Thursday Night Previews: Queen has Star-Making Debut with $3.9 million

November 2, 2018

Bohemian Rhapsody

Bohemian Rhapsody started its domestic run with $3.9 million in previews, which is in line with our prediction, for the most part. Compared to A Star is Born, it is better or worse, depending on how you look at things. A Star is Born had three days of previews earning $4.5 million in total, but if you only look at Thursday night, its previews were $3.2 million. Had the film only had one day of previews, it would have earned somewhere in-between those two results. Additionally, Bohemian Rhapsody’s reviews are weaker than A Star is Born’s reviews are and its target demographic is more likely to rush out opening night, so its legs won’t be as long. That said, it has an excellent chance at earning more than our $36 million prediction over the full weekend.

The Nutcracker and the Four Realms pulled in $625,000 during its previews and even for a family film, that’s not good. Its reviews are only 33% positive, so it likely won’t live up to low expectations.

Nobody’s Fool managed $600,000 during its previews, compared to $855,000 earned by Boo! A Madea Halloween. If the two films have the same legs, then Nobody’s Fool will open with $20 million, which would be amazing for a film that cost $19 million to make. Even just matching our prediction would still be a good start for a film that cost that much to make. Since its reviews are just 20% positive, it likely won’t have great legs, but that would still be enough to break even early in its home market run.

- Bohemian Rhapsody Comparisons
- The Nutcracker and the Four Realms Comparisons
- Nobody’s Fool Comparison

Filed under: Midnight Previews, A Star is Born, Bohemian Rhapsody, The Nutcracker and the Four Realms, Nobody’s Fool