Weekend Estimates: Dunkirk Gives Emojis a Sad Face
July 30, 2017
A solid second weekend will be enough to keep Dunkirk at the top of the box office chart this weekend, as The Emoji Movie falls short of a par performance for a family-friendly animated film. Christopher Nolan’s war movie will fall 44% from it opening—a decent figure these days—to earn $28.1 million this time around, according to Warner Bros.’ projection released on Sunday morning. That will take it past $100 million domestically today, puts it on course for around $200 million domestically in total.
The Emoji Movie is being hit hard by terrible reviews, and a creaky premise, and will end up with about $25.6 million for the weekend, according to Sony. That’s well behind the likes of The Lego Batman Movie ($53m), Trolls ($46.6m), and Sing ($35.3m), which all opened in a similar number of theaters. There’s really no way back from this kind of start.
Things look a little rosier for Atomic Blonde, which will pick up a projected $18.55 million on debut. Although its theater average is below The Emoji Movie’s, its marketing costs were proportionately lower, and it’s getting strong enough reviews that it will likely stick around for a while.
On that subject, the leggiest film this Summer, Wonder Woman, will pick up another $3.5 million this time around, taking it to $395 million in total. It’s down just 24% from last weekend, and is set to cruise past $400 million in total.
After a bit of a lull during the peak Summer months, limited releases are back in force this weekend. An Inconvenient Sequel leads the way with an expected $130,000 from four locations, and an average of $32,500. Detroit is equally impressive, with $365,455 projected from 20 theaters, marking a good start for newcomer Annapurna Pictures. Menashe will earn $61,000 or so from three venues for A24, and Brigsby Bear is set for about $45,000 from three movie houses. All four films will be worth watching over the next few weeks.
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Filed under: Weekend Estimates, Wonder Woman, Dunkirk, Atomic Blonde, The Emoji Movie, An Inconvenient Sequel, Menashe, Brigsby Bear, Detroit, Planet of the Apes, Spider-Man, Despicable Me, DC Extended Universe, Christopher Nolan