Safe House (2012)

Safe House poster
Theatrical Performance
Domestic Box Office $126,181,630Details
International Box Office $81,702,771Details
Worldwide Box Office $207,884,401
Home Market Performance
Est. Domestic DVD Sales $28,041,214 Details
Est. Domestic Blu-ray Sales $11,330,775 Details
Total Est. Domestic Video Sales $39,371,989
Further financial details...

Synopsis

The most dangerous renegade from the CIA, comes back onto the grid after a decade on the run. When the South African safe house he's remanded to is attacked by mercenaries, a rookie operative escapes with him. Now, the unlikely allies must stay alive long enough to uncover who wants them dead. For the past year, Matt Weston has been frustrated by his inactive, backwater post in Cape Town. A "housekeeper" who aspires to be a full-fledged agent, the loyal company man has been waiting for an opportunity to prove himself. When the first and only occupant he’s had proves to be the most dangerous man he’s ever met, Weston readies for duty. Tobin Frost has eluded capture for almost a decade. One of the best ops men that the CIA’s known, the ex-intelligence officer has given up assets and sold military intel to anyone with cash since he turned. From trading secrets to North Korea to aiding splinter cells, the damage he’s done to the U.S. is immeasurable. And he’s now back on the reservation with a secret. As soon as Frost is brought in for debriefing, mercenaries come and tear apart Weston’s safe house. Barely escaping, the unlikely partners must discover if their attackers have been sent by terrorists or someone on the inside who will kill anyone standing in the way. Now it’s up to Weston to figure out who he can trust before they’re both eliminated from the game.

Metrics

Opening Weekend:$40,172,720 (31.8% of total gross)
Legs:3.14 (domestic box office/biggest weekend)
Domestic Share:60.7% (domestic box office/worldwide)
Production Budget:$85,000,000 (worldwide box office is 2.4 times production budget)
Theater counts:3,119 opening theaters/3,121 max. theaters, 6.3 weeks average run per theater
Infl. Adj. Dom. BO $170,884,161

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 501-600) 561 $126,181,630
All Time International Box Office (Rank 1,301-1,400) 1,335 $81,702,771
All Time Worldwide Box Office (Rank 801-900) 878 $207,884,401
All Time Domestic Box Office for R Movies 95 $126,181,630
All Time International Box Office for R Movies (Rank 201-300) 281 $81,702,771
All Time Worldwide Box Office for R Movies (Rank 101-200) 177 $207,884,401

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Vudu:Vudu
Netflix:Netflix, Netflix

Movie Details

Domestic Releases: February 10th, 2012 (Wide) by Universal
International Releases: February 8th, 2012 (Wide) (Egypt)
February 9th, 2012 (Wide) (United Arab Emirates)
February 10th, 2012 (Wide) (Spain)
February 23rd, 2012 (Wide) (Netherlands)
March 9th, 2012 (Wide) (Central America)
... Show all releases
Video Release: June 5th, 2012 by Fox Home Entertainment
MPAA Rating: R for strong violence throughout and some language.
(Rating bulletin 2206, 1/8/2012)
Running Time: 114 minutes
Franchise: Safe House
Comparisons: vs. 21 Jump Street
Create your own comparison chart…
Keywords: Secret Agent, Corrupt Cops, Fugitive / On the Run, Surprise Twist, Intertitle, Government Corruption, Voiceover/Narration, Car Chase
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Universal Pictures, Relativity Media, Bluegrass Films
Production Countries: United States
Languages: Afrikaans, English, Spanish

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Washington's Birthday (All Movies, 3-Day) 27 $23,641,575 Feb 17, 2012 10
Washington's Birthday (All Movies, 3-Day, Inflation Adjusted) 47 $33,688,498 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon) 29 $27,542,825 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 40 $39,247,657 Feb 17, 2012 10
Biggest Domestic February Weekend 25 $40,172,720 Feb 10, 2012 3
Top R Weekend Domestic 62 $40,172,720 Feb 10, 2012 3
Top Thriller/Suspense Weekend Domestic 27 $40,172,720 Feb 10, 2012 3
Top Universal Weekend Domestic 78 $40,172,720 Feb 10, 2012 3
Top 2012 Theater Average 91 $12,880 Feb 10, 2012 3
Top Thriller/Suspense Day Domestic 57 $16,281,180 Feb 11, 2012 2
Biggest Domestic February Day 50 $16,281,180 Feb 11, 2012 2

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 2 $40,172,720   3,119 $12,880   $40,172,720 1
Feb 17, 2012 1 $23,641,575 -41% 3,121 $7,575   $77,911,190 2
Feb 24, 2012 4 $10,926,145 -54% 3,052 $3,580   $97,622,705 3
Mar 2, 2012 4 $7,390,935 -32% 2,553 $2,895   $108,355,425 4
Mar 9, 2012 7 $4,801,510 -35% 2,144 $2,240   $115,605,325 5
Mar 16, 2012 7 $2,716,795 -43% 1,920 $1,415   $120,209,890 6
Mar 23, 2012 9 $1,403,035 -48% 1,330 $1,055   $122,582,350 7
Mar 30, 2012 12 $780,050 -44% 729 $1,070   $123,881,780 8
Apr 6, 2012 12 $575,990 -26% 482 $1,195   $124,746,150 9
Apr 13, 2012 18 $337,610 -41% 371 $910   $125,276,755 10
Apr 20, 2012 21 $230,270 -32% 301 $765   $125,607,280 11
Apr 27, 2012 25 $166,030 -28% 229 $725   $125,855,855 12
May 4, 2012 28 $106,750 -36% 175 $610   $126,020,900 13
May 11, 2012 32 $85,015 -20% 136 $625   $126,149,655 14

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Feb 10, 2012 2 $13,645,625     3,118 $4,376   $13,645,625 1
Feb 11, 2012 2 $16,281,180 +19%   3,118 $5,222   $29,926,805 2
Feb 12, 2012 1 $10,245,915 -37%   3,118 $3,286   $40,172,720 3
Feb 13, 2012 2 $2,946,470 -71%   3,118 $945   $43,119,190 4
Feb 14, 2012 2 $6,082,050 +106%   3,118 $1,951   $49,201,240 5
Feb 15, 2012 2 $2,510,795 -59%   3,118 $805   $51,712,035 6
Feb 16, 2012 2 $2,557,580 +2%   3,118 $820   $54,269,615 7
Feb 17, 2012 3 $6,491,680 +154% -52% 3,121 $2,080   $60,761,295 8
Feb 18, 2012 1 $9,737,520 +50% -40% 3,121 $3,120   $70,498,815 9
Feb 19, 2012 1 $7,412,375 -24% -28% 3,121 $2,375   $77,911,190 10
Feb 20, 2012 2 $3,901,250 -47% +32% 3,121 $1,250   $81,812,440 11
Feb 21, 2012 1 $1,981,335 -49% -67% 3,121 $635   $83,793,775 12
Feb 22, 2012 1 $1,467,125 -26% -42% 3,121 $470   $85,260,900 13
Feb 23, 2012 1 $1,435,660 -2% -44% 3,121 $460   $86,696,560 14
Feb 24, 2012 5 $3,158,820 +120% -51% 3,052 $1,035   $89,855,380 15
Feb 25, 2012 4 $5,020,540 +59% -48% 3,052 $1,645   $94,875,920 16
Feb 26, 2012 4 $2,746,785 -45% -63% 3,052 $900   $97,622,705 17
Feb 27, 2012 3 $824,040 -70% -79% 3,052 $270   $98,446,745 18
Feb 28, 2012 2 $961,380 +17% -51% 3,052 $315   $99,408,125 19
Feb 29, 2012 2 $762,845 -21% -48% 3,052 $250   $100,170,970 20
Mar 1, 2012 2 $793,520 +4% -45% 3,052 $260   $100,964,490 21
Mar 2, 2012 4 $1,927,515 +143% -39% 2,553 $755   $102,892,005 22
Mar 3, 2012 4 $3,484,845 +81% -31% 2,553 $1,365   $106,376,850 23
Mar 4, 2012 4 $1,978,575 -43% -28% 2,553 $775   $108,355,425 24
Mar 5, 2012 4 $598,690 -70% -27% 2,553 $235   $108,954,115 25
Mar 6, 2012 4 $700,850 +17% -27% 2,553 $275   $109,654,965 26
Mar 7, 2012 4 $561,660 -20% -26% 2,553 $220   $110,216,625 27
Mar 8, 2012 4 $587,190 +5% -26% 2,553 $230   $110,803,815 28
Mar 9, 2012 7 $1,339,835 +128% -30% 2,144 $625   $112,143,650 29
Mar 10, 2012 7 $2,239,795 +67% -36% 2,144 $1,045   $114,383,445 30
Mar 11, 2012 7 $1,221,880 -45% -38% 2,144 $570   $115,605,325 31
Mar 12, 2012 7 $451,300 -63% -25% 2,144 $210   $116,056,625 32
Mar 13, 2012 7 $546,720 +21% -22% 2,144 $255   $116,603,345 33
Mar 14, 2012 7 $438,450 -20% -22% 2,144 $205   $117,041,795 34
Mar 15, 2012 7 $451,300 +3% -23% 2,144 $210   $117,493,095 35
Mar 16, 2012 7 $825,600 +83% -38% 1,920 $430   $118,318,695 36
Mar 17, 2012 7 $1,190,400 +44% -47% 1,920 $620   $119,509,095 37
Mar 18, 2012 8 $700,795 -41% -43% 1,920 $365   $120,209,890 38
Mar 19, 2012 6 $239,845 -66% -47% 1,920 $125   $120,449,735 39
Mar 20, 2012 7 $278,400 +16% -49% 1,920 $145   $120,728,135 40
Mar 21, 2012 7 $230,355 -17% -47% 1,920 $120   $120,958,490 41
Mar 22, 2012 7 $220,825 -4% -51% 1,920 $115   $121,179,315 42
Mar 23, 2012 9 $385,700 +75% -53% 1,330 $290   $121,565,015 43
Mar 24, 2012 8 $664,885 +72% -44% 1,330 $500   $122,229,900 44
Mar 25, 2012 11 $352,450 -47% -50% 1,330 $265   $122,582,350 45
Mar 26, 2012 9 $119,700 -66% -50% 1,330 $90   $122,702,050 46
Mar 27, 2012 9 $140,305 +17% -50% 1,330 $105   $122,842,355 47
Mar 28, 2012 8 $126,350 -10% -45% 1,330 $95   $122,968,705 48
Mar 29, 2012 8 $133,025 +5% -40% 1,330 $100   $123,101,730 49
Mar 30, 2012 12 $215,055 +62% -44% 1,330 $162   $123,316,785 50
Mar 31, 2012 10 $368,165 +71% -45% 1,330 $277   $123,684,950 51
Apr 1, 2012 12 $196,830 -47% -44% 1,330 $148   $123,881,780 52
Apr 2, 2012 13 $61,965 -69% -48% 1,330 $47   $123,943,745 53
Apr 3, 2012 13 $80,190 +29% -43% 1,330 $60   $124,023,935 54
Apr 4, 2012 14 $62,255 -22% -51% 1,330 $47   $124,086,190 55
Apr 5, 2012 13 $83,970 +35% -37% 1,330 $63   $124,170,160 56
Apr 6, 2012 11 $216,900 +158% +1% 482 $450   $124,387,060 57
Apr 7, 2012 10 $228,950 +6% -38% 482 $475   $124,616,010 58
Apr 8, 2012 11 $130,140 -43% -34% 482 $270   $124,746,150 59
Apr 9, 2012 13 $53,020 -59% -14% 482 $110   $124,799,170 60
Apr 10, 2012 13 $50,610 -5% -37% 482 $105   $124,849,780 61
Apr 11, 2012 - $43,380 -14% -30% 482 $90   $124,893,160 62
Apr 12, 2012 - $45,985 +6% -45% 482 $95   $124,939,145 63
Apr 13, 2012 - $100,170 +118% -54% 371 $270   $125,039,315 64
Apr 14, 2012 - $161,385 +61% -30% 371 $435   $125,200,700 65
Apr 15, 2012 - $76,055 -53% -42% 371 $205   $125,276,755 66
Apr 16, 2012 - $22,260 -71% -58% 371 $60   $125,299,015 67
Apr 17, 2012 - $29,680 +33% -41% 371 $80   $125,328,695 68
Apr 18, 2012 - $22,345 -25% -48% 371 $60   $125,351,040 69
Apr 19, 2012 - $25,970 +16% -44% 371 $70   $125,377,010 70
Apr 20, 2012 - $66,225 +155% -34% 301 $220   $125,443,235 71
Apr 21, 2012 - $106,855 +61% -34% 301 $355   $125,550,090 72
Apr 22, 2012 - $57,190 -46% -25% 301 $190   $125,607,280 73
Apr 23, 2012 - $19,565 -66% -12% 301 $65   $125,626,845 74
Apr 24, 2012 - $22,575 +15% -24% 301 $75   $125,649,420 75
Apr 25, 2012 - $19,455 -14% -13% 301 $65   $125,668,875 76
Apr 26, 2012 - $20,950 +8% -19% 301 $70   $125,689,825 77
Apr 27, 2012 - $49,130 +135% -26% 229 $215   $125,738,955 78
Apr 28, 2012 - $75,680 +54% -29% 229 $330   $125,814,635 79
Apr 29, 2012 - $41,220 -46% -28% 229 $180   $125,855,855 80
May 1, 2012 - $16,030   -29% 229 $70   $125,871,885 82
May 2, 2012 - $14,885 -7% -23% 229 $65   $125,886,770 83
May 4, 2012 - $32,375   -34% 175 $185   $125,946,525 85
May 5, 2012 - $48,125 +49% -36% 175 $275   $125,994,650 86
May 6, 2012 - $26,250 -45% -36% 175 $150   $126,020,900 87
May 7, 2012 - $9,625 -63%   175 $55   $126,030,525 88
May 8, 2012 - $11,375 +18% -29% 175 $65   $126,041,900 89
May 9, 2012 - $11,295 -1% -24% 175 $65   $126,053,195 90
May 10, 2012 - $11,445 +1%   175 $65   $126,064,640 91
May 11, 2012 - $25,160 +120% -22% 136 $185   $126,089,800 92
May 12, 2012 - $34,000 +35% -29% 136 $250   $126,123,800 93
May 13, 2012 - $25,855 -24% -2% 136 $190   $126,149,655 94
May 14, 2012 - $7,480 -71% -22% 136 $55   $126,157,135 95
May 15, 2012 - $8,840 +18% -22% 136 $65   $126,165,975 96
May 16, 2012 - $7,495 -15% -34% 136 $55   $126,173,470 97
May 17, 2012 - $8,160 +9% -29% 136 $60   $126,181,630 98

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 2 $54,269,615   3,119 $17,400   $54,269,615 1
Feb 17, 2012 1 $32,426,945 -40% 3,121 $10,390   $86,696,560 2
Feb 24, 2012 4 $14,267,930 -56% 3,052 $4,675   $100,964,490 3
Mar 2, 2012 4 $9,839,325 -31% 2,553 $3,854   $110,803,815 4
Mar 9, 2012 7 $6,689,280 -32% 2,144 $3,120   $117,493,095 5
Mar 16, 2012 7 $3,686,220 -45% 1,920 $1,920   $121,179,315 6
Mar 23, 2012 8 $1,922,415 -48% 1,330 $1,445   $123,101,730 7
Mar 30, 2012 13 $1,068,430 -44% 1,330 $803   $124,170,160 8
Apr 6, 2012 12 $768,985 -28% 482 $1,595   $124,939,145 9
Apr 13, 2012 18 $437,865 -43% 371 $1,180   $125,377,010 10
Apr 20, 2012 22 $312,815 -29% 301 $1,039   $125,689,825 11
Apr 27, 2012 25 $224,325 -28% 229 $980   $125,914,150 12
May 4, 2012 28 $150,490 -33% 175 $860   $126,064,640 13
May 11, 2012 35 $116,990 -22% 136 $860   $126,181,630 14

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Argentina 3/22/2012 $0 0 19 32 $1,011,019 12/29/2018
Brazil 3/16/2012 $0 0 3 5 $1,782,280 12/6/2015
Central America 3/9/2012 $0 0 59 59 $325,797 12/14/2015
Chile 5/17/2012 $65,778 32 32 64 $123,134 12/29/2018
Colombia 4/13/2012 $0 0 15 16 $518,885 12/29/2018
Ecuador 4/20/2012 $0 0 17 37 $82,099 12/29/2018
Egypt 2/8/2012 $0 0 2 7 $192,884 12/29/2018
Japan 9/7/2012 $0 0 248 248 $4,198,743 12/11/2015
Netherlands 2/23/2012 $0 0 11 11 $2,455,760 12/6/2015
Peru 3/15/2012 $0 0 3 4 $224,064 12/29/2018
Spain 2/10/2012 $0 0 2 2 $6,783,245 12/10/2015
United Arab Emirates 2/9/2012 $0 0 1 3 $1,251,025 12/29/2018
Uruguay 4/20/2012 $0 0 6 28 $102,068 12/29/2018
Venezuela 5/11/2012 $129,804 35 38 116 $694,305 12/10/2015
 
Rest of World $61,957,463
 
International Total$81,702,771 12/29/2018

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 10, 20122585,930 585,930$9,954,951$9,954,9511
Jun 17, 20125212,795-64% 798,725$3,828,182$13,783,1332
Jun 24, 20125121,201-43% 919,926$2,180,406$15,963,5393
Jul 1, 20121176,379-37% 996,305$1,371,003$17,334,5424
Jul 8, 2012872,195-5% 1,068,500$1,298,788$18,633,3305
Jul 15, 20121355,088-24% 1,123,588$987,728$19,621,0586
Jul 22, 20121447,388-14% 1,170,976$757,734$20,378,7927
Jul 29, 20121749,510+4% 1,220,486$738,689$21,117,4818
Aug 5, 20121250,184+1% 1,270,670$732,185$21,849,6669
Aug 12, 20122217,171-66% 1,287,841$250,010$22,099,67610
Aug 19, 20122914,041-18% 1,301,882$206,262$22,305,93811
Feb 11, 2018731,255 1,707,317$249,727$26,337,235297
Feb 18, 2018533,001+6% 1,740,318$263,678$26,600,913298
Feb 25, 2018839,379+19% 1,779,697$314,638$26,915,551299
Apr 8, 20181517,649 1,808,466$138,721$27,142,154305
Apr 15, 20181515,366-13% 1,823,832$120,008$27,262,162306
Apr 22, 20181218,760+22% 1,842,592$146,516$27,408,678307

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 10, 20123257,273 257,273$5,587,971$5,587,9711
Jun 17, 2012481,645-68% 338,918$1,958,660$7,546,6312
Jun 24, 2012539,547-52% 378,465$948,736$8,495,3673
Jul 1, 2012820,097-49% 398,562$474,697$8,970,0644
Jul 8, 20121021,533+7% 420,095$514,627$9,484,6915
Jul 15, 20121016,239-25% 436,334$382,095$9,866,7866
Jul 22, 20122011,668-28% 448,002$270,103$10,136,8897
Jul 29, 20122010,745-8% 458,747$215,542$10,352,4318

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Netflix Daily Charts

DateRankDays In
Top 10
Vierwership
Score
Sep 17, 202131 8
Sep 18, 202122 17
Sep 19, 202123 26
Sep 20, 202134 34
Sep 21, 202135 42
Sep 22, 202156 48
Sep 23, 202157 54
Sep 24, 2021108 55
Sep 30, 202189 58

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Denzel Washington    Tobin Frost
Ryan Reynolds    Matt Weston

Supporting Cast

Vera Farmiga    Linklater Catherine
Brendan Gleeson    David Barlow
Sam Shepard    Harlan Whitford
Ruben Blades    Corlos Villar
Nora Arnezeder    Ana Moreau
Robert Patrick    Daniel Kiefer
Liam Cunningham    Alec Wade
Joel Kinnaman    Keller
Fares Fares    Vargas
Jena Dover    CIA Analyst
Stephen Rider    CIA Analyst
Daniel Fox    CIA Analyst
Tracie Thoms    CIA Analyst
Sara Arrington    CIA Analyst
Kenneth Fok    CIA Analysts
Bryan Van Niekerk    Linklater's Assistant
Nicole Sherwin    Whitford's Assistant
Pope Jerrod    Beck
Allen Irwin    Greer
Jake McLaughlin    Miller
Aiden Bennetts    Ericksson
Vernon Willemse    Velez
Traian Milenov    Vargas Lieutenant
Dumani Mtya    Vargas Lieutenant
Thembaletu Tyutu    Vargas Lieutenant
Oliver Bailey    Vargas Lieutenant
Roy Taylor    Vargas Lieutenant
Boris Martinez    Stirp Club Mercenary
Stephen Bishop    Marine Guard
Scott Sparrow    Marine Guard
Justin Shaw    Private Security Guard
Fana Mokeona    Officer-in-Charge
Jody J. Abrahams    Stadium Cop
Dirk Stoltz    Stadium Cop
Craig Palm    Stadium Cop
Craig Hawks    Stadium Cop
Tyrone Dadd    Stadium Cop
Tilly Powell    Woman Trampled
Lynita Crofford    Reporter at Stadium
Tanit Phoenix    Hostess
Abul Ntotera    Businessman
Ayabonga Mtekeli    Boy
Nambitha Mpumlwana    Illana
Lelethu Nongalaza    Ernestine
Namhla Tshuka    Villar Daughter
Simphiwe Mabuya    Villar Son-In-Law
Louis Gouws    BMW Driver
Jerry Mofokeng    Man at Mint
Robert Hobbs    Morgan
Bruce Young    CIA Aide - S.A.
Aidan Whytock    CIA Aide - S.A.
Geon Nel    CIA Aide - S.A.

Cameos

John C. King    CNN Reporter

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Daniel Espinosa    Director
David Guggenheim    Screenwriter
Scott Stuber    Producer
Denzel Washington    Executive Producer
Adam Merims    Executive Producer
Alexa Faigen    Executive Producer
Trevor Macy    Executive Producer
Marc D. Evans    Executive Producer
Oliver Wood    Director of Photography
Brigitte Broch    Production Designer
Richard Pearson    Editor
Susan Matheson    Costume Designer
Ramin Djawadi    Composer
Sarah Halley Finn    Casting Director

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July 4th, 2012

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Blu-ray Sales: Shadows Brighten Blu-ray

June 27th, 2012

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June 26th, 2012

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Blu-ray Sales: John Carter Acts Up

June 20th, 2012

New releases dominated the Blu-ray sales chart just as much as it did the DVD sales chart. Two Blu-rays, John Carter and Act of Valor topped the list. John Carter led the way in terms of units with 965,000 units / $19.30 million. Its opening week Blu-ray share was just shy of 60%. The film is still going to lose money, but its high definition run should at least cut the loses a bit. More...

DVD Sales: New Releases Get into the Act

June 18th, 2012

New releases dominated the DVD sales chart this week earning the top five spots. They also placed five more DVDs in the top twenty. Act of Valor led the way with 703,000 units / $11.94 million, which is a surprisingly strong start. More...

Blu-ray Sales: True to Form

June 13th, 2012

True Blood: Season Four led all new releases and earned top spot on the Blu-ray sales chart. During its first week of release, it sold 369,000 units and generated $12.93 million in revenue. Its opening week Blu-ray share was 34%, which is low for the format as a whole, but very strong for a TV on DVD release. More...

DVD and Blu-ray Releases for June 5th, 2012

June 5th, 2012

While summer is usually the slowest time of the year on the home market, this week is fantastic with a lot of prime releases, including first-run, TV on DVD releases, classics and limited releases. Unfortunately, the largest single category is, "Screener is Late". You will see that phrase countless times on this list. (Perhaps it's because last week was a short week due to Memorial Day.) It is especially hard to select a Pick of the Week, because I don't like handing out that title when the screener is late. There are a few likely candidates, including Burn Notice: The Complete Fifth Season, Yellow Submarine on Blu-ray, but I went with Tomboy on DVD. More...

Featured Blu-ray / DVD Review: Safe House

June 4th, 2012

Expectations for Safe House were relatively high, given its release date. Denzel Washington is a proven box office draw, while Ryan Reynolds has the potential to be an A-lister. However, very few people predicted this film would earn $126.18 million at the box office. We are nearly halfway through the year and the film is still in the top five for 2012. Is it as strong as the film's box office numbers would indicate? Or was it just good compared to the average February release? More...

International Box Office: Journey About to Come to an End

March 7th, 2012

It was a slow week on the international chart with only three films that topped $10 million. Journey 2: The Mysterious Island was the best, earning $15.7 million on 6,381 screens in 52 markets for a total of 185.6 million internationally and $270.8 million worldwide. It has now topped the original worldwide as well as internationally. The film opened in Germany with a mediocre total of $1.68 million on 424 screens. However, it is already a success, so the studio shouldn't complain about that result. The film has yet to open in Japan, but when it does, it should be above $300 million worldwide. More...

Weekend Wrap-Up: Lorax Parties On Top of the Chart

March 5th, 2012

Nearly everyone expected Doctor Seuss' The Lorax to top the box office chart this weekend, but very few people saw it doing this well. It opened so well that The Hunger Games could have trouble topping it for biggest hit of the month. The overall box office rose to $168 million, which was 26% above last week's pace, as well as the same weekend last year. And here I was worried the streak might end. Year-to-date, 2012 has now pulled in $1.82 million, which is 19% higher than last year's pace. Hopefully this winning streak will continue, and it will if The Lorax has strong legs. More...

Weekend Predictions: Will Lorax Chop Down the Competition?

March 2nd, 2012

March begins with two wide releases, although there's no real suspense which one will lead the way at the box office. Doctor Seuss' The Lorax should have no trouble earning first place. The real question is whether or not it will top Rango, which opened with $38 million last year. Not everyone is convinced it will. The only other wide release is Project X, which has a range of expectations going from the low teens to the mid-twenties. If both films land in the high end of expectations, then 2012 should continue its winning streak, as this year has slightly better depth than last year. More...

International Box Office: Ghost Rider Burns the Competition

February 29th, 2012

Ghost Rider: Spirit of Vengeance rose to first place with $21.44 million on 4,889 screens in 28 markets for a two-week total of $45.74 million. This week it opened in a trio of major markets, starting with Russia where it debuted in first place with $8.18 million on 913 screens. By comparison, Ghost Rider made $7.77 million in total in that market, so this is a great start. On the other hand, it had to settle for second place in Germany with $2.32 million on 428, which is roughly on par with its predecessor's opening. But it only managed third place in Spain with $1.16 million on 439. By comparison, the film made $3.12 million during its opening there. Mixed results make it difficult to predict the film's final box office number, but I think it is safe to say there won't be a Ghost Rider 3 any time soon. More...

Weekend Wrap-Up: Valor Acts Up

February 28th, 2012

There was a surprise winner at the box office this weekend as Act of Valor opened on the very high end of expectations while Good Deeds did the opposite. Overall, more films missed expectations than met them and this led to a 14% drop-off from last week. However, the total haul of $134 million was still 23% higher than the same weekend last year, which stretches the winning streak to eight weeks. Or to put it another way, every single weekend this year has been higher than the corresponding weekend last year. Year-to-date, 2012 is ahead of last year's pace by 18% at $1.62 billion to $1.38 billion. There is some bad news going forward, as I don't think March 2012 is as strong as March 2011. More...

Weekend Predictions: Is the Box Office Looking Good or Good Enough?

February 23rd, 2012

While this weekend is one of the most important weekends of the year for movies, it's not because of the films in theaters. Oscar weekend is generally not a good time to release a film, as a lot of fans will be distracted. To emphasize that, there are four films opening wide this weekend, but three of them are opening in barely more than 2,000 theaters. Expectations for most films are in the mid teens, or lower, and there's a chance that no film will come close to $20 million over the weekend. Obviously this is not good news; however, this weekend last year was a disaster as Hall Pass led the way with just $13.54 million. There's a chance that every film in the top five will earn more than that this year. Granted, that's on the optimistic side of expectations, but even the low end of expectations has 2012 continuing its streak. More...

Weekend Wrap-Up: New Releases Stumble, but Winning Streak Still Safe

February 21st, 2012

Two of the three wide releases missed expectations and the best of the bunch, Ghost Rider: Spirit of Vengeance, only managed third place over the weekend. However, the overall box office still pulled out a win in the year-over-year comparison. The box office did fall 19% from last weekend to $156 million, but this was 8% higher than the same weekend last year, which is much more important. The lead over last year grew to over $200 million at $1.46 billion to $1.23 billion, or 18%. Granted, it is still too early to celebrate, but so far the year-over-year numbers are fantastic while next weekend it looks even better. More...

Weekend Estimates: Safe House and The Vow Neck-and-Neck for Presidents' Honors

February 19th, 2012

A tight battle is brewing for box office honors this weekend, based on the studios' Sunday estimates. Safe House is currently ahead, with Universal predicting a $24 million 3-day weekend. The Vow runs in second place with $23.6 million according to Sony, which also has Ghost Rider: Spirit of Vengeance in third place with $22 million. Adding to the uncertainty, the most family-friendly film in the top ten, Journey 2: Mysterious Island is only a few million back, with Warner Bros. projecting it will make $20.1 million through Sunday. Overall, it looks as though Safe House will win both the 3-day and 4-day races, although Journey 2 could win Monday. More...

Weekend Predictions: Is the Box Office Back with a Vengeance?

February 16th, 2012

We enter Presidents Day long weekend with a substantial lead on 2011. (Although we are way behind 2010's and even 2009's pace. I choose to focus on the positive.) There are some good signs going into this weekend. Depending on who you talk to, there are two or three films that could hit $20 million over the three-day weekend and five or six that could reach $10 million. The best new release of the week, Ghost Rider: Spirit of Vengeance could make more than $30 million over three days and $40 million over four. There is some bad news, as this weekend last year was also pretty potent with six films earning more than $10 million over the three-day weekend. However, 2012 has better strength at the top, which should help it earn yet another win. More...

International Box Office: Journey to the Top

February 15th, 2012

Journey 2: The Mysterious Island climbed into first place with $30.0 million on 8,580 screens in 30 markets for a total of $79.20 million. To put this into perspective, its predecessor made $140 million in total, which is a figure this film could match, even if it didn't have any additional markets left to open in. Its biggest opening this weekend was in China where it earned $9.5 million, while it was also a big hit in Russia with $6.97 million on 1,021 screens. The film debuts in France and Spain this weekend, and has yet to open in Italy, Germany, Japan, and other markets. More...

Contest: Early Oscar Glory: Winning Announcement

February 15th, 2012

The winners of our Early Oscar Glory contest were determined and they are... More...

Jazzing Up the Per Theater Chart

February 14th, 2012

Chico and Rita started its run on top of the per theater chart with $21,400 in one theater. Given its reviews and its Oscar nomination, it should have no trouble expanding at least somewhat. The overall number one film, The Vow, was in second place on the per theater chart with an average of $13,929. Safe House was close behind with $12,880. It's not too common for wide releases to earn more than $10,000 on the per theater chart at this time of year, so to have two of them do so on the same weekend is doubly impressive. The final film in the $10,000 club was Rampart with an average of $12,089. Like Chico and Rita it should expand for similar reasons. (I.E. Strong reviews and major nominations.) More...

Weekend Wrap-Up: Vow Wows

February 13th, 2012

Another weekend, another win. For the sixth weekend in a row, 2012 has topped 2011 in the year-over-year, and like much of the year, it wasn't even close. The overall box office was up 66% from last weekend reaching $192 million. It was also 29% higher than the same weekend last year. All four wide releases beat expectations, sometimes by wide margins. Also, all earned more than $20 million, which is the first time that's happened on a non-holiday weekend. And two of them earned $40 million or more. Year-to-date, 2012 now has a 19% lead on 2011 at $1.19 billion to $1.00 billion. There is reason to be cautious however, as a lot of this growth is due to 2011 getting off to a disastrous start. It is still too soon to declare victory, but it is reason to at least be somewhat optimistic. More...

Weekend Estimates: The Vow Leads Another Good Weekend

February 12th, 2012

The industry's good start to 2012 gained some more momentum this weekend as all four new releases performed at or beyond expectations. The Vow will lead the way, based on Sony's projection, with $41.7 million, which is a little less than 2010's Valentine's Day, although that film had the advantage of both Valentine's Day itself, and a four-day weekend. Safe House will open with around $39.3 million for Universal, which will be the studio's best opening since Fast Five in April of last year. Journey 2: Mysterious Island is set for $27.55 million, according to Warner Bros., and Star Wars Episode 1: The Phantom Menace will pick up $23 million or so for Fox. That foursome will ensure a record is set this weekend: for the first time, four films will open with over $20 million on a non-holiday weekend. More...

Weekend Predictions: Will New Releases Keep 2012's Winning Streak Safe?

February 9th, 2012

2012 has beaten 2011 every single weekend so far and we could see that streak survive at least one more weekend thanks to three wide releases: Journey 2: The Mysterious Island, Safe House, and The Vow, plus a re-release, Star Wars Ep. I: The Phantom Menace. That's a crowded slate and normally I would assume one or more of the films would be squeezed out at the box office, but now I'm not so sure, as even the weakest amongst them is tracking for close to $20 million. By comparison, this weekend last year three films earned more than $25 million and only one new release failed to connect with audiences. So it could be a tough race, but I'm cautiously optimistic. More...

Contest: Early Oscar Glory

February 3rd, 2012

The widest release of next week is Journey 2: The Mysterious Island; however, I think Safe House will have the biggest opening weekend of the four wide releases / re-releases. As such, it is the target film in this week's Box Office Prediction Contest. Meanwhile, since our Oscar Prediction contest begins next week, this week's prizes are two films that battled for Oscar glory in the past. In order to win, one must simply predict the opening weekend box office number for Safe House. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Annie Hall on Blu-ray. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will win a copy of Manhattan of Blu-ray. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2012 Preview: February

February 1st, 2012

2012 got off to a great start, with January earning four wins in a row in the year-over-year comparison and finishing the month with a double-digit lead over 2011's pace. This has made me very hopeful going forward. That said, there are fourteen films opening wide or being re-released wide in February, and I don't think there's a $100 million hit in the group. In fact, I don't think any will get all that close to the century mark. There are several that should be solid mid-level hits and with a little luck, half of them could reached $50 million and there are five that could reach $75 million. Last February, Just Go With It topped $100 million while Gnomeo and Juliet came within $33,000 of doing the same. We won't replicate that this year, so we have to hope for a lot more depth. If films like Safe House, Journey 2, Ghost Rider 2, The Phantom Menace: 3D and The Vow all meet expectations, then perhaps 2012 will continue its hot start. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

The most dangerous renegade from the CIA, comes back onto the grid after a decade on the run. When the South African safe house he's remanded to is attacked by mercenaries, a rookie operative escapes with him. Now, the unlikely allies must stay alive long enough to uncover who wants them dead. For the past year, Matt Weston has been frustrated by his inactive, backwater post in Cape Town. A "housekeeper" who aspires to be a full-fledged agent, the loyal company man has been waiting for an opportunity to prove himself. When the first and only occupant he’s had proves to be the most dangerous man he’s ever met, Weston readies for duty. Tobin Frost has eluded capture for almost a decade. One of the best ops men that the CIA’s known, the ex-intelligence officer has given up assets and sold military intel to anyone with cash since he turned. From trading secrets to North Korea to aiding splinter cells, the damage he’s done to the U.S. is immeasurable. And he’s now back on the reservation with a secret. As soon as Frost is brought in for debriefing, mercenaries come and tear apart Weston’s safe house. Barely escaping, the unlikely partners must discover if their attackers have been sent by terrorists or someone on the inside who will kill anyone standing in the way. Now it’s up to Weston to figure out who he can trust before they’re both eliminated from the game.

Metrics

Opening Weekend:$40,172,720 (31.8% of total gross)
Legs:3.14 (domestic box office/biggest weekend)
Domestic Share:60.7% (domestic box office/worldwide)
Production Budget:$85,000,000 (worldwide box office is 2.4 times production budget)
Theater counts:3,119 opening theaters/3,121 max. theaters, 6.3 weeks average run per theater
Infl. Adj. Dom. BO $170,884,161

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 501-600) 561 $126,181,630
All Time International Box Office (Rank 1,301-1,400) 1,335 $81,702,771
All Time Worldwide Box Office (Rank 801-900) 878 $207,884,401
All Time Domestic Box Office for R Movies 95 $126,181,630
All Time International Box Office for R Movies (Rank 201-300) 281 $81,702,771
All Time Worldwide Box Office for R Movies (Rank 101-200) 177 $207,884,401

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Vudu:Vudu
Netflix:Netflix, Netflix

Movie Details

Domestic Releases: February 10th, 2012 (Wide) by Universal
International Releases: February 8th, 2012 (Wide) (Egypt)
February 9th, 2012 (Wide) (United Arab Emirates)
February 10th, 2012 (Wide) (Spain)
February 23rd, 2012 (Wide) (Netherlands)
March 9th, 2012 (Wide) (Central America)
... Show all releases
Video Release: June 5th, 2012 by Fox Home Entertainment
MPAA Rating: R for strong violence throughout and some language.
(Rating bulletin 2206, 1/8/2012)
Running Time: 114 minutes
Franchise: Safe House
Comparisons: vs. 21 Jump Street
Create your own comparison chart…
Keywords: Secret Agent, Corrupt Cops, Fugitive / On the Run, Surprise Twist, Intertitle, Government Corruption, Voiceover/Narration, Car Chase
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Universal Pictures, Relativity Media, Bluegrass Films
Production Countries: United States
Languages: Afrikaans, English, Spanish

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Washington's Birthday (All Movies, 3-Day) 27 $23,641,575 Feb 17, 2012 10
Washington's Birthday (All Movies, 3-Day, Inflation Adjusted) 47 $33,688,498 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon) 29 $27,542,825 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 40 $39,247,657 Feb 17, 2012 10
Biggest Domestic February Weekend 25 $40,172,720 Feb 10, 2012 3
Top R Weekend Domestic 62 $40,172,720 Feb 10, 2012 3
Top Thriller/Suspense Weekend Domestic 27 $40,172,720 Feb 10, 2012 3
Top Universal Weekend Domestic 78 $40,172,720 Feb 10, 2012 3
Top 2012 Theater Average 91 $12,880 Feb 10, 2012 3
Top Thriller/Suspense Day Domestic 57 $16,281,180 Feb 11, 2012 2
Biggest Domestic February Day 50 $16,281,180 Feb 11, 2012 2

Leading Cast

Denzel Washington    Tobin Frost
Ryan Reynolds    Matt Weston

Supporting Cast

Vera Farmiga    Linklater Catherine
Brendan Gleeson    David Barlow
Sam Shepard    Harlan Whitford
Ruben Blades    Corlos Villar
Nora Arnezeder    Ana Moreau
Robert Patrick    Daniel Kiefer
Liam Cunningham    Alec Wade
Joel Kinnaman    Keller
Fares Fares    Vargas
Jena Dover    CIA Analyst
Stephen Rider    CIA Analyst
Daniel Fox    CIA Analyst
Tracie Thoms    CIA Analyst
Sara Arrington    CIA Analyst
Kenneth Fok    CIA Analysts
Bryan Van Niekerk    Linklater's Assistant
Nicole Sherwin    Whitford's Assistant
Pope Jerrod    Beck
Allen Irwin    Greer
Jake McLaughlin    Miller
Aiden Bennetts    Ericksson
Vernon Willemse    Velez
Traian Milenov    Vargas Lieutenant
Dumani Mtya    Vargas Lieutenant
Thembaletu Tyutu    Vargas Lieutenant
Oliver Bailey    Vargas Lieutenant
Roy Taylor    Vargas Lieutenant
Boris Martinez    Stirp Club Mercenary
Stephen Bishop    Marine Guard
Scott Sparrow    Marine Guard
Justin Shaw    Private Security Guard
Fana Mokeona    Officer-in-Charge
Jody J. Abrahams    Stadium Cop
Dirk Stoltz    Stadium Cop
Craig Palm    Stadium Cop
Craig Hawks    Stadium Cop
Tyrone Dadd    Stadium Cop
Tilly Powell    Woman Trampled
Lynita Crofford    Reporter at Stadium
Tanit Phoenix    Hostess
Abul Ntotera    Businessman
Ayabonga Mtekeli    Boy
Nambitha Mpumlwana    Illana
Lelethu Nongalaza    Ernestine
Namhla Tshuka    Villar Daughter
Simphiwe Mabuya    Villar Son-In-Law
Louis Gouws    BMW Driver
Jerry Mofokeng    Man at Mint
Robert Hobbs    Morgan
Bruce Young    CIA Aide - S.A.
Aidan Whytock    CIA Aide - S.A.
Geon Nel    CIA Aide - S.A.

Cameos

John C. King    CNN Reporter

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Daniel Espinosa    Director
David Guggenheim    Screenwriter
Scott Stuber    Producer
Denzel Washington    Executive Producer
Adam Merims    Executive Producer
Alexa Faigen    Executive Producer
Trevor Macy    Executive Producer
Marc D. Evans    Executive Producer
Oliver Wood    Director of Photography
Brigitte Broch    Production Designer
Richard Pearson    Editor
Susan Matheson    Costume Designer
Ramin Djawadi    Composer
Sarah Halley Finn    Casting Director

Blu-ray Sales: New Releases Lose to the Game

July 4th, 2012

There were four new releases to reach the top ten on the Blu-ray sales chart this week, but none of them were able to unseat Sherlock Holmes: A Game of Shadows. That film remained in first place with 444,000 units / $11.08 million for the week lifting its totals to 1.90 million units / $44.59 million after two. More...

DVD Sales: Shadows Linger On Top

July 4th, 2012

None of the new releases were able to overtake Sherlock Holmes: A Game of Shadows for top spot on the DVD sales chart. It repeated in first place with 497,000 units / $7.44 million for the week giving it totals of 1.75 million units / $26.14 million after two. It is already the fifth best selling DVD released in 2012. More...

Blu-ray Sales: Shadows Brighten Blu-ray

June 27th, 2012

It was a nearly record-breaking week on the Blu-ray sales chart this week, which is very strange for this time of year. Granted, we had the last of the winter blockbusters, Sherlock Holmes: A Game of Shadows, leading the new releases, but it was still better than expected. That film sold 1.77 million units generating $40.71 million for a for an opening week Blu-ray share of 54%. More...

DVD Sales: Sherlock Graduates

June 26th, 2012

Sherlock Holmes: A Game of Shadows dominated the new releases and easily took top spot on top of the DVD sales chart this week. It sold 1.52 million units and generated $22.71 million in revenue, which is substantially more than its predecessor made during its opening week, despite selling fewer tickets while in theaters. It's hard to explain that. More...

Blu-ray Sales: John Carter Acts Up

June 20th, 2012

New releases dominated the Blu-ray sales chart just as much as it did the DVD sales chart. Two Blu-rays, John Carter and Act of Valor topped the list. John Carter led the way in terms of units with 965,000 units / $19.30 million. Its opening week Blu-ray share was just shy of 60%. The film is still going to lose money, but its high definition run should at least cut the loses a bit. More...

DVD Sales: New Releases Get into the Act

June 18th, 2012

New releases dominated the DVD sales chart this week earning the top five spots. They also placed five more DVDs in the top twenty. Act of Valor led the way with 703,000 units / $11.94 million, which is a surprisingly strong start. More...

Blu-ray Sales: True to Form

June 13th, 2012

True Blood: Season Four led all new releases and earned top spot on the Blu-ray sales chart. During its first week of release, it sold 369,000 units and generated $12.93 million in revenue. Its opening week Blu-ray share was 34%, which is low for the format as a whole, but very strong for a TV on DVD release. More...

DVD and Blu-ray Releases for June 5th, 2012

June 5th, 2012

While summer is usually the slowest time of the year on the home market, this week is fantastic with a lot of prime releases, including first-run, TV on DVD releases, classics and limited releases. Unfortunately, the largest single category is, "Screener is Late". You will see that phrase countless times on this list. (Perhaps it's because last week was a short week due to Memorial Day.) It is especially hard to select a Pick of the Week, because I don't like handing out that title when the screener is late. There are a few likely candidates, including Burn Notice: The Complete Fifth Season, Yellow Submarine on Blu-ray, but I went with Tomboy on DVD. More...

Featured Blu-ray / DVD Review: Safe House

June 4th, 2012

Expectations for Safe House were relatively high, given its release date. Denzel Washington is a proven box office draw, while Ryan Reynolds has the potential to be an A-lister. However, very few people predicted this film would earn $126.18 million at the box office. We are nearly halfway through the year and the film is still in the top five for 2012. Is it as strong as the film's box office numbers would indicate? Or was it just good compared to the average February release? More...

International Box Office: Journey About to Come to an End

March 7th, 2012

It was a slow week on the international chart with only three films that topped $10 million. Journey 2: The Mysterious Island was the best, earning $15.7 million on 6,381 screens in 52 markets for a total of 185.6 million internationally and $270.8 million worldwide. It has now topped the original worldwide as well as internationally. The film opened in Germany with a mediocre total of $1.68 million on 424 screens. However, it is already a success, so the studio shouldn't complain about that result. The film has yet to open in Japan, but when it does, it should be above $300 million worldwide. More...

Weekend Wrap-Up: Lorax Parties On Top of the Chart

March 5th, 2012

Nearly everyone expected Doctor Seuss' The Lorax to top the box office chart this weekend, but very few people saw it doing this well. It opened so well that The Hunger Games could have trouble topping it for biggest hit of the month. The overall box office rose to $168 million, which was 26% above last week's pace, as well as the same weekend last year. And here I was worried the streak might end. Year-to-date, 2012 has now pulled in $1.82 million, which is 19% higher than last year's pace. Hopefully this winning streak will continue, and it will if The Lorax has strong legs. More...

Weekend Predictions: Will Lorax Chop Down the Competition?

March 2nd, 2012

March begins with two wide releases, although there's no real suspense which one will lead the way at the box office. Doctor Seuss' The Lorax should have no trouble earning first place. The real question is whether or not it will top Rango, which opened with $38 million last year. Not everyone is convinced it will. The only other wide release is Project X, which has a range of expectations going from the low teens to the mid-twenties. If both films land in the high end of expectations, then 2012 should continue its winning streak, as this year has slightly better depth than last year. More...

International Box Office: Ghost Rider Burns the Competition

February 29th, 2012

Ghost Rider: Spirit of Vengeance rose to first place with $21.44 million on 4,889 screens in 28 markets for a two-week total of $45.74 million. This week it opened in a trio of major markets, starting with Russia where it debuted in first place with $8.18 million on 913 screens. By comparison, Ghost Rider made $7.77 million in total in that market, so this is a great start. On the other hand, it had to settle for second place in Germany with $2.32 million on 428, which is roughly on par with its predecessor's opening. But it only managed third place in Spain with $1.16 million on 439. By comparison, the film made $3.12 million during its opening there. Mixed results make it difficult to predict the film's final box office number, but I think it is safe to say there won't be a Ghost Rider 3 any time soon. More...

Weekend Wrap-Up: Valor Acts Up

February 28th, 2012

There was a surprise winner at the box office this weekend as Act of Valor opened on the very high end of expectations while Good Deeds did the opposite. Overall, more films missed expectations than met them and this led to a 14% drop-off from last week. However, the total haul of $134 million was still 23% higher than the same weekend last year, which stretches the winning streak to eight weeks. Or to put it another way, every single weekend this year has been higher than the corresponding weekend last year. Year-to-date, 2012 is ahead of last year's pace by 18% at $1.62 billion to $1.38 billion. There is some bad news going forward, as I don't think March 2012 is as strong as March 2011. More...

Weekend Predictions: Is the Box Office Looking Good or Good Enough?

February 23rd, 2012

While this weekend is one of the most important weekends of the year for movies, it's not because of the films in theaters. Oscar weekend is generally not a good time to release a film, as a lot of fans will be distracted. To emphasize that, there are four films opening wide this weekend, but three of them are opening in barely more than 2,000 theaters. Expectations for most films are in the mid teens, or lower, and there's a chance that no film will come close to $20 million over the weekend. Obviously this is not good news; however, this weekend last year was a disaster as Hall Pass led the way with just $13.54 million. There's a chance that every film in the top five will earn more than that this year. Granted, that's on the optimistic side of expectations, but even the low end of expectations has 2012 continuing its streak. More...

Weekend Wrap-Up: New Releases Stumble, but Winning Streak Still Safe

February 21st, 2012

Two of the three wide releases missed expectations and the best of the bunch, Ghost Rider: Spirit of Vengeance, only managed third place over the weekend. However, the overall box office still pulled out a win in the year-over-year comparison. The box office did fall 19% from last weekend to $156 million, but this was 8% higher than the same weekend last year, which is much more important. The lead over last year grew to over $200 million at $1.46 billion to $1.23 billion, or 18%. Granted, it is still too early to celebrate, but so far the year-over-year numbers are fantastic while next weekend it looks even better. More...

Weekend Estimates: Safe House and The Vow Neck-and-Neck for Presidents' Honors

February 19th, 2012

A tight battle is brewing for box office honors this weekend, based on the studios' Sunday estimates. Safe House is currently ahead, with Universal predicting a $24 million 3-day weekend. The Vow runs in second place with $23.6 million according to Sony, which also has Ghost Rider: Spirit of Vengeance in third place with $22 million. Adding to the uncertainty, the most family-friendly film in the top ten, Journey 2: Mysterious Island is only a few million back, with Warner Bros. projecting it will make $20.1 million through Sunday. Overall, it looks as though Safe House will win both the 3-day and 4-day races, although Journey 2 could win Monday. More...

Weekend Predictions: Is the Box Office Back with a Vengeance?

February 16th, 2012

We enter Presidents Day long weekend with a substantial lead on 2011. (Although we are way behind 2010's and even 2009's pace. I choose to focus on the positive.) There are some good signs going into this weekend. Depending on who you talk to, there are two or three films that could hit $20 million over the three-day weekend and five or six that could reach $10 million. The best new release of the week, Ghost Rider: Spirit of Vengeance could make more than $30 million over three days and $40 million over four. There is some bad news, as this weekend last year was also pretty potent with six films earning more than $10 million over the three-day weekend. However, 2012 has better strength at the top, which should help it earn yet another win. More...

International Box Office: Journey to the Top

February 15th, 2012

Journey 2: The Mysterious Island climbed into first place with $30.0 million on 8,580 screens in 30 markets for a total of $79.20 million. To put this into perspective, its predecessor made $140 million in total, which is a figure this film could match, even if it didn't have any additional markets left to open in. Its biggest opening this weekend was in China where it earned $9.5 million, while it was also a big hit in Russia with $6.97 million on 1,021 screens. The film debuts in France and Spain this weekend, and has yet to open in Italy, Germany, Japan, and other markets. More...

Contest: Early Oscar Glory: Winning Announcement

February 15th, 2012

The winners of our Early Oscar Glory contest were determined and they are... More...

Jazzing Up the Per Theater Chart

February 14th, 2012

Chico and Rita started its run on top of the per theater chart with $21,400 in one theater. Given its reviews and its Oscar nomination, it should have no trouble expanding at least somewhat. The overall number one film, The Vow, was in second place on the per theater chart with an average of $13,929. Safe House was close behind with $12,880. It's not too common for wide releases to earn more than $10,000 on the per theater chart at this time of year, so to have two of them do so on the same weekend is doubly impressive. The final film in the $10,000 club was Rampart with an average of $12,089. Like Chico and Rita it should expand for similar reasons. (I.E. Strong reviews and major nominations.) More...

Weekend Wrap-Up: Vow Wows

February 13th, 2012

Another weekend, another win. For the sixth weekend in a row, 2012 has topped 2011 in the year-over-year, and like much of the year, it wasn't even close. The overall box office was up 66% from last weekend reaching $192 million. It was also 29% higher than the same weekend last year. All four wide releases beat expectations, sometimes by wide margins. Also, all earned more than $20 million, which is the first time that's happened on a non-holiday weekend. And two of them earned $40 million or more. Year-to-date, 2012 now has a 19% lead on 2011 at $1.19 billion to $1.00 billion. There is reason to be cautious however, as a lot of this growth is due to 2011 getting off to a disastrous start. It is still too soon to declare victory, but it is reason to at least be somewhat optimistic. More...

Weekend Estimates: The Vow Leads Another Good Weekend

February 12th, 2012

The industry's good start to 2012 gained some more momentum this weekend as all four new releases performed at or beyond expectations. The Vow will lead the way, based on Sony's projection, with $41.7 million, which is a little less than 2010's Valentine's Day, although that film had the advantage of both Valentine's Day itself, and a four-day weekend. Safe House will open with around $39.3 million for Universal, which will be the studio's best opening since Fast Five in April of last year. Journey 2: Mysterious Island is set for $27.55 million, according to Warner Bros., and Star Wars Episode 1: The Phantom Menace will pick up $23 million or so for Fox. That foursome will ensure a record is set this weekend: for the first time, four films will open with over $20 million on a non-holiday weekend. More...

Weekend Predictions: Will New Releases Keep 2012's Winning Streak Safe?

February 9th, 2012

2012 has beaten 2011 every single weekend so far and we could see that streak survive at least one more weekend thanks to three wide releases: Journey 2: The Mysterious Island, Safe House, and The Vow, plus a re-release, Star Wars Ep. I: The Phantom Menace. That's a crowded slate and normally I would assume one or more of the films would be squeezed out at the box office, but now I'm not so sure, as even the weakest amongst them is tracking for close to $20 million. By comparison, this weekend last year three films earned more than $25 million and only one new release failed to connect with audiences. So it could be a tough race, but I'm cautiously optimistic. More...

Contest: Early Oscar Glory

February 3rd, 2012

The widest release of next week is Journey 2: The Mysterious Island; however, I think Safe House will have the biggest opening weekend of the four wide releases / re-releases. As such, it is the target film in this week's Box Office Prediction Contest. Meanwhile, since our Oscar Prediction contest begins next week, this week's prizes are two films that battled for Oscar glory in the past. In order to win, one must simply predict the opening weekend box office number for Safe House. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Annie Hall on Blu-ray. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will win a copy of Manhattan of Blu-ray. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2012 Preview: February

February 1st, 2012

2012 got off to a great start, with January earning four wins in a row in the year-over-year comparison and finishing the month with a double-digit lead over 2011's pace. This has made me very hopeful going forward. That said, there are fourteen films opening wide or being re-released wide in February, and I don't think there's a $100 million hit in the group. In fact, I don't think any will get all that close to the century mark. There are several that should be solid mid-level hits and with a little luck, half of them could reached $50 million and there are five that could reach $75 million. Last February, Just Go With It topped $100 million while Gnomeo and Juliet came within $33,000 of doing the same. We won't replicate that this year, so we have to hope for a lot more depth. If films like Safe House, Journey 2, Ghost Rider 2, The Phantom Menace: 3D and The Vow all meet expectations, then perhaps 2012 will continue its hot start. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 2 $40,172,720   3,119 $12,880   $40,172,720 1
Feb 17, 2012 1 $23,641,575 -41% 3,121 $7,575   $77,911,190 2
Feb 24, 2012 4 $10,926,145 -54% 3,052 $3,580   $97,622,705 3
Mar 2, 2012 4 $7,390,935 -32% 2,553 $2,895   $108,355,425 4
Mar 9, 2012 7 $4,801,510 -35% 2,144 $2,240   $115,605,325 5
Mar 16, 2012 7 $2,716,795 -43% 1,920 $1,415   $120,209,890 6
Mar 23, 2012 9 $1,403,035 -48% 1,330 $1,055   $122,582,350 7
Mar 30, 2012 12 $780,050 -44% 729 $1,070   $123,881,780 8
Apr 6, 2012 12 $575,990 -26% 482 $1,195   $124,746,150 9
Apr 13, 2012 18 $337,610 -41% 371 $910   $125,276,755 10
Apr 20, 2012 21 $230,270 -32% 301 $765   $125,607,280 11
Apr 27, 2012 25 $166,030 -28% 229 $725   $125,855,855 12
May 4, 2012 28 $106,750 -36% 175 $610   $126,020,900 13
May 11, 2012 32 $85,015 -20% 136 $625   $126,149,655 14

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Feb 10, 2012 2 $13,645,625     3,118 $4,376   $13,645,625 1
Feb 11, 2012 2 $16,281,180 +19%   3,118 $5,222   $29,926,805 2
Feb 12, 2012 1 $10,245,915 -37%   3,118 $3,286   $40,172,720 3
Feb 13, 2012 2 $2,946,470 -71%   3,118 $945   $43,119,190 4
Feb 14, 2012 2 $6,082,050 +106%   3,118 $1,951   $49,201,240 5
Feb 15, 2012 2 $2,510,795 -59%   3,118 $805   $51,712,035 6
Feb 16, 2012 2 $2,557,580 +2%   3,118 $820   $54,269,615 7
Feb 17, 2012 3 $6,491,680 +154% -52% 3,121 $2,080   $60,761,295 8
Feb 18, 2012 1 $9,737,520 +50% -40% 3,121 $3,120   $70,498,815 9
Feb 19, 2012 1 $7,412,375 -24% -28% 3,121 $2,375   $77,911,190 10
Feb 20, 2012 2 $3,901,250 -47% +32% 3,121 $1,250   $81,812,440 11
Feb 21, 2012 1 $1,981,335 -49% -67% 3,121 $635   $83,793,775 12
Feb 22, 2012 1 $1,467,125 -26% -42% 3,121 $470   $85,260,900 13
Feb 23, 2012 1 $1,435,660 -2% -44% 3,121 $460   $86,696,560 14
Feb 24, 2012 5 $3,158,820 +120% -51% 3,052 $1,035   $89,855,380 15
Feb 25, 2012 4 $5,020,540 +59% -48% 3,052 $1,645   $94,875,920 16
Feb 26, 2012 4 $2,746,785 -45% -63% 3,052 $900   $97,622,705 17
Feb 27, 2012 3 $824,040 -70% -79% 3,052 $270   $98,446,745 18
Feb 28, 2012 2 $961,380 +17% -51% 3,052 $315   $99,408,125 19
Feb 29, 2012 2 $762,845 -21% -48% 3,052 $250   $100,170,970 20
Mar 1, 2012 2 $793,520 +4% -45% 3,052 $260   $100,964,490 21
Mar 2, 2012 4 $1,927,515 +143% -39% 2,553 $755   $102,892,005 22
Mar 3, 2012 4 $3,484,845 +81% -31% 2,553 $1,365   $106,376,850 23
Mar 4, 2012 4 $1,978,575 -43% -28% 2,553 $775   $108,355,425 24
Mar 5, 2012 4 $598,690 -70% -27% 2,553 $235   $108,954,115 25
Mar 6, 2012 4 $700,850 +17% -27% 2,553 $275   $109,654,965 26
Mar 7, 2012 4 $561,660 -20% -26% 2,553 $220   $110,216,625 27
Mar 8, 2012 4 $587,190 +5% -26% 2,553 $230   $110,803,815 28
Mar 9, 2012 7 $1,339,835 +128% -30% 2,144 $625   $112,143,650 29
Mar 10, 2012 7 $2,239,795 +67% -36% 2,144 $1,045   $114,383,445 30
Mar 11, 2012 7 $1,221,880 -45% -38% 2,144 $570   $115,605,325 31
Mar 12, 2012 7 $451,300 -63% -25% 2,144 $210   $116,056,625 32
Mar 13, 2012 7 $546,720 +21% -22% 2,144 $255   $116,603,345 33
Mar 14, 2012 7 $438,450 -20% -22% 2,144 $205   $117,041,795 34
Mar 15, 2012 7 $451,300 +3% -23% 2,144 $210   $117,493,095 35
Mar 16, 2012 7 $825,600 +83% -38% 1,920 $430   $118,318,695 36
Mar 17, 2012 7 $1,190,400 +44% -47% 1,920 $620   $119,509,095 37
Mar 18, 2012 8 $700,795 -41% -43% 1,920 $365   $120,209,890 38
Mar 19, 2012 6 $239,845 -66% -47% 1,920 $125   $120,449,735 39
Mar 20, 2012 7 $278,400 +16% -49% 1,920 $145   $120,728,135 40
Mar 21, 2012 7 $230,355 -17% -47% 1,920 $120   $120,958,490 41
Mar 22, 2012 7 $220,825 -4% -51% 1,920 $115   $121,179,315 42
Mar 23, 2012 9 $385,700 +75% -53% 1,330 $290   $121,565,015 43
Mar 24, 2012 8 $664,885 +72% -44% 1,330 $500   $122,229,900 44
Mar 25, 2012 11 $352,450 -47% -50% 1,330 $265   $122,582,350 45
Mar 26, 2012 9 $119,700 -66% -50% 1,330 $90   $122,702,050 46
Mar 27, 2012 9 $140,305 +17% -50% 1,330 $105   $122,842,355 47
Mar 28, 2012 8 $126,350 -10% -45% 1,330 $95   $122,968,705 48
Mar 29, 2012 8 $133,025 +5% -40% 1,330 $100   $123,101,730 49
Mar 30, 2012 12 $215,055 +62% -44% 1,330 $162   $123,316,785 50
Mar 31, 2012 10 $368,165 +71% -45% 1,330 $277   $123,684,950 51
Apr 1, 2012 12 $196,830 -47% -44% 1,330 $148   $123,881,780 52
Apr 2, 2012 13 $61,965 -69% -48% 1,330 $47   $123,943,745 53
Apr 3, 2012 13 $80,190 +29% -43% 1,330 $60   $124,023,935 54
Apr 4, 2012 14 $62,255 -22% -51% 1,330 $47   $124,086,190 55
Apr 5, 2012 13 $83,970 +35% -37% 1,330 $63   $124,170,160 56
Apr 6, 2012 11 $216,900 +158% +1% 482 $450   $124,387,060 57
Apr 7, 2012 10 $228,950 +6% -38% 482 $475   $124,616,010 58
Apr 8, 2012 11 $130,140 -43% -34% 482 $270   $124,746,150 59
Apr 9, 2012 13 $53,020 -59% -14% 482 $110   $124,799,170 60
Apr 10, 2012 13 $50,610 -5% -37% 482 $105   $124,849,780 61
Apr 11, 2012 - $43,380 -14% -30% 482 $90   $124,893,160 62
Apr 12, 2012 - $45,985 +6% -45% 482 $95   $124,939,145 63
Apr 13, 2012 - $100,170 +118% -54% 371 $270   $125,039,315 64
Apr 14, 2012 - $161,385 +61% -30% 371 $435   $125,200,700 65
Apr 15, 2012 - $76,055 -53% -42% 371 $205   $125,276,755 66
Apr 16, 2012 - $22,260 -71% -58% 371 $60   $125,299,015 67
Apr 17, 2012 - $29,680 +33% -41% 371 $80   $125,328,695 68
Apr 18, 2012 - $22,345 -25% -48% 371 $60   $125,351,040 69
Apr 19, 2012 - $25,970 +16% -44% 371 $70   $125,377,010 70
Apr 20, 2012 - $66,225 +155% -34% 301 $220   $125,443,235 71
Apr 21, 2012 - $106,855 +61% -34% 301 $355   $125,550,090 72
Apr 22, 2012 - $57,190 -46% -25% 301 $190   $125,607,280 73
Apr 23, 2012 - $19,565 -66% -12% 301 $65   $125,626,845 74
Apr 24, 2012 - $22,575 +15% -24% 301 $75   $125,649,420 75
Apr 25, 2012 - $19,455 -14% -13% 301 $65   $125,668,875 76
Apr 26, 2012 - $20,950 +8% -19% 301 $70   $125,689,825 77
Apr 27, 2012 - $49,130 +135% -26% 229 $215   $125,738,955 78
Apr 28, 2012 - $75,680 +54% -29% 229 $330   $125,814,635 79
Apr 29, 2012 - $41,220 -46% -28% 229 $180   $125,855,855 80
May 1, 2012 - $16,030   -29% 229 $70   $125,871,885 82
May 2, 2012 - $14,885 -7% -23% 229 $65   $125,886,770 83
May 4, 2012 - $32,375   -34% 175 $185   $125,946,525 85
May 5, 2012 - $48,125 +49% -36% 175 $275   $125,994,650 86
May 6, 2012 - $26,250 -45% -36% 175 $150   $126,020,900 87
May 7, 2012 - $9,625 -63%   175 $55   $126,030,525 88
May 8, 2012 - $11,375 +18% -29% 175 $65   $126,041,900 89
May 9, 2012 - $11,295 -1% -24% 175 $65   $126,053,195 90
May 10, 2012 - $11,445 +1%   175 $65   $126,064,640 91
May 11, 2012 - $25,160 +120% -22% 136 $185   $126,089,800 92
May 12, 2012 - $34,000 +35% -29% 136 $250   $126,123,800 93
May 13, 2012 - $25,855 -24% -2% 136 $190   $126,149,655 94
May 14, 2012 - $7,480 -71% -22% 136 $55   $126,157,135 95
May 15, 2012 - $8,840 +18% -22% 136 $65   $126,165,975 96
May 16, 2012 - $7,495 -15% -34% 136 $55   $126,173,470 97
May 17, 2012 - $8,160 +9% -29% 136 $60   $126,181,630 98

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 2 $54,269,615   3,119 $17,400   $54,269,615 1
Feb 17, 2012 1 $32,426,945 -40% 3,121 $10,390   $86,696,560 2
Feb 24, 2012 4 $14,267,930 -56% 3,052 $4,675   $100,964,490 3
Mar 2, 2012 4 $9,839,325 -31% 2,553 $3,854   $110,803,815 4
Mar 9, 2012 7 $6,689,280 -32% 2,144 $3,120   $117,493,095 5
Mar 16, 2012 7 $3,686,220 -45% 1,920 $1,920   $121,179,315 6
Mar 23, 2012 8 $1,922,415 -48% 1,330 $1,445   $123,101,730 7
Mar 30, 2012 13 $1,068,430 -44% 1,330 $803   $124,170,160 8
Apr 6, 2012 12 $768,985 -28% 482 $1,595   $124,939,145 9
Apr 13, 2012 18 $437,865 -43% 371 $1,180   $125,377,010 10
Apr 20, 2012 22 $312,815 -29% 301 $1,039   $125,689,825 11
Apr 27, 2012 25 $224,325 -28% 229 $980   $125,914,150 12
May 4, 2012 28 $150,490 -33% 175 $860   $126,064,640 13
May 11, 2012 35 $116,990 -22% 136 $860   $126,181,630 14

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Argentina 3/22/2012 $0 0 19 32 $1,011,019 12/29/2018
Brazil 3/16/2012 $0 0 3 5 $1,782,280 12/6/2015
Central America 3/9/2012 $0 0 59 59 $325,797 12/14/2015
Chile 5/17/2012 $65,778 32 32 64 $123,134 12/29/2018
Colombia 4/13/2012 $0 0 15 16 $518,885 12/29/2018
Ecuador 4/20/2012 $0 0 17 37 $82,099 12/29/2018
Egypt 2/8/2012 $0 0 2 7 $192,884 12/29/2018
Japan 9/7/2012 $0 0 248 248 $4,198,743 12/11/2015
Netherlands 2/23/2012 $0 0 11 11 $2,455,760 12/6/2015
Peru 3/15/2012 $0 0 3 4 $224,064 12/29/2018
Spain 2/10/2012 $0 0 2 2 $6,783,245 12/10/2015
United Arab Emirates 2/9/2012 $0 0 1 3 $1,251,025 12/29/2018
Uruguay 4/20/2012 $0 0 6 28 $102,068 12/29/2018
Venezuela 5/11/2012 $129,804 35 38 116 $694,305 12/10/2015
 
Rest of World $61,957,463
 
International Total$81,702,771 12/29/2018

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 10, 20122585,930 585,930$9,954,951$9,954,9511
Jun 17, 20125212,795-64% 798,725$3,828,182$13,783,1332
Jun 24, 20125121,201-43% 919,926$2,180,406$15,963,5393
Jul 1, 20121176,379-37% 996,305$1,371,003$17,334,5424
Jul 8, 2012872,195-5% 1,068,500$1,298,788$18,633,3305
Jul 15, 20121355,088-24% 1,123,588$987,728$19,621,0586
Jul 22, 20121447,388-14% 1,170,976$757,734$20,378,7927
Jul 29, 20121749,510+4% 1,220,486$738,689$21,117,4818
Aug 5, 20121250,184+1% 1,270,670$732,185$21,849,6669
Aug 12, 20122217,171-66% 1,287,841$250,010$22,099,67610
Aug 19, 20122914,041-18% 1,301,882$206,262$22,305,93811
Feb 11, 2018731,255 1,707,317$249,727$26,337,235297
Feb 18, 2018533,001+6% 1,740,318$263,678$26,600,913298
Feb 25, 2018839,379+19% 1,779,697$314,638$26,915,551299
Apr 8, 20181517,649 1,808,466$138,721$27,142,154305
Apr 15, 20181515,366-13% 1,823,832$120,008$27,262,162306
Apr 22, 20181218,760+22% 1,842,592$146,516$27,408,678307

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 10, 20123257,273 257,273$5,587,971$5,587,9711
Jun 17, 2012481,645-68% 338,918$1,958,660$7,546,6312
Jun 24, 2012539,547-52% 378,465$948,736$8,495,3673
Jul 1, 2012820,097-49% 398,562$474,697$8,970,0644
Jul 8, 20121021,533+7% 420,095$514,627$9,484,6915
Jul 15, 20121016,239-25% 436,334$382,095$9,866,7866
Jul 22, 20122011,668-28% 448,002$270,103$10,136,8897
Jul 29, 20122010,745-8% 458,747$215,542$10,352,4318

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Netflix Daily Charts

DateRankDays In
Top 10
Vierwership
Score
Sep 17, 202131 8
Sep 18, 202122 17
Sep 19, 202123 26
Sep 20, 202134 34
Sep 21, 202135 42
Sep 22, 202156 48
Sep 23, 202157 54
Sep 24, 2021108 55
Sep 30, 202189 58

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.