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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending May 27, 2012

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Red Tails 416,755   416,755 $6,234,655 $6,234,655 1
2 new This Means War 321,943   321,943 $4,816,267 $4,816,267 1
3 new The Secret World of Arrietty 198,209   198,209 $3,563,798 $3,563,798 1
4 new The Woman in Black 197,917   197,917 $3,362,610 $3,362,610 1
5 (1) The Grey 125,943 -63% 468,277 $2,135,993 $7,948,825 2
6 (2) The Vow 110,357 -58% 1,144,131 $1,696,187 $19,480,583 3
7 new Sherlock: Season Two 104,605   104,605 $2,087,916 $2,087,916 1
8 (4) Chronicle 97,604 -59% 333,917 $1,460,156 $4,995,398 2
9 (3) One For the Money 92,936 -64% 348,797 $1,390,323 $5,218,003 2
10 (5) Underworld: Awakening 77,891 -49% 673,764 $1,200,300 $11,451,647 3
11 new Rizzoli & Isles: The Complete Second Season 56,512   56,512 $1,523,564 $1,523,564 1
12 (9) Mission Impossible - Ghost Protocol 51,511 -15% 1,239,733 $746,910 $18,817,557 6
13 (8) Joyful Noise 44,968 -33% 635,271 $672,721 $9,503,654 4
14 (10) Alvin and the Chipmunks: Chipwrecked 36,439 -35% 2,292,320 $540,026 $37,932,345 9
15 (11) Thor 34,382 -37% 1,506,597 $514,699 $25,249,013 37
16 (13) Contraband 34,007 -32% 756,251 $678,780 $13,255,328 5
17 (-) Men in Black 32,924   32,924 $589,853 $589,853 762
18 (-) Men in Black 2 31,298   31,298 $324,873 $324,873 496
19 (14) Captain America: The First Avenger 30,173 -36% 1,902,833 $528,933 $32,730,027 31
20 (16) The Twilight Saga: Breaking Dawn, Part 1 30,161 -23% 5,131,122 $381,235 $93,137,249 16
21 (7) Rampart 26,381 -63% 98,442 $273,835 $991,562 2
22 (12) We Bought a Zoo 23,898 -53% 1,130,543 $428,013 $19,308,997 8
23 (22) Chuck: The Complete Fifth Season 23,688 +15% 101,445 $618,967 $2,706,464 3
24 (27) Gran Torino 23,463 +56% 4,065,315 $172,805 $60,190,128 155
25 (-) Puss in Boots 20,504 +66% 2,659,685 $344,877 $43,967,488 14
26 (6) The Devil Inside 20,338 -74% 99,246 $299,782 $1,480,246 2
27 (21) War Horse 20,087 -11% 1,281,742 $390,290 $23,626,167 8
28 (15) New Year’s Eve 19,846 -51% 519,849 $304,636 $7,794,788 4
29 (20) Haywire 16,617 -45% 302,327 $254,572 $4,533,592 4
30 (23) Wrestlemania XXVIII 15,842 -13% 84,632 $323,177 $1,546,089 3

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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