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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending November 28, 2010

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 (3) Toy Story 3 1,272,745 +79% 6,779,263 $21,188,404 $124,595,052 4
2 new The Expendables 1,214,198   1,214,198 $20,829,931 $20,829,931 1
3 new The Search for Santa Paws 1,066,814   1,066,814 $18,125,170 $18,125,170 1
4 (13) The Blind Side 856,175 +649% 6,528,596 $3,904,158 $94,152,323 36
5 new Eat Pray Love 744,301   744,301 $12,645,674 $12,645,674 1
6 (-) The Hangover 647,572 +8,414% 10,055,002 $3,315,569 $172,421,225 50
7 (-) Marley and Me 480,588 +61,752% 4,363,321 $3,950,433 $69,164,488 87
8 (5) Grown Ups 429,551 +9% 1,595,698 $5,584,163 $28,895,442 3
9 (-) Elf 409,951 +2,444% 3,072,220 $3,714,156 $33,212,891 315
10 (1) Disney's A Christmas Carol 370,241 -63% 1,359,385 $6,608,802 $23,414,358 2
11 (11) Harry Potter and the Half-Blood Prince 369,478 +166% 8,293,396 $3,499,843 $110,153,754 51
12 (-) Beauty and the Beast 359,296 +17,199% 361,373 $6,599,082 $6,646,687 425
13 (-) The Dark Knight 354,873 +1,733% 16,032,181 $1,827,596 $250,845,426 103
14 (-) Happy Feet 339,314 +56,928% 13,118,317 $2,900,388 $206,200,225 192
15 (-) It’s Complicated 335,114 +3,885% 2,165,689 $2,295,531 $32,987,832 31
16 (-) Casino Royale 329,997 +471,324% 5,395,666 $1,181,389 $80,868,920 194
17 (2) The Last Airbender 329,004 -56% 1,079,863 $5,589,778 $18,346,872 2
18 (-) Talladega Nights: The Ballad of Ricky Bobby 320,732 +196,668% 5,610,451 $1,610,075 $86,463,159 207
19 (24) Sex and the City 2 312,077 +462% 1,411,211 $3,320,499 $21,742,858 5
20 (-) Mamma Mia! 307,159 +23,637% 6,722,032 $2,896,509 $134,529,329 102
21 (-) Dear John 304,440 +5,902% 1,432,825 $2,852,603 $22,838,105 27
22 (21) Diary of a Wimpy Kid 295,297 +381% 1,920,168 $2,970,688 $31,021,514 17
23 (4) Avatar 290,313 -55% 9,349,104 $6,317,211 $168,307,845 32
24 (8) How to Train Your Dragon 276,567 +69% 4,609,248 $3,454,322 $93,822,836 7
25 (17) The Polar Express 264,985 +250% 5,327,549 $2,415,391 $63,691,529 257
26 (22) Barbie: A Fashion Fairytale 261,593 +338% 1,074,544 $2,613,314 $13,617,470 11
27 (26) Tinker Bell and the Great Fairy Rescue 217,603 +332% 2,218,024 $3,171,999 $40,122,136 10
28 (-) Get Him to the Greek 203,835 +624% 1,118,793 $2,224,044 $19,119,989 9
29 (-) My Sister's Keeper 200,243 +9,064% 1,551,809 $798,970 $22,499,337 54
30 (-) Letters to Juliet 200,196 +459% 1,209,860 $2,986,924 $20,128,897 11

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.