest values in the column(s) No. 1 Box Office, Combined Weekend Box Office, No. 1 / Combined are shown in bold.

The lowest values in the column(s) No. 1 Box Office, Combined Weekend Box Office, No. 1 / Combined are shown underlined.

Market Share for Each Distributor in 2010

RankDistributorMovies2010 GrossTicketsShare
1 Warner Bros. 35 $1,885,594,149 238,985,299 18.00%
2 Paramount Pictures 18 $1,725,870,804 218,741,540 16.48%
3 Walt Disney 17 $1,465,778,171 185,776,694 13.99%
4 20th Century Fox 19 $1,391,779,577 176,397,910 13.29%
5 Sony Pictures 24 $1,284,582,783 162,811,491 12.26%
6 Universal 18 $884,221,373 112,068,606 8.44%
7 Summit Entertainment 11 $517,610,220 65,603,317 4.94%
8 Lionsgate 16 $513,854,686 65,127,329 4.91%
9 Fox Searchlight 10 $159,483,036 20,213,307 1.52%
10 Overture Films 7 $81,612,865 10,343,832 0.78%
See complete chart

Market Share for Each Genre in 2010

RankGenreMovies2010 GrossTicketsShare
1 Adventure 44 $3,516,187,724 445,651,149 33.57%
2 Drama 206 $1,684,372,688 213,481,862 16.08%
3 Action 30 $1,491,467,905 189,032,672 14.24%
4 Comedy 78 $1,375,714,509 174,361,748 13.13%
5 Thriller/Suspense 51 $919,132,232 116,493,285 8.78%
6 Horror 26 $530,922,947 67,290,599 5.07%
7 Romantic Comedy 30 $517,007,375 65,526,902 4.94%
8 Musical 8 $174,459,925 22,111,519 1.67%
9 Western 3 $92,697,737 11,748,762 0.89%
10 Documentary 114 $89,618,775 11,358,465 0.86%
See complete chart

Market Share for Each MPAA Rating in 2010

RankMPAA RatingMovies2010 GrossTicketsShare
1 PG-13 127 $4,742,298,768 601,051,744 45.28%
2 PG 72 $2,884,377,683 365,573,817 27.54%
3 R 208 $2,465,150,811 312,439,791 23.54%
4 G 12 $511,897,029 64,879,211 4.89%
5 Not Rated 268 $46,076,035 5,839,662 0.44%
6 NC-17 1 $291,607 36,959 0.00%
See complete chart

Market Share for Each Type of Source Material in 2010

RankSource MaterialMovies2010 GrossTicketsShare
1 Original Screenplay 251 $4,622,351,082 585,849,185 44.13%
2 Based on Fiction Book/Short Story 77 $2,591,155,582 328,410,047 24.74%
3 Remake 20 $711,809,427 90,216,647 6.80%
4 Based on TV 8 $602,572,773 76,371,704 5.75%
5 Based on Comic/Graphic Novel 10 $549,829,819 69,686,919 5.25%
6 Based on Real Life Events 153 $434,623,913 55,085,332 4.15%
7 Based on Folk Tale/Legend/Fairytale 3 $273,125,206 34,616,628 2.61%
8 Based on Factual Book/Article 12 $259,140,512 32,844,164 2.47%
9 Based on Game 2 $150,888,242 19,123,984 1.44%
10 Based on Play 5 $98,981,480 12,545,179 0.95%
See complete chart

Market Share for Each Production Method in 2010

RankProduction MethodMovies2010 GrossTicketsShare
1 Live Action 529 $7,217,886,776 914,814,273 68.91%
2 Animation/Live Action 15 $1,679,217,923 212,828,626 16.03%
3 Digital Animation 15 $1,521,358,399 192,821,084 14.52%
4 Hand Animation 5 $19,522,207 2,474,295 0.19%
5 Stop-Motion Animation 3 $2,028,241 257,063 0.02%
6 Multiple Production Methods 2 $1,033,820 131,028 0.01%
See complete chart

Market Share for Each Creative Type in 2010

RankCreative TypeMovies2010 GrossTicketsShare
1 Contemporary Fiction 268 $4,280,650,385 542,541,104 40.87%
2 Fantasy 35 $1,881,551,211 238,472,884 17.96%
3 Kids Fiction 22 $1,625,212,313 205,983,806 15.52%
4 Science Fiction 21 $1,208,319,585 153,145,692 11.54%
5 Historical Fiction 42 $475,704,410 60,292,046 4.54%
6 Dramatization 44 $432,379,575 54,800,938 4.13%
7 Super Hero 3 $312,419,078 39,596,840 2.98%
8 Factual 118 $209,849,825 26,596,872 2.00%
See complete chart

Our Theatrical Market pages are based on the Domestic Theatrical Market performance only. The Domestic Market is defined as the North American movie territory (consisting of the United States, Canada, Puerto Rico and Guam).

The yearly amounts on our Theatrical Market pages are based on box office years. Each box office year starts on the first Monday of the year, so the previous year ends on the Sunday before the first Monday. For example, the "2017 box office year" started on January 2, 2017 so the "2016 box office year" ended on Sunday, January 1, 2017.

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